PlainZIP

Willsboro, NY · standard

ZIP Code 12996

Essex County, New York - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

2,086
16/sq mi
$69,766
Median income
$237,900
Median home value
32.0%
Bachelor's or higher

The verdict

Willsboro pairs a below-median household income with above-median home values, in a rural, homeowner-dominated area.

46th pct
household income, US ZIPs
Top 46%
home value, US ZIPs
16
people per sq mi
85%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 12996 against every reporting US ZIP.

ZIP code 12996 covers 132.0 square miles in Willsboro, Essex County, New York (a standard USPS delivery area), with a modest 2,086 residents on file, a density of 16 people per square mile, in the New York time zone.

ZIP 12996 reports a modest median household income of $69,766 (25% below the New York average), while per-capita income is $46,814. 12.1% of residents live below the poverty line, and the unemployment rate reads 2.0%. On housing, the median home value is $237,900 (37% below the state average) with median rent at $720 per month, and 84.5% of occupied units are owner-occupied.

A solid share of residents have a four-year degree: 32.0% of adults hold a bachelor's degree or higher, the median age is 55, and the average commute is 24 minutes. To put 12996 in local context, 4 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Essex County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 12996

Top 5 sectors by establishment count in Willsboro, NY

Which industries have the most business establishments in ZIP 12996.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 12996, Willsboro, NY · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

2,086

Population

132.0

Area (sq mi)

16

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 12996?

55.0

Median Age

45.7%

Male

54.3%

Female

3.2%

Foreign-Born

White 93.2%
African American 0.7%
Asian 0.0%
American Indian or Alaska Native 0.1%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 1.7%
Hispanic or Latino 1.0%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$69,766

Median Household Income

-25% vs state

$46,814

Per Capita Income

12.1%

Poverty Rate

2.0%

Unemployment Rate

23.9 min

Mean Commute Time

How ZIP 12996 ranks nationally

Willsboro, NY household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$69,766 46th percentile higher than 46% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 58.2%
Bachelor's Degree or Higher 32.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

1,539

Total Housing Units

875

Occupied Units

664

Vacant Units

2.14

Avg Household Size

Occupancy Type

Owner 84.5%
Renter 15.5%

$237,900

Median Home Value

-37% vs state

$720

Median Rent

1957

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 52 business establishments in ZIP 12996, employing approximately 375 people with a combined annual payroll of $16,991,000.

52

Businesses

375

Employees

$17.0M

Annual Payroll

6

Industry Sectors

Industry Establishments % of Total
Health care and social assistance 11 21.1%
Construction 9 17.3%
Retail trade 6 11.5%
Accommodation and food services 6 11.5%
Other services (except public administration) 6 11.5%
Arts, entertainment, and recreation 3 5.8%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 12996 vs 12936 →

ZIP 12996 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 12996 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 12996 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 12996 ranks #4 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
12936 Essex, NY 599 6.0 mi
12944 Keeseville, NY 4,080 7.2 mi
12950 Lewis, NY 929 7.7 mi
12924 Keeseville, NY 158 10.8 mi

More ZIP Codes in Essex County

12946 standard
Lake Placid, NY
Pop: 5,492
12883 standard
Ticonderoga, NY
Pop: 5,025
12944 standard
Keeseville, NY
Pop: 4,080
12928 standard
Crown Point, NY
Pop: 2,028
12977 standard
Ray Brook, NY
Pop: 1,753
12993 standard
Westport, NY
Pop: 1,623

Related Areas

Essex County Willsboro, NY New York

Frequently Asked Questions

What county is ZIP code 12996 in? ▼
ZIP code 12996 (Willsboro) is located in Essex County, New York. Essex County contains multiple ZIP codes, see the full list at /counties/essex-ny.
What is the population of ZIP code 12996? ▼
ZIP code 12996 in Willsboro, NY has a population of 2,086 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 12996? ▼
The median household income in ZIP 12996 is $69,766, which is 9% below the national average of $76,288.
What is the average home value in ZIP 12996? ▼
The median home value in ZIP 12996 is $237,900, which is 14% below the national average of $278,155.
What is the demographic makeup of ZIP 12996? ▼
The largest racial group in ZIP 12996 is White at 93.2%. Hispanic or Latino residents make up 1.0% of the population.
How many businesses are in ZIP code 12996? ▼
ZIP code 12996 has 52 business establishments employing approximately 375 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 12996? ▼
The top industries by establishment count in ZIP 12996 are: Health care and social assistance (11), Construction (9), Retail trade (6). There are 6 industry sectors represented in total.
What is the education level in ZIP code 12996? ▼
In ZIP code 12996, 58.2% of residents aged 25+ have a high school diploma or higher, and 32.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 12996? ▼
The mean commute time for workers in ZIP code 12996 is 23.9 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 12996? ▼
In ZIP code 12996, approximately 84.5% of occupied housing units are owner-occupied and 15.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 12996? ▼
The poverty rate in ZIP code 12996 is 12.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.