Myrtle Beach, SC · standard

ZIP Code 29588

Horry County, South Carolina — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

Reviewed by PlainZIP Editorial Team, ZIP Code Data Editors · June 13, 2026

36,499
338/sq mi: $70,739
Median income: $267,700
Median home value: 26.2%
Bachelor's or higher

The verdict

Myrtle Beach pairs a below-median household income with above-median home values, in a low-density, homeowner-dominated area.

48th pct
household income, US ZIPs: Top 39%
home value, US ZIPs: 338
people per sq mi: 78%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 29588 against every reporting US ZIP.

ZIP code 29588 is classified by USPS as a standard delivery area and covers roughly 108.0 square miles in Myrtle Beach, Horry County, South Carolina. The area is home to 36,499 residents, producing a population density of 338 people per square mile, and falls within the New York time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 29588 against South Carolina and the nation.

On the economic side, the median household income for ZIP 29588 sits at $70,739 (11% above the South Carolina average), while per-capita income is $38,551. The poverty rate stands at 9.1% and the unemployment rate at 3.7%. On housing, the median home value is $267,700 (18% above the state average) with median rent at $1,282 per month, and 77.8% of occupied units are owner-occupied, a direct signal of whether 29588 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 26.2% of adults hold a bachelor's degree or higher, the median age is 45.7, and the average commute is 22 minutes. We also surface 6 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Horry County, so you can benchmark 29588 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 29588

Construction

195
Retail trade

137
Other services (except public administration)

100
Health care and social assistance

90
Administrative and support and waste management and remediation services

89

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 29588, Myrtle Beach, SC · 2023 Accessed 2026-06-13 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

36,499

Population

108.0

Area (sq mi)

338

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard

Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.

View Scorecard →

Who lives in ZIP 29588?

45.7

Median Age

49.4%

Male

50.6%

Female

7.7%

Foreign-Born

White 78.5%

African American 5.4%

Asian 1.1%

American Indian or Alaska Native 0.7%

Native Hawaiian or Pacific Islander 0.0%

Two or More Ethnicities 9.9%

Hispanic or Latino 11.6%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$70,739

Median Household Income

+11% vs state

$38,551

Per Capita Income

9.1%

Poverty Rate

3.7%

Unemployment Rate

21.8 min

Mean Commute Time

How ZIP 29588 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$70,739 48th percentile higher than 48% of 30,318 US ZIPs

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 58.0%

Bachelor's Degree or Higher 26.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

22,626

Total Housing Units

20,524

Occupied Units

2,102

Vacant Units

2.56

Avg Household Size

Occupancy Type

Owner 77.8%

Renter 22.2%

$267,700

Median Home Value

+18% vs state

$1,282

Median Rent

2003

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

-2.6%

YoY Change (2024)

230

HPI Index (2000 = 100)

+130%

Total Change Since 2000

Home values in ZIP 29588 have decreased 2.6% over the past year (2024). Since 2000, this ZIP has seen +130% cumulative appreciation.

Year	Annual Change	HPI Index
2020	+5.1%	163
2021	+9.3%	179
2022	+21.2%	216
2023	+9.3%	236
2024	-2.6%	230

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 982 business establishments in ZIP 29588, employing approximately 7,683 people with a combined annual payroll of $306,340,000.

982

Businesses

7,683

Employees

$306.3M

Annual Payroll

Industry Sectors

Industry	Establishments	% of Total
Construction	195	19.9%
Retail trade	137	13.9%
Other services (except public administration)	100	10.2%
Health care and social assistance	90	9.2%
Administrative and support and waste management and remediation services	89	9.1%
Accommodation and food services	83	8.4%
Professional, scientific, and technical services	81	8.3%
Real estate and rental and leasing	73	7.4%
Finance and insurance	37	3.8%
Wholesale trade	19	1.9%
Arts, entertainment, and recreation	19	1.9%
Manufacturing	17	1.7%
Transportation and warehousing	13	1.3%
Information	13	1.3%
Educational services	8	0.8%
Industries not classified	5	0.5%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 29588 vs 29575 →

29588

36,499
29579

32,180
29577

26,996
29576

24,446
29527

22,027
29575

15,512
29585

13,606

What this shows Among its immediate neighbors, ZIP 29588 ranks the most populous — useful context the national average alone can't give.

29585

$81,946
29579

$79,644
29575

$71,447
29588

$70,739
29576

$70,691
29527

$52,069
29577

$50,955

What this shows By household income, ZIP 29588 ranks #4 of 7 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

ZIP Code	City	Population	Distance
29575	Myrtle Beach, SC	15,512	4.2 mi
29576	Murrells Inlet, SC	24,446	7.8 mi
29577	Myrtle Beach, SC	26,996	7.2 mi
29579	Myrtle Beach, SC	32,180	8.4 mi
29527	Conway, SC	22,027	10.4 mi
29585	Pawleys Island, SC	13,606	12.1 mi

More ZIP Codes in Horry County

Horry County Myrtle Beach, SC South Carolina

Frequently Asked Questions

What county is ZIP code 29588 in? ▼

ZIP code 29588 (Myrtle Beach) is located in Horry County, South Carolina. Horry County contains multiple ZIP codes, see the full list at /counties/horry-sc.

What is the population of ZIP code 29588? ▼

ZIP code 29588 in Myrtle Beach, SC has a population of 36,499 according to the Census Bureau ACS 2023 estimates.

What is the median household income in ZIP 29588? ▼

The median household income in ZIP 29588 is $70,739, which is 7% below the national average of $76,288.

What is the average home value in ZIP 29588? ▼

The median home value in ZIP 29588 is $267,700, which is 4% below the national average of $278,155.

What is the demographic makeup of ZIP 29588? ▼

The largest racial group in ZIP 29588 is White at 78.5%. Hispanic or Latino residents make up 11.6% of the population.

How many businesses are in ZIP code 29588? ▼

ZIP code 29588 has 982 business establishments employing approximately 7,683 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.

What are the main industries in ZIP code 29588? ▼

The top industries by establishment count in ZIP 29588 are: Construction (195), Retail trade (137), Other services (except public administration) (100). There are 16 industry sectors represented in total.

How have home values changed in ZIP code 29588? ▼

According to the FHFA House Price Index, home values in ZIP 29588 decreased by 2.6% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 130%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.

What is the education level in ZIP code 29588? ▼

In ZIP code 29588, 58.0% of residents aged 25+ have a high school diploma or higher, and 26.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).

What is the average commute time in ZIP 29588? ▼

The mean commute time for workers in ZIP code 29588 is 21.8 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.

What percentage of residents own vs. rent in ZIP 29588? ▼

In ZIP code 29588, approximately 77.8% of occupied housing units are owner-occupied and 22.2% are renter-occupied, based on Census ACS 2023 data.

What is the poverty rate in ZIP code 29588? ▼

The poverty rate in ZIP code 29588 is 9.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.