PlainZIP

Brookland, AR · standard

ZIP Code 72417

Craighead County, Arkansas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

3,568
30/sq mi
$61,964
Median income
$173,700
Median home value
21.3%
Bachelor's or higher

The verdict

Brookland pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.

33th pct
household income, US ZIPs
36th pct
home value, US ZIPs
30
people per sq mi
62%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 72417 against every reporting US ZIP.

ZIP code 72417 covers 118.5 square miles in Brookland, Craighead County, Arkansas (a standard USPS delivery area), with a modest 3,568 residents on file, a density of 30 people per square mile, in the Chicago time zone.

ZIP 72417 reports a modest median household income of $61,964 (10% above the Arkansas average), while per-capita income is $29,811. Local economic indicators show a 12.5% poverty rate alongside 4.6% unemployment. Median home value sits at $173,700 (19% above the state average), median rent at $1,008 a month, and owner-occupancy at 62.4%.

Educational attainment sits below the national norm: 21.3% of adults hold a bachelor's degree or higher, the median age is 29.7, and the average commute is 22 minutes. A geography-based comparison follows: 3 ZIP codes within about 10 miles of 72417, plus 6 more within Craighead County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 72417

Top 5 sectors by establishment count in Brookland, AR

Which industries have the most business establishments in ZIP 72417.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 72417, Brookland, AR · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

3,568

Population

118.5

Area (sq mi)

30

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 72417?

29.7

Median Age

48.1%

Male

51.9%

Female

0.9%

Foreign-Born

White 90.8%
African American 3.3%
Asian 0.7%
American Indian or Alaska Native 0.1%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 4.7%
Hispanic or Latino 1.2%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$61,964

Median Household Income

+10% vs state

$29,811

Per Capita Income

12.5%

Poverty Rate

4.6%

Unemployment Rate

22.1 min

Mean Commute Time

How ZIP 72417 ranks nationally

Brookland, AR household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$61,964 33rd percentile higher than 33% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 63.5%
Bachelor's Degree or Higher 21.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

2,641

Total Housing Units

2,381

Occupied Units

260

Vacant Units

2.49

Avg Household Size

Occupancy Type

Owner 62.4%
Renter 37.6%

$173,700

Median Home Value

+19% vs state

$1,008

Median Rent

2001

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 84 business establishments in ZIP 72417, employing approximately 776 people with a combined annual payroll of $31,986,000.

84

Businesses

776

Employees

$32.0M

Annual Payroll

10

Industry Sectors

Industry Establishments % of Total
Retail trade 17 20.2%
Construction 12 14.3%
Accommodation and food services 10 11.9%
Other services (except public administration) 8 9.5%
Transportation and warehousing 7 8.3%
Manufacturing 6 7.1%
Finance and insurance 5 6.0%
Real estate and rental and leasing 5 6.0%
Health care and social assistance 5 6.0%
Wholesale trade 3 3.6%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 72417 vs 72401 →

ZIP 72417 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 72417 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 72417 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 72417 ranks the highest of 3 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
72401 Jonesboro, AR 53,767 6.8 mi
72437 Lake City, AR 3,272 8.0 mi
72467 State University, AR 303 8.9 mi

More ZIP Codes in Craighead County

72401 standard
Jonesboro, AR
Pop: 53,767
72404 standard
Jonesboro, AR
Pop: 23,482
72416 standard
Bono, AR
Pop: 5,783
72437 standard
Lake City, AR
Pop: 3,272
72411 standard
Bay, AR
Pop: 2,294
72447 standard
Monette, AR
Pop: 1,964

Related Areas

Craighead County Brookland, AR Arkansas

Frequently Asked Questions

What county is ZIP code 72417 in? ▼
ZIP code 72417 (Brookland) is located in Craighead County, Arkansas. Craighead County contains multiple ZIP codes, see the full list at /counties/craighead-ar.
What is the population of ZIP code 72417? ▼
ZIP code 72417 in Brookland, AR has a population of 3,568 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 72417? ▼
The median household income in ZIP 72417 is $61,964, which is 19% below the national average of $76,288.
What is the average home value in ZIP 72417? ▼
The median home value in ZIP 72417 is $173,700, which is 38% below the national average of $278,155.
What is the demographic makeup of ZIP 72417? ▼
The largest racial group in ZIP 72417 is White at 90.8%. Hispanic or Latino residents make up 1.2% of the population.
How many businesses are in ZIP code 72417? ▼
ZIP code 72417 has 84 business establishments employing approximately 776 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 72417? ▼
The top industries by establishment count in ZIP 72417 are: Retail trade (17), Construction (12), Accommodation and food services (10). There are 10 industry sectors represented in total.
What is the education level in ZIP code 72417? ▼
In ZIP code 72417, 63.5% of residents aged 25+ have a high school diploma or higher, and 21.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 72417? ▼
The mean commute time for workers in ZIP code 72417 is 22.1 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 72417? ▼
In ZIP code 72417, approximately 62.4% of occupied housing units are owner-occupied and 37.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 72417? ▼
The poverty rate in ZIP code 72417 is 12.5% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.