PlainZIP

Cartersville, GA · standard

ZIP Code 30120

Bartow County, Georgia - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

38,085
160/sq mi
$86,581
Median income
$307,000
Median home value
27.0%
Bachelor's or higher

The verdict

Cartersville pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.

Top 30%
household income, US ZIPs
Top 32%
home value, US ZIPs
160
people per sq mi
73%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 30120 against every reporting US ZIP.

ZIP code 30120 is a densely settled ZIP (a standard USPS delivery area) in Cartersville, Bartow County, Georgia, with 38,085 residents across 238.5 square miles, a density of 160 people per square mile, in the New York time zone.

ZIP 30120 lands in the middle-income range, with a median household income of $86,581 (23% above the Georgia average), while per-capita income is $38,593. Local economic indicators show a 10.9% poverty rate alongside 4.0% unemployment. The typical home here is valued at $307,000 (28% above the state average); renters pay a median of $1,232 monthly, and 72.8% of units are owner-occupied.

Educational attainment sits below the national norm: 27.0% of adults hold a bachelor's degree or higher, the median age is 36.7, and the average commute is 27 minutes. A geography-based comparison follows: 6 ZIP codes within about 10 miles of 30120, plus 6 more within Bartow County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 30120

Top 5 sectors by establishment count in Cartersville, GA

Which industries have the most business establishments in ZIP 30120.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 30120, Cartersville, GA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

38,085

Population

238.5

Area (sq mi)

160

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 30120?

36.7

Median Age

48.7%

Male

51.3%

Female

4.8%

Foreign-Born

White 71.3%
African American 13.6%
Asian 1.2%
American Indian or Alaska Native 0.1%
Native Hawaiian or Pacific Islander 1.1%
Two or More Ethnicities 9.6%
Hispanic or Latino 12.6%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$86,581

Median Household Income

+23% vs state

$38,593

Per Capita Income

10.9%

Poverty Rate

4.0%

Unemployment Rate

27.4 min

Mean Commute Time

How ZIP 30120 ranks nationally

Cartersville, GA household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$86,581 Top 30% higher than 70% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 60.1%
Bachelor's Degree or Higher 27.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

17,650

Total Housing Units

15,934

Occupied Units

1,716

Vacant Units

2.80

Avg Household Size

Occupancy Type

Owner 72.8%
Renter 27.2%

$307,000

Median Home Value

+28% vs state

$1,232

Median Rent

1992

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+3.4%

YoY Change (2024)

262

HPI Index (2000 = 100)

+162%

Total Change Since 2000

Home values in ZIP 30120 have increased 3.4% over the past year (2024). Since 2000, this ZIP has seen +162% cumulative appreciation.

Year Annual Change HPI Index
2020 +5.7% 163
2021 +17.0% 190
2022 +23.5% 235
2023 +7.8% 254
2024 +3.4% 262

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 1,322 business establishments in ZIP 30120, employing approximately 19,555 people with a combined annual payroll of $970,486,000.

1,322

Businesses

19,555

Employees

$970.5M

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Retail trade 189 14.3%
Health care and social assistance 154 11.7%
Construction 142 10.7%
Other services (except public administration) 136 10.3%
Professional, scientific, and technical services 119 9.0%
Accommodation and food services 109 8.3%
Finance and insurance 97 7.3%
Real estate and rental and leasing 75 5.7%
Manufacturing 72 5.5%
Wholesale trade 71 5.4%
Administrative and support and waste management and remediation services 63 4.8%
Transportation and warehousing 39 3.0%
Arts, entertainment, and recreation 27 2.0%
Educational services 12 0.9%
Information 9 0.7%
Management of companies and enterprises 4 0.3%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 30120 vs 30121 →

ZIP 30120 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 30120 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 30120 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 30120 ranks #3 of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
30121 Cartersville, GA 22,078 5.3 mi
30137 Emerson, GA 1,650 6.3 mi
30178 Taylorsville, GA 3,468 7.9 mi
30145 Kingston, GA 8,378 9.0 mi
30184 White, GA 6,847 9.8 mi
30101 Acworth, GA 54,373 11.8 mi

More ZIP Codes in Bartow County

30121 standard
Cartersville, GA
Pop: 22,078
30103 standard
Adairsville, GA
Pop: 14,781
30145 standard
Kingston, GA
Pop: 8,378
30184 standard
White, GA
Pop: 6,847
30139 standard
Fairmount, GA
Pop: 3,845
30171 standard
Rydal, GA
Pop: 3,491

Related Areas

Bartow County Cartersville, GA Georgia

Frequently Asked Questions

What county is ZIP code 30120 in? ▼
ZIP code 30120 (Cartersville) is located in Bartow County, Georgia. Bartow County contains multiple ZIP codes, see the full list at /counties/bartow-ga.
What is the population of ZIP code 30120? ▼
ZIP code 30120 in Cartersville, GA has a population of 38,085 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 30120? ▼
The median household income in ZIP 30120 is $86,581, which is 13% above the national average of $76,288.
What is the average home value in ZIP 30120? ▼
The median home value in ZIP 30120 is $307,000, which is 10% above the national average of $278,155.
What is the demographic makeup of ZIP 30120? ▼
The largest racial group in ZIP 30120 is White at 71.3%. Hispanic or Latino residents make up 12.6% of the population.
How many businesses are in ZIP code 30120? ▼
ZIP code 30120 has 1,322 business establishments employing approximately 19,555 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 30120? ▼
The top industries by establishment count in ZIP 30120 are: Retail trade (189), Health care and social assistance (154), Construction (142). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 30120? ▼
According to the FHFA House Price Index, home values in ZIP 30120 increased by 3.4% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 162%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 30120? ▼
In ZIP code 30120, 60.1% of residents aged 25+ have a high school diploma or higher, and 27.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 30120? ▼
The mean commute time for workers in ZIP code 30120 is 27.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 30120? ▼
In ZIP code 30120, approximately 72.8% of occupied housing units are owner-occupied and 27.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 30120? ▼
The poverty rate in ZIP code 30120 is 10.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.