ZIP 71740 vs ZIP 71753

Source:

Emerson, AR – Magnolia, AR

This side-by-side compares ZIP 71740 (Emerson, AR) and ZIP 71753 (Magnolia, AR) using the same Census ACS 5-Year table fields for both, no averages swapped in, no national proxies. ZIP 71740 has a population of 1,735 at 4 people per square mile, while ZIP 71753 has 16,848 at 20 per square mile. That difference in population size and density alone reshapes how every other metric should be interpreted, a higher-income ZIP with 1,200 residents behaves very differently from one with 45,000.

On income and education, ZIP 71740 reports a median household income of $65,455 against $50,504 in ZIP 71753, with per-capita income of $29,347 vs $26,416. The share of adults holding a bachelor's degree or higher is 21.5% in 71740 and 21.9% in 71753. Poverty rate reads 20.3% vs 21.9%, and unemployment 1.0% vs 3.3% - these four fields alone drive most of the difference in the scorecard grades you will see for each ZIP.

Housing separates these two ZIPs further: median home value sits at $168,300 in 71740 versus $167,900 in 71753, with median rent of $719 and $637 per month respectively. Homeownership rate is 81.3% vs 65.0%. When reading the comparison table below, focus on paired metrics rather than single winners, a ZIP with lower home values and lower income is not strictly "worse" if rent-to-income ratios and commute times land in the same zone. Every value is pulled from the exact same ACS table so the two columns are genuinely comparable.

Compare different ZIP codes:

vs
Metric
71740
Emerson, AR
71753
Magnolia, AR
Population 1,735 16,848
Median Household Income $65,455 $50,504
Per Capita Income $29,347 $26,416
Median Age 33 32
Bachelor's Degree or Higher 21.5% 21.9%
Poverty Rate 20.3% 21.9%
Unemployment Rate 1.0% 3.3%
Median Home Value $168,300 $167,900
Median Rent (monthly) $719 $637
Homeownership Rate 81.3% 65.0%
Population Density (per sq mi) 4 20

Values highlighted in green indicate the better metric where applicable. Source: U.S. Census Bureau ACS 2023.

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71740
Emerson, AR
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71753
Magnolia, AR
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What are common questions about this comparison?

How do ZIP codes 71740 and 71753 compare?
ZIP 71740 (Emerson, AR) has a population of 1,735 and a median household income of $65,455. ZIP 71753 (Magnolia, AR) has a population of 16,848 and a median household income of $50,504.
Which ZIP code has higher income, 71740 or 71753?
ZIP 71740 (Emerson, AR) has a higher median household income of $65,455 compared to $50,504 for ZIP 71753.
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All data sourced from the U.S. Census Bureau, American Community Survey (ACS) 5-Year Estimates (2023).

PlainZIP is not affiliated with the U.S. Census Bureau or any government agency.

Data sourced from official U.S. Census ACS and HUD-USPS ZIP crosswalk data. See our methodology for details. Retrieved and formatted by PlainZIP Editorial.