Winterville, NC · standard

ZIP Code 28590

Pitt County, North Carolina — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

23,407
216/sq mi
$83,880
Median income
$266,400
Median home value
39.7%
Bachelor's or higher

The verdict

Winterville pairs an above-median household income with above-median home values, in a low-density, homeowner-dominated area.

Top 33%
household income, US ZIPs
Top 39%
home value, US ZIPs
216
people per sq mi
75%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 28590 against every reporting US ZIP.

ZIP code 28590 is classified by USPS as a standard delivery area and covers roughly 108.2 square miles in Winterville, Pitt County, North Carolina. The area is home to 23,407 residents, producing a population density of 216 people per square mile, and falls within the New York time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 28590 against North Carolina and the nation.

On the economic side, the median household income for ZIP 28590 sits at $83,880 (21% above the North Carolina average), while per-capita income is $40,923. The poverty rate stands at 6.5% and the unemployment rate at 4.8%. On housing, the median home value is $266,400 (3% above the state average) with median rent at $1,143 per month, and 74.8% of occupied units are owner-occupied, a direct signal of whether 28590 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 39.7% of adults hold a bachelor's degree or higher, the median age is 37, and the average commute is 22 minutes. We also surface 6 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Pitt County, so you can benchmark 28590 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 28590

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 28590.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 28590, Winterville, NC · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

23,407

Population

108.2

Area (sq mi)

216

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 28590?

37.0

Median Age

50.0%

Male

50.0%

Female

6.8%

Foreign-Born

White 55.5%
African American 33.6%
Asian 4.0%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 4.5%
Hispanic or Latino 4.7%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$83,880

Median Household Income

+21% vs state

$40,923

Per Capita Income

6.5%

Poverty Rate

4.8%

Unemployment Rate

21.7 min

Mean Commute Time

How ZIP 28590 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$83,880 Top 33% higher than 67% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 56.7%
Bachelor's Degree or Higher 39.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

11,794

Total Housing Units

11,085

Occupied Units

709

Vacant Units

2.47

Avg Household Size

Occupancy Type

Owner 74.8%
Renter 25.2%

$266,400

Median Home Value

+3% vs state

$1,143

Median Rent

2000

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+4.6%

YoY Change (2024)

192

HPI Index (2000 = 100)

+92%

Total Change Since 2000

Home values in ZIP 28590 have increased 4.6% over the past year (2024). Since 2000, this ZIP has seen +92% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.7% 129
2021 +13.7% 146
2022 +15.0% 168
2023 +9.0% 184
2024 +4.6% 192

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 464 business establishments in ZIP 28590, employing approximately 5,730 people with a combined annual payroll of $234,388,000.

464

Businesses

5,730

Employees

$234.4M

Annual Payroll

15

Industry Sectors

Industry Establishments % of Total
Retail trade 74 15.9%
Construction 55 11.8%
Other services (except public administration) 54 11.6%
Professional, scientific, and technical services 49 10.6%
Accommodation and food services 43 9.3%
Health care and social assistance 40 8.6%
Real estate and rental and leasing 29 6.3%
Administrative and support and waste management and remediation services 29 6.3%
Finance and insurance 22 4.7%
Wholesale trade 18 3.9%
Educational services 14 3.0%
Arts, entertainment, and recreation 12 2.6%
Transportation and warehousing 10 2.2%
Manufacturing 8 1.7%
Information 7 1.5%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 28590 vs 28513 →

ZIP 28590 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 28590 ranks #3 by population — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 28590 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 28590 ranks the highest of 7 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
28513 Ayden, NC 10,346 5.7 mi
27858 Greenville, NC 55,781 6.7 mi
28530 Grifton, NC 7,332 10.2 mi
27834 Greenville, NC 52,914 9.7 mi
27879 Simpson, NC 311 8.6 mi
28538 Hookerton, NC 2,175 10.9 mi

More ZIP Codes in Pitt County

Frequently Asked Questions

What county is ZIP code 28590 in?
ZIP code 28590 (Winterville) is located in Pitt County, North Carolina. Pitt County contains multiple ZIP codes, see the full list at /counties/pitt-nc.
What is the population of ZIP code 28590?
ZIP code 28590 in Winterville, NC has a population of 23,407 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 28590?
The median household income in ZIP 28590 is $83,880, which is 10% above the national average of $76,288.
What is the average home value in ZIP 28590?
The median home value in ZIP 28590 is $266,400, which is 4% below the national average of $278,155.
What is the demographic makeup of ZIP 28590?
The largest racial group in ZIP 28590 is White at 55.5%. Hispanic or Latino residents make up 4.7% of the population.
How many businesses are in ZIP code 28590?
ZIP code 28590 has 464 business establishments employing approximately 5,730 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 28590?
The top industries by establishment count in ZIP 28590 are: Retail trade (74), Construction (55), Other services (except public administration) (54). There are 15 industry sectors represented in total.
How have home values changed in ZIP code 28590?
According to the FHFA House Price Index, home values in ZIP 28590 increased by 4.6% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 92%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 28590?
In ZIP code 28590, 56.7% of residents aged 25+ have a high school diploma or higher, and 39.7% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 28590?
The mean commute time for workers in ZIP code 28590 is 21.7 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 28590?
In ZIP code 28590, approximately 74.8% of occupied housing units are owner-occupied and 25.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 28590?
The poverty rate in ZIP code 28590 is 6.5% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Winterville, NC

Verify and explore additional data for this area using these official government sources.