PlainZIP

Watertown, SD

Single-footprint Census roll-up for Watertown, SD: 1 USPS ZIP, population 24,983. Open the primary ZIP for household income, housing tenure, and commute from ACS 2023 5-Year Estimates.

U.S. Census Bureau, SimpleMaps US ZIP Code Database, delivery-area ZIP coverage

ACS city ledger plate

Sheet WATERTOWN-SD · Watertown, SD 1 ZIPs · 24,983 pop · #12034/25278 · Codington County

INC-MID · RANK-MID · BELOW-PEER · BOOK-ONE · OWN-MID · POP-TOWN · SPREAD-UNK · HOME-MID

  • INC-MID $72,878
  • RANK-MID #12034/25278
  • BELOW-PEER under Florence
  • BOOK-ONE 1 ZIP
  • OWN-MID 69% owners
  • POP-TOWN 24,983
  • SPREAD-UNK Single-ZIP book
  • HOME-MID $242,700

Nearest income peer: Florence, SD (+ $10,584 income $)

Instrument codes from this city’s ACS household income, national rank, county-peer gap, ZIP book, owner tenure, population scale, intra-city income spread, and home-value band, not a moving recommendation.

Income neighbourhood around Watertown

Lowest/highest poles plus county-sharing cities nearest Watertown on average ZIP median household income. Full ladder: /cities.

median HH income

What this shows County-sharing peers only, not the full US city board. Open a near peer when the gap is small; open the poles when the mosaic is wide.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2026-08-25

National city placement

According to ACS 5-Year Estimates, Watertown, SD sits among US cities with an above-median household income, on a town-scale population base, across a single-ZIP footprint.

Top 48%
household income vs 25,278 US cities
24,983
city population (Census)
1
USPS ZIP codes covered
$72,878
avg ZIP median income

Income percentile ranks this city's average ZIP median household income against 25,278 US cities with ACS income on at least one ZIP. Scale and ZIP-spread words come from Census population and USPS ZIP coverage.

Above-median income on a short ZIP list (1) - lead code 57201 (24,983 residents). Household income $72,878 is the roll-up; open the ZIP for tenure and commute.

Owner-occupancy sits in a mixed band (68.5%) - check the ZIP page's tenure split before treating Watertown as a pure owner town.

Within South Dakota, Flandreau is the closest lower-income city and Labolt the closest higher-income city by average ZIP household income. Their 1 and 1 ZIP footprints are the immediate statewide comparison set for Watertown.

Population concentration

Watertown's single ZIP 57201 carries the town

Watertown is published as a single USPS ZIP. Code 57201 is the entire residential footprint (24,983 ACS residents), so the city page and the ZIP page tell the same household story, open that ZIP for income, tenure, and commute detail.

Census ZBP business roll-up

Dense ZBP book packed into Watertown's one ZIP

Citywide ZBP: 1,166 establishments, 14,806 employees , annual payroll $678,607k (~47 establishments per 1,000 residents) across 1 of 1 ZIPs. Peak business ZIP 57201 (1,166 units) ; leading NAICS Retail trade (184) · also Construction · Other services (except public administration) .

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ZIP Codes in Watertown, SD

These ZIP codes sit in Codington County, which covers 6 ZIP codes in all; 1 of them fall in Watertown. See the Codington County roll-up →

Watertown lands mid-pack among the 5 cities sharing Codington County: Florence, Wallace and Kranzburg earn more and Henry and South Shore earn less. Henry marks the far end of that range at $48,542, 33% below Watertown.

ZIP Code Population Median income Establishments Density
57201 24,983 $72,878 1,166 30
How we build city roll-ups · Guide: reading ZIP code data · BLS wages

Watertown roll-ups here are for informational purposes only and do not constitute financial or relocation advice. ACS and Census ZBP figures are estimates; confirm the current table against Census before a money or move decision involving Watertown, .