PlainZIP

Palo Alto, CA · standard

ZIP Code 94304

Santa Clara County, California - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

3,627
215/sq mi
$154,141
Median income
$2,000,000+
Median home value
82.2%
Bachelor's or higher

The verdict

Palo Alto pairs a top-decile household income with top-decile home values, in a low-density, renter-heavy area.

Top 3%
household income, US ZIPs
Top 1%
home value, US ZIPs
215
people per sq mi
23%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 94304 against every reporting US ZIP.

ZIP code 94304 covers 16.8 square miles in Palo Alto, Santa Clara County, California (a standard USPS delivery area), with a modest 3,627 residents on file, a density of 215 people per square mile, in the Los Angeles time zone.

ZIP 94304 skews affluent, with a median household income of $154,141 (52% above the California average), while per-capita income is $114,617. Local economic indicators show a 6.9% poverty rate alongside 3.7% unemployment. Median home value sits at $2,000,000+ (159% above the state average), median rent at $3,501 a month, and owner-occupancy at 23.2%.

This is a highly-educated ZIP: 82.2% of adults hold a bachelor's degree or higher, the median age is 38.6, and the average commute is 19 minutes. To put 94304 in local context, 10 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Santa Clara County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 94304

Top 5 sectors by establishment count in Palo Alto, CA

Which industries have the most business establishments in ZIP 94304.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 94304, Palo Alto, CA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

3,627

Population

16.8

Area (sq mi)

215

People / sq mi

Los Angeles

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 94304?

38.6

Median Age

45.4%

Male

54.6%

Female

42.4%

Foreign-Born

White 51.3%
African American 1.8%
Asian 29.2%
American Indian or Alaska Native 0.3%
Native Hawaiian or Pacific Islander 0.5%
Two or More Ethnicities 11.0%
Hispanic or Latino 12.5%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$154,141

Median Household Income

+52% vs state

$114,617

Per Capita Income

6.9%

Poverty Rate

3.7%

Unemployment Rate

19.0 min

Mean Commute Time

How ZIP 94304 ranks nationally

Palo Alto, CA household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$154,141 Top 3% higher than 97% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Below this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Below this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Below this entry. $140,000–$160,000: 686 US ZIPs (2%). This entry sits in this band. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 89.9%
Bachelor's Degree or Higher 82.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

2,560

Total Housing Units

2,218

Occupied Units

342

Vacant Units

2.15

Avg Household Size

Occupancy Type

Owner 23.2%
Renter 76.8%

$2,000,000+

Median Home Value

+159% vs state

$3,501

Median Rent

1996

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 483 business establishments in ZIP 94304, employing approximately 56,576 people with a combined annual payroll of $14,548,975,000.

483

Businesses

56,576

Employees

$14.5B

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Professional, scientific, and technical services 114 23.6%
Retail trade 93 19.3%
Finance and insurance 51 10.6%
Health care and social assistance 39 8.1%
Accommodation and food services 38 7.9%
Other services (except public administration) 29 6.0%
Information 28 5.8%
Real estate and rental and leasing 20 4.1%
Wholesale trade 16 3.3%
Administrative and support and waste management and remediation services 15 3.1%
Manufacturing 12 2.5%
Arts, entertainment, and recreation 9 1.9%
Management of companies and enterprises 6 1.2%
Construction 5 1.0%
Transportation and warehousing 4 0.8%
Educational services 4 0.8%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 94304 vs 94305 →

ZIP 94304 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 94304 ranks #0 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 94304 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 94304 ranks #null of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
94305 Stanford, CA 13,862 2.4 mi
94028 Portola Valley, CA 6,534 2.3 mi
94022 Los Altos, CA 18,500 2.3 mi
94306 Palo Alto, CA 26,469 3.3 mi
94025 Menlo Park, CA 40,526 5.6 mi
94301 Palo Alto, CA 16,995 4.5 mi
94040 Mountain View, CA 32,996 4.9 mi
94027 Atherton, CA 7,089 5.2 mi
94041 Mountain View, CA 13,292 5.4 mi
94024 Los Altos, CA 22,385 4.8 mi

More ZIP Codes in Santa Clara County

95035 standard
Milpitas, CA
Pop: 66,943
95123 standard
San Jose, CA
Pop: 62,228
95127 standard
San Jose, CA
Pop: 61,325
95014 standard
Cupertino, CA
Pop: 60,717
95111 standard
San Jose, CA
Pop: 58,466
95020 standard
Gilroy, CA
Pop: 57,349

Related Areas

Santa Clara County Palo Alto, CA California

Frequently Asked Questions

What county is ZIP code 94304 in? ▼
ZIP code 94304 (Palo Alto) is located in Santa Clara County, California. Santa Clara County contains multiple ZIP codes, see the full list at /counties/santa-clara-ca.
What is the population of ZIP code 94304? ▼
ZIP code 94304 in Palo Alto, CA has a population of 3,627 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 94304? ▼
The median household income in ZIP 94304 is $154,141, which is 102% above the national average of $76,288.
What is the average home value in ZIP 94304? ▼
The median home value in ZIP 94304 is $2,000,000+, which is 619% above the national average of $278,155.
What is the demographic makeup of ZIP 94304? ▼
The largest racial group in ZIP 94304 is White at 51.3%. Hispanic or Latino residents make up 12.5% of the population.
How many businesses are in ZIP code 94304? ▼
ZIP code 94304 has 483 business establishments employing approximately 56,576 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 94304? ▼
The top industries by establishment count in ZIP 94304 are: Professional, scientific, and technical services (114), Retail trade (93), Finance and insurance (51). There are 16 industry sectors represented in total.
What is the education level in ZIP code 94304? ▼
In ZIP code 94304, 89.9% of residents aged 25+ have a high school diploma or higher, and 82.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 94304? ▼
The mean commute time for workers in ZIP code 94304 is 19.0 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 94304? ▼
In ZIP code 94304, approximately 23.2% of occupied housing units are owner-occupied and 76.8% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 94304? ▼
The poverty rate in ZIP code 94304 is 6.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.