Tularosa, NM · standard
ZIP Code 88352
Otero County, New Mexico - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 5,188
- 4/sq mi Low-density area
- $48,693
- Median income Below-median income area
- $152,100
- Median home value Below-median home value
- 21.5%
- Bachelor's or higher Near-average bachelor's attainment
National ZIP placement
Tularosa pairs one of the lowest household incomes in the country with below-median home values, in a rural, homeowner-dominated area.
- 13th pct
- household income, US ZIPs
- 26th pct
- home value, US ZIPs
- 4
- people per sq mi
- 83%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 88352 against every reporting US ZIP.
ZIP code 88352 is a mid-sized community (a standard USPS delivery area) in Tularosa, Otero County, New Mexico, home to 5,188 residents across 1265.4 square miles, a density of 4 people per square mile, in the Denver time zone.
ZIP 88352 reports a modest median household income of $48,693 (18% below the average New Mexico ZIP), while per-capita income is $24,278. Unemployment is 13.4%, an important qualifier alongside the household-income figure. Home values sit below the statewide ZIP benchmark: the median is $152,100 (29% below the average New Mexico ZIP), and median rent is $938; owner occupancy is 83.2%.
Educational attainment sits below the national norm: 21.5% of adults hold a bachelor's degree or higher, the median age is 33.9, and the average commute is 26 minutes. No nearby ZIP peer set is available for this delivery area, so the New Mexico and national benchmarks above are the appropriate context for 88352.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 88352
Top 5 sectors by establishment count in Tularosa, NM
Which industries have the most business establishments in ZIP 88352.
- Retail trade
Retail trade
11 establishments
- Construction
Construction
8 establishments
- Accommodation and food services
Accommodation and food services
5 establishments
- Other services (except public administration) 4
Other services (except public administration)
4 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 88352, Tularosa, NM · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
5,188
Population
1265.4
Area (sq mi)
4
People / sq mi
Denver
Time Zone
standard
ZIP Type
Who lives in ZIP 88352?
33.9
Median Age
48.7%
Male
51.3%
Female
2.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$48,693
Median Household Income
-18% vs state ZIP avg
$24,278
Per Capita Income
11.8%
Poverty Rate
13.4%
Unemployment Rate
26.1 min
Mean Commute Time
How ZIP 88352 ranks among New Mexico ZIPs
Tularosa, NM household income vs. every New Mexico ZIP code
Median household income among 265 reporting New Mexico ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$48,693 35th percentile higher than 35% of 265 New Mexico ZIPs
Each bar is a $20K-wide band; taller bars hold more New Mexico ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
2,021housing units
2,021
Total Housing Units
1,404
Occupied Units
617
Vacant Units
2.94
Avg Household Size
Occupancy Type
$152,100
Median Home Value
-29% vs state ZIP avg
$938
Median Rent
1983
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 40 business establishments in ZIP 88352, employing approximately 197 people with a combined annual payroll of $7,649,000.
40
Businesses
197
Employees
$7.6M
Annual Payroll
4
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 11 | 27.5% |
| Construction | 8 | 20.0% |
| Accommodation and food services | 5 | 12.5% |
| Other services (except public administration) | 4 | 10.0% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 88352, both outside NM so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (5,188 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Otero County
Related Areas
Frequently Asked Questions
What county is ZIP code 88352 in?
ZIP code 88352 (Tularosa) is located in Otero County, New Mexico. Otero County contains multiple ZIP codes, see the full list at /counties/otero-nm.
What is the population of ZIP code 88352?
ZIP code 88352 in Tularosa, NM has a population of 5,188 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 88352?
The median household income in ZIP 88352 is $48,693, which is 36% below the national average of $76,288.
What is the average home value in ZIP 88352?
The median home value in ZIP 88352 is $152,100, which is 45% below the national average of $278,155.
What is the demographic makeup of ZIP 88352?
The largest racial group in ZIP 88352 is White at 52.8%. Hispanic or Latino residents make up 44.7% of the population.
How many businesses are in ZIP code 88352?
ZIP code 88352 has 40 business establishments employing approximately 197 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 88352?
The top industries by establishment count in ZIP 88352 are: Retail trade (11), Construction (8), Accommodation and food services (5). There are 4 industry sectors represented in total.
What is the education level in ZIP code 88352?
In ZIP code 88352, 57.6% of residents aged 25+ have a high school diploma or higher, and 21.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 88352?
The mean commute time for workers in ZIP code 88352 is 26.1 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 88352?
In ZIP code 88352, approximately 83.2% of occupied housing units are owner-occupied and 16.8% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 88352?
The poverty rate in ZIP code 88352 is 11.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 88352's numbers, next.
- See how ZIP 88352 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Tularosa, NM ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.