Marshall, NC · standard
ZIP Code 28753
Madison County, North Carolina — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 11,670
- 17/sq mi
- $52,304
- Median income
- $292,800
- Median home value
- 30.6%
- Bachelor's or higher
The verdict
Marshall pairs one of the lowest household incomes in the country with above-median home values, in a rural, homeowner-dominated area.
- 17th pct
- household income, US ZIPs
- Top 35%
- home value, US ZIPs
- 17
- people per sq mi
- 81%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 28753 against every reporting US ZIP.
ZIP code 28753 is classified by USPS as a standard delivery area and covers roughly 682.5 square miles in Marshall, Madison County, North Carolina. The area is home to 11,670 residents, producing a population density of 17 people per square mile, and falls within the New York time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 28753 against North Carolina and the nation.
On the economic side, the median household income for ZIP 28753 sits at $52,304 (24% below the North Carolina average), while per-capita income is $37,164. The poverty rate stands at 12.9% and the unemployment rate at 0.6%. On housing, the median home value is $292,800 (13% above the state average) with median rent at $773 per month, and 80.5% of occupied units are owner-occupied, a direct signal of whether 28753 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 30.6% of adults hold a bachelor's degree or higher, the median age is 44.6, and the average commute is 37 minutes. We also surface 1 nearby ZIP codes within roughly 10 miles and 2 additional ZIPs sharing Madison County, so you can benchmark 28753 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 28753
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 28753.
- Construction
Construction
34 establishments
- Other services (except public administration)
Other services (except public administration)
24 establishments
- Retail trade
Retail trade
22 establishments
- Health care and social assistance
Health care and social assistance
20 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
17 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 28753, Marshall, NC · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
11,670
Population
682.5
Area (sq mi)
17
People / sq mi
New York
Time Zone
standard
ZIP Type
Who lives in ZIP 28753?
44.6
Median Age
50.1%
Male
49.9%
Female
0.6%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$52,304
Median Household Income
-24% vs state
$37,164
Per Capita Income
12.9%
Poverty Rate
0.6%
Unemployment Rate
36.5 min
Mean Commute Time
How ZIP 28753 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$52,304 17th percentile higher than 17% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
5,503
Total Housing Units
4,136
Occupied Units
1,367
Vacant Units
2.47
Avg Household Size
Occupancy Type
$292,800
Median Home Value
+13% vs state
$773
Median Rent
1985
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+2.2%
YoY Change (2024)
256
HPI Index (2000 = 100)
+156%
Total Change Since 2000
Home values in ZIP 28753 have increased 2.2% over the past year (2024). Since 2000, this ZIP has seen +156% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +1.8% | 167 |
| 2021 | +12.0% | 187 |
| 2022 | +16.5% | 218 |
| 2023 | +14.9% | 250 |
| 2024 | +2.2% | 256 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 190 business establishments in ZIP 28753, employing approximately 1,470 people with a combined annual payroll of $69,475,000.
190
Businesses
1,470
Employees
$69.5M
Annual Payroll
15
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 34 | 17.9% |
| Other services (except public administration) | 24 | 12.6% |
| Retail trade | 22 | 11.6% |
| Health care and social assistance | 20 | 10.5% |
| Professional, scientific, and technical services | 17 | 8.9% |
| Accommodation and food services | 15 | 7.9% |
| Real estate and rental and leasing | 12 | 6.3% |
| Manufacturing | 10 | 5.3% |
| Transportation and warehousing | 7 | 3.7% |
| Administrative and support and waste management and remediation services | 7 | 3.7% |
| Educational services | 5 | 2.6% |
| Information | 4 | 2.1% |
| Finance and insurance | 4 | 2.1% |
| Arts, entertainment, and recreation | 4 | 2.1% |
| Wholesale trade | 3 | 1.6% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 28753 vs 37657 →
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 37657 | Flag Pond, TN | 972 | 13.1 mi |
More ZIP Codes in Madison County
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Frequently Asked Questions
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What are the main industries in ZIP code 28753? ▼
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ZIP Code Research Guides
Official Data Resources for Marshall, NC
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.