PlainZIP

Vermillion, SD · standard

ZIP Code 57069

Clay County, South Dakota - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

11,988
28/sq mi
$53,327
Median income
$231,200
Median home value
48.2%
Bachelor's or higher

The verdict

Vermillion pairs one of the lowest household incomes in the country with above-median home values, in a rural, mixed-tenure area.

19th pct
household income, US ZIPs
Top 47%
home value, US ZIPs
28
people per sq mi
46%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 57069 against every reporting US ZIP.

ZIP code 57069 is a mid-sized community (a standard USPS delivery area) in Vermillion, Clay County, South Dakota, home to 11,988 residents across 425.1 square miles, a density of 28 people per square mile, in the Chicago time zone.

ZIP 57069 reports a modest median household income of $53,327 (30% below the South Dakota average), while per-capita income is $29,120. Poverty here runs at 22.5%, with unemployment measured at 7.9%. Median home value sits at $231,200 (21% above the state average), median rent at $768 a month, and owner-occupancy at 46.2%.

A solid share of residents have a four-year degree: 48.2% of adults hold a bachelor's degree or higher, the median age is 23.9, and the average commute is 18 minutes. A geography-based comparison follows: 2 ZIP codes within about 10 miles of 57069, plus 3 more within Clay County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 57069

Top 5 sectors by establishment count in Vermillion, SD

Which industries have the most business establishments in ZIP 57069.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 57069, Vermillion, SD · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

11,988

Population

425.1

Area (sq mi)

28

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 57069?

23.9

Median Age

50.0%

Male

50.0%

Female

3.9%

Foreign-Born

White 83.7%
African American 2.1%
Asian 3.4%
American Indian or Alaska Native 4.4%
Native Hawaiian or Pacific Islander 0.1%
Two or More Ethnicities 6.2%
Hispanic or Latino 3.4%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$53,327

Median Household Income

-30% vs state

$29,120

Per Capita Income

22.5%

Poverty Rate

7.9%

Unemployment Rate

17.5 min

Mean Commute Time

How ZIP 57069 ranks nationally

Vermillion, SD household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$53,327 19th percentile higher than 19% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 74.5%
Bachelor's Degree or Higher 48.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

5,432

Total Housing Units

4,839

Occupied Units

593

Vacant Units

2.22

Avg Household Size

Occupancy Type

Owner 46.2%
Renter 53.8%

$231,200

Median Home Value

+21% vs state

$768

Median Rent

1978

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+7.5%

YoY Change (2024)

263

HPI Index (2000 = 100)

+163%

Total Change Since 2000

Home values in ZIP 57069 have increased 7.5% over the past year (2024). Since 2000, this ZIP has seen +163% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.8% 184
2021 +11.1% 205
2022 +13.6% 233
2023 +5.1% 244
2024 +7.5% 263

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 250 business establishments in ZIP 57069, employing approximately 3,417 people with a combined annual payroll of $147,308,000.

250

Businesses

3,417

Employees

$147.3M

Annual Payroll

15

Industry Sectors

Industry Establishments % of Total
Accommodation and food services 43 17.2%
Retail trade 39 15.6%
Health care and social assistance 31 12.4%
Other services (except public administration) 29 11.6%
Construction 19 7.6%
Finance and insurance 16 6.4%
Transportation and warehousing 13 5.2%
Real estate and rental and leasing 13 5.2%
Professional, scientific, and technical services 11 4.4%
Wholesale trade 8 3.2%
Administrative and support and waste management and remediation services 8 3.2%
Manufacturing 7 2.8%
Information 5 2.0%
Utilities 3 1.2%
Arts, entertainment, and recreation 3 1.2%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 57069 vs 68751 →

ZIP 57069 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 57069 ranks the most populous - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 57069 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 57069 ranks #3 of 3 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
68751 Maskell, NE 76 10.3 mi
68792 Wynot, NE 407 10.3 mi

More ZIP Codes in Clay County

57004 standard
Beresford, SD
Pop: 3,356
57073 standard
Wakonda, SD
Pop: 711
57010 standard
Burbank, SD
Pop: 493

Related Areas

Clay County Vermillion, SD South Dakota

Frequently Asked Questions

What county is ZIP code 57069 in? ▼
ZIP code 57069 (Vermillion) is located in Clay County, South Dakota. Clay County contains multiple ZIP codes, see the full list at /counties/clay-sd.
What is the population of ZIP code 57069? ▼
ZIP code 57069 in Vermillion, SD has a population of 11,988 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 57069? ▼
The median household income in ZIP 57069 is $53,327, which is 30% below the national average of $76,288.
What is the average home value in ZIP 57069? ▼
The median home value in ZIP 57069 is $231,200, which is 17% below the national average of $278,155.
What is the demographic makeup of ZIP 57069? ▼
The largest racial group in ZIP 57069 is White at 83.7%. Hispanic or Latino residents make up 3.4% of the population.
How many businesses are in ZIP code 57069? ▼
ZIP code 57069 has 250 business establishments employing approximately 3,417 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 57069? ▼
The top industries by establishment count in ZIP 57069 are: Accommodation and food services (43), Retail trade (39), Health care and social assistance (31). There are 15 industry sectors represented in total.
How have home values changed in ZIP code 57069? ▼
According to the FHFA House Price Index, home values in ZIP 57069 increased by 7.5% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 163%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 57069? ▼
In ZIP code 57069, 74.5% of residents aged 25+ have a high school diploma or higher, and 48.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 57069? ▼
The mean commute time for workers in ZIP code 57069 is 17.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 57069? ▼
In ZIP code 57069, approximately 46.2% of occupied housing units are owner-occupied and 53.8% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 57069? ▼
The poverty rate in ZIP code 57069 is 22.5% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.