Residential delivery area · Arkansas
ZIP Code 72390: West Helena, AR
ZIP code 72390 uses the postal name West Helena, Arkansas and lies entirely in Phillips County (Census 2020 ZIP-county file). About 6,600 people live there (Census Bureau, ACS 2020-2024). Median household income is $38,294 (Census Bureau, ACS 2020-2024). By Census place, 12% of its land lies in Helena-West Helena; 88% is outside any Census place.
- ACS2020-24
- Census2020
- FHFA2021
- ZBP2023
- IRS2022
- Town
- West Helena · its only residential ZIP
- County
- Phillips County
- Census places
- Helena-West Helena
- House district
- AR-1 119th Congress
- State
- Arkansas
- Time zone
- Central
- Land area
- 33.4 sq mi · 197 people per sq mi
Where is ZIP code 72390?
72390 centers on 34.551°, -90.679° and covers 33.4 square miles of land plus 0.4 of water. It borders 4 ZIP codes: 72342, 72374, 72355, 72360.
The map draws ZIP code areas only. For the streets inside 72390, open its center on OpenStreetMap.
Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0).
How does 72390 compare with the rest of Phillips County?
| Measure | 72390 | In Phillips County | In AR |
|---|---|---|---|
| People (ACS 2020-2024) | 6,577 | 1st of 13 | 119th of 615 |
| Median household income | $38k | 1st of 1 | 216th of 228 |
| Median home value | $65k | 3rd of 3 | 242nd of 243 |
Its median household income is higher than in 5% of U.S. residential ZIP codes, and it is denser than 62% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).
How many people live in 72390?
The 2020 Census counted 7,351 people in 72390; the ACS, which samples households over 2020-2024, estimates 6,577. Its boundary changed between the 2010 and 2020 censuses, so the two counts are not compared.
- People, ACS 2020-2024
- 6,577
- 2020 Census count
- 7,351
- Households
- 2,415
- Median age
- 32.5
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).
Who lives in 72390?
Of the 6,577 people the ACS estimates in 72390, 32.7% are under 18 and 13.7% are 65 or older. The largest group by race and Hispanic origin is Black (not Hispanic) (65.7%), then White (not Hispanic) (29.8%).
- Under 1832.7%
- 18 to 6453.6%
- 65 and older13.7%
- Black, not Hispanic65.7%
- White, not Hispanic29.8%
- Other or two or more3.3%
- Hispanic or Latino1.2%
- Asian, not Hispanic0.0%
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.
What do households in 72390 earn?
Median household income is $38,294 (ACS 2020-2024).
- Median household income
- $38,294±$5,902
- Income per person
- $19,783
- Below the poverty line
- 30.3%
- Unemployed (of the labor force)
- 12.2%
- Adults 25+ with a bachelor's degree
- 13.5%
- Adjusted gross income per tax return, 2022
- $37,5882,670 returns; wages 76% of AGI (IRS)
Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).
What are homes worth in 72390?
- Median home value (owners' estimate)
- $64,700
- Median gross rent
- $782
- Homes owned by their occupants
- 52.4%
- Housing units
- 3,330
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.
What businesses are in 72390?
134 business establishments had a location in this ZIP code in 2023, 28 fewer than in 2018; the most are in retail trade (ZIP Code Business Patterns).
- Retail trade32
- Other services (except public administration)17
- Health care and social assistance16
- Accommodation and food services16
- Professional, scientific, and technical services10
- Real estate and rental and leasing9
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).
Which ZIP codes are next to 72390?
| ZIP | Town | People | Household income | Distance |
|---|---|---|---|---|
| 72342 | Helena | 4,070 | $37k | 7.1 mi |
| 72374 | Poplar Grove | 562 | – | 9.1 mi |
| 72355 | Lexa | 1,780 | $55k | 11.5 mi |
| 72360 | Marianna | 5,048 | $23k | 14.9 mi |
| 72352 | La Grange | 13 | – | 7.9 mi (near) |
| 72369 | Oneida | 0 | – | 9.1 mi (near) |
| 38644 | Lula, MS | 106 | – | 13.2 mi (near) |
| 38631 | Friars Point, MS | 1,027 | $30k | 13.5 mi (near) |
| 38626 | Dundee, MS | 1,237 | $65k | 14.1 mi (near) |
Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.