PlainZIP

Portage, WI

Single-footprint Census roll-up for Portage, WI: 1 USPS ZIP, population 14,445. Open the primary ZIP for household income, housing tenure, and commute from ACS 2023 5-Year Estimates.

U.S. Census Bureau, SimpleMaps US ZIP Code Database, delivery-area ZIP coverage

ACS city ledger plate

Sheet PORTAGE-WI · Portage, WI 1 ZIPs · 14,445 pop · #11480/25278 · Columbia County

INC-MID · RANK-MID · PHOTO-FINISH · BOOK-ONE · OWN-MID · POP-TOWN · SPREAD-UNK · HOME-MID

  • INC-MID $74,092
  • RANK-MID #11480/25278
  • PHOTO-FINISH ≈ Cambria
  • BOOK-ONE 1 ZIP
  • OWN-MID 69% owners
  • POP-TOWN 14,445
  • SPREAD-UNK Single-ZIP book
  • HOME-MID $227,700

Nearest income peer: Cambria, WI ( $1,592 income $)

Instrument codes from this city’s ACS household income, national rank, county-peer gap, ZIP book, owner tenure, population scale, intra-city income spread, and home-value band, not a moving recommendation.

Income neighbourhood around Portage

Lowest/highest poles plus county-sharing cities nearest Portage on average ZIP median household income. Full ladder: /cities.

median HH income

What this shows County-sharing peers only, not the full US city board. Open a near peer when the gap is small; open the poles when the mosaic is wide.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2026-08-25

National city placement

According to ACS 5-Year Estimates, Portage, WI sits among US cities with an above-median household income, on a town-scale population base, across a single-ZIP footprint.

Top 45%
household income vs 25,278 US cities
14,445
city population (Census)
1
USPS ZIP codes covered
$74,092
avg ZIP median income

Income percentile ranks this city's average ZIP median household income against 25,278 US cities with ACS income on at least one ZIP. Scale and ZIP-spread words come from Census population and USPS ZIP coverage.

Above-median income on a short ZIP list (1) - lead code 53901 (14,445 residents). Household income $74,092 is the roll-up; open the ZIP for tenure and commute.

Owner-occupancy sits in a mixed band (68.9%) - check the ZIP page's tenure split before treating Portage as a pure owner town.

Within Wisconsin, Durand is the closest lower-income city and Norwalk the closest higher-income city by average ZIP household income. Their 1 and 1 ZIP footprints are the immediate statewide comparison set for Portage.

Population concentration

One ZIP, 53901, is all of Portage

There is no split to weigh here: 53901 holds every one of Portage's 14,445 ACS residents. City-level and ZIP-level numbers on this site are the same number twice, check the ZIP page for the income/tenure/commute breakdown.

Census ZBP business roll-up

Dense ZBP book packed into Portage's one ZIP

Citywide ZBP: 427 establishments, 6,878 employees , annual payroll $323,473k (~30 establishments per 1,000 residents) across 1 of 1 ZIPs. Peak business ZIP 53901 (427 units) ; leading NAICS Accommodation and food services (71) · also Retail trade · Health care and social assistance .

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ZIP Codes in Portage, WI

These ZIP codes sit in Columbia County, which covers 12 ZIP codes in all; 1 of them fall in Portage. See the Columbia County roll-up →

Every one of the 11 cities sharing Columbia County reports a higher average ZIP median income than Portage, Lodi, Columbus and Pardeeville among them. That gap is the county's income spread, not a measure of the housing or commute picture below. Lodi marks the far end of that range at $119,305, 61% above Portage.

ZIP Code Population Median income Establishments Density
53901 14,445 $74,092 427 39
How we build city roll-ups · Guide: reading ZIP code data · BLS wages

Portage roll-ups here are for informational purposes only and do not constitute financial or relocation advice. ACS and Census ZBP figures are estimates; confirm the current table against Census before a money or move decision involving Portage, .