ZIP 72010 vs ZIP 72139

This side-by-side compares ZIP 72010 (Bald Knob, AR) and ZIP 72139 (Russell, AR) using the same Census ACS 5-Year table fields for both — no averages swapped in, no national proxies. ZIP 72010 has a population of 6,577 at 19 people per square mile, while ZIP 72139 has 216 at 204 per square mile. That difference in population size and density alone reshapes how every other metric should be interpreted — a higher-income ZIP with 1,200 residents behaves very differently from one with 45,000.

On income and education, ZIP 72010 reports a median household income of $48,305 against $22,917 in ZIP 72139, with per-capita income of $24,953 vs $13,708. The share of adults holding a bachelor's degree or higher is 10.3% in 72010 and 1.3% in 72139. Poverty rate reads 18.8% vs 53.2%, and unemployment 9.1% vs 11.4% — these four fields alone drive most of the difference in the scorecard grades you will see for each ZIP.

Housing separates these two ZIPs further: median home value sits at $120,100 in 72010 versus $75,000 in 72139, with median rent of $799 and $298 per month respectively. Homeownership rate is 71.3% vs 36.7%. When reading the comparison table below, focus on paired metrics rather than single winners — a ZIP with lower home values and lower income is not strictly "worse" if rent-to-income ratios and commute times land in the same zone. Every value is pulled from the exact same ACS table so the two columns are genuinely comparable.