Gainesville, GA · standard
ZIP Code 30504
Hall County, Georgia - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 22,463
- 523/sq mi
- $75,885
- Median income
- $351,600
- Median home value
- 24.5%
- Bachelor's or higher
National ZIP placement
Gainesville pairs an above-median household income with above-median home values, in a low-density, mixed-tenure area.
- Top 44%
- household income, US ZIPs
- Top 26%
- home value, US ZIPs
- 523
- people per sq mi
- 55%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 30504 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 30504 (Gainesville, GA) rose +9.5% from 2023 to 2024. The all-transactions index moved from 253.2 in 2023 to 277.4 in 2024 (2000 = 100).
ZIP code 30504 is a densely settled ZIP (a standard USPS delivery area) in Gainesville, Hall County, Georgia, with 22,463 residents across 43.0 square miles, a density of 523 people per square mile, in the New York time zone.
ZIP 30504 lands in the middle-income range, with a median household income of $75,885 (8% above the average Georgia ZIP), while per-capita income is $34,559. The poverty rate is 13.6%, with unemployment at 3.2%; those measures add context to the income figure. Median home value is $351,600 (46% above the average Georgia ZIP) and median rent is $1,369; 55.2% of occupied homes are owner-occupied.
Educational attainment sits below the national norm: 24.5% of adults hold a bachelor's degree or higher, the median age is 34.3, and the average commute is 25 minutes. The page also surfaces 7 ZIP codes within roughly 10 miles and 6 more in Hall County, so 30504 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 30504
Top 5 sectors by establishment count in Gainesville, GA
Which industries have the most business establishments in ZIP 30504.
- Retail trade
Retail trade
75 establishments
- Other services (except public administration)
Other services (except public administration)
46 establishments
- Construction
Construction
45 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
41 establishments
- Real estate and rental and leasing
Real estate and rental and leasing
34 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 30504, Gainesville, GA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
22,463
Population
43.0
Area (sq mi)
523
People / sq mi
New York
Time Zone
standard
ZIP Type
Who lives in ZIP 30504?
34.3
Median Age
51.9%
Male
48.1%
Female
27.6%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$75,885
Median Household Income
+8% vs state ZIP avg
$34,559
Per Capita Income
13.6%
Poverty Rate
3.2%
Unemployment Rate
25.0 min
Mean Commute Time
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
10,602
Total Housing Units
9,688
Occupied Units
914
Vacant Units
3.03
Avg Household Size
Occupancy Type
$351,600
Median Home Value
+46% vs state ZIP avg
$1,369
Median Rent
1995
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+9.5%
YoY Change (2024)
277
HPI Index (2000 = 100)
+177%
Total Change Since 2000
Home values in ZIP 30504 have increased 9.5% over the past year (2024). Since 2000, this ZIP has seen +177% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +5.5% | 164 |
| 2021 | +16.8% | 191 |
| 2022 | +22.7% | 234 |
| 2023 | +8.0% | 253 |
| 2024 | +9.5% | 277 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 420 business establishments in ZIP 30504, employing approximately 8,172 people with a combined annual payroll of $444,624,000.
420
Businesses
8,172
Employees
$444.6M
Annual Payroll
15
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 75 | 17.9% |
| Other services (except public administration) | 46 | 10.9% |
| Construction | 45 | 10.7% |
| Professional, scientific, and technical services | 41 | 9.8% |
| Real estate and rental and leasing | 34 | 8.1% |
| Finance and insurance | 29 | 6.9% |
| Accommodation and food services | 27 | 6.4% |
| Administrative and support and waste management and remediation services | 26 | 6.2% |
| Manufacturing | 25 | 6.0% |
| Wholesale trade | 21 | 5.0% |
| Health care and social assistance | 20 | 4.8% |
| Transportation and warehousing | 11 | 2.6% |
| Arts, entertainment, and recreation | 6 | 1.4% |
| Educational services | 5 | 1.2% |
| Information | 4 | 0.9% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 30504 vs 30566 →
ZIP 30504 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 30518
Buford (30518)
45,211 residents
- 30506
Gainesville (30506)
41,667 residents
- 30542
Flowery Branch (30542)
31,946 residents
- 30507
Gainesville (30507)
28,399 residents
- 30501
Gainesville (30501)
28,048 residents
- 30504
Gainesville (30504)
22,463 residents
- 30517 11,963
Braselton (30517)
11,963 residents
- 30566 7,906
Oakwood (30566)
7,906 residents
What this shows Among its immediate neighbors, ZIP 30504 ranks #6 by population - useful context the national average alone can't give.
ZIP 30504 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 30517
Braselton (30517)
$118,034 median income
- 30542
Flowery Branch (30542)
$99,648 median income
- 30506
Gainesville (30506)
$97,413 median income
- 30518
Buford (30518)
$96,936 median income
- 30504
Gainesville (30504)
$75,885 median income
- 30507
Gainesville (30507)
$71,703 median income
- 30566
Oakwood (30566)
$66,456 median income
- 30501
Gainesville (30501)
$64,175 median income
What this shows By household income, ZIP 30504 ranks #5 of 8 neighboring ZIPs, local affluence varies block to block, not just metro to metro.