Rio, WI

Single-footprint Census roll-up for Rio, WI: 1 USPS ZIP, population 3,268. Open the primary ZIP for household income, housing tenure, and commute from ACS 2023 5-Year Estimates.

U.S. Census Bureau, SimpleMaps US ZIP Code Database, delivery-area ZIP coverage

ACS city ledger plate

Sheet RIO-WI · Rio, WI 1 ZIPs · 3,268 pop · #7740/25278 · Columbia County

INC-HIGH · RANK-UPPER · PHOTO-FINISH · BOOK-ONE · OWN-MID · POP-VILLAGE · SPREAD-UNK · HOME-MID

  • INC-HIGH $84,911
  • RANK-UPPER #7740/25278
  • PHOTO-FINISH ≈ Doylestown
  • BOOK-ONE 1 ZIP
  • OWN-MID 79% owners
  • POP-VILLAGE 3,268
  • SPREAD-UNK Single-ZIP book
  • HOME-MID $282,100

Nearest income peer: Doylestown, WI (+ $714 income $)

Instrument codes from this city’s ACS household income, national rank, county-peer gap, ZIP book, owner tenure, population scale, intra-city income spread, and home-value band, not a moving recommendation.

Income neighbourhood around Rio

Lowest/highest poles plus county-sharing cities nearest Rio on average ZIP median household income. Full ladder: /cities.

median HH income

What this shows County-sharing peers only, not the full US city board. Open a near peer when the gap is small; open the poles when the mosaic is wide.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2026-08-25

National city placement

According to ACS 5-Year Estimates, Rio, WI sits among US cities with an above-median household income, on a village-scale population base, across a single-ZIP footprint.

Top 31%
household income vs 25,278 US cities
3,268
city population (Census)
1
USPS ZIP codes covered
$84,911
avg ZIP median income

Income percentile ranks this city's average ZIP median household income against 25,278 US cities with ACS income on at least one ZIP. Scale and ZIP-spread words come from Census population and USPS ZIP coverage.

Above-median income on a short ZIP list (1) - lead code 53960 (3,268 residents). Household income $84,911 is the roll-up; open the ZIP for tenure and commute.

Owner-occupancy sits in a mixed band (79.3%) - check the ZIP page's tenure split before treating Rio as a pure owner town.

Within Wisconsin, Belgium is the closest lower-income city and Appleton the closest higher-income city by average ZIP household income. Their 1 and 4 ZIP footprints are the immediate statewide comparison set for Rio.

Population concentration

Rio reads through its lone ZIP, 53960

3,268 ACS residents, one ZIP: 53960 is not the leading code inside Rio, it is the only one on file. Treat the ZIP page as the primary source for anything below the city-wide total.

Census ZBP business roll-up

Mid-pack ZBP load on Rio's one ZIP

Citywide ZBP: 72 establishments, 428 employees , annual payroll $21,134k (~22 establishments per 1,000 residents) across 1 of 1 ZIPs. Peak business ZIP 53960 (72 units) ; leading NAICS Construction (14) · also Transportation and warehousing · Accommodation and food services .

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ZIP Codes in Rio, WI

These ZIP codes sit in Columbia County, which covers 12 ZIP codes in all; 1 of them fall in Rio. See the Columbia County roll-up →

Rio lands mid-pack among the 11 cities sharing Columbia County: Lodi, Poynette and Arlington earn more and Portage, Cambria and Wyocena earn less. Lodi marks the far end of that range at $119,305, 41% above Rio.

ZIP Code Population Median income Establishments Density
53960 3,268 $84,911 72 14

Rio roll-ups here are for informational purposes only and do not constitute financial or relocation advice. ACS and Census ZBP figures are estimates; confirm the current table against Census before a money or move decision involving Rio, .