Cartersville, GA · standard
ZIP Code 30121
Bartow County, Georgia - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 22,078
- 151/sq mi
- $78,366
- Median income
- $285,500
- Median home value
- 24.5%
- Bachelor's or higher
National ZIP placement
Cartersville pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.
- Top 40%
- household income, US ZIPs
- Top 36%
- home value, US ZIPs
- 151
- people per sq mi
- 64%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 30121 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 30121 (Cartersville, GA) rose +3.9% from 2023 to 2024. The all-transactions index moved from 248.6 in 2023 to 258.3 in 2024 (2000 = 100).
ZIP code 30121 is a densely settled ZIP (a standard USPS delivery area) in Cartersville, Bartow County, Georgia, with 22,078 residents across 146.3 square miles, a density of 151 people per square mile, in the New York time zone.
ZIP 30121 lands in the middle-income range, with a median household income of $78,366 (11% above the average Georgia ZIP), while per-capita income is $37,475. The poverty rate is 11.4%, with unemployment at 7.0%; those measures add context to the income figure. Housing is both higher-cost and owner-heavy: median home value is $285,500 (19% above the average Georgia ZIP), while 64.1% of occupied homes are owner-occupied and median rent is $1,328.
Educational attainment sits below the national norm: 24.5% of adults hold a bachelor's degree or higher, the median age is 38.3, and the average commute is 31 minutes. The page also surfaces 5 ZIP codes within roughly 10 miles and 6 more in Bartow County, so 30121 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 30121
Top 5 sectors by establishment count in Cartersville, GA
Which industries have the most business establishments in ZIP 30121.
- Retail trade
Retail trade
91 establishments
- Accommodation and food services
Accommodation and food services
81 establishments
- Construction
Construction
73 establishments
- Health care and social assistance
Health care and social assistance
44 establishments
- Other services (except public administration)
Other services (except public administration)
41 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 30121, Cartersville, GA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
22,078
Population
146.3
Area (sq mi)
151
People / sq mi
New York
Time Zone
standard
ZIP Type
Who lives in ZIP 30121?
38.3
Median Age
50.5%
Male
49.5%
Female
7.4%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$78,366
Median Household Income
+11% vs state ZIP avg
$37,475
Per Capita Income
11.4%
Poverty Rate
7.0%
Unemployment Rate
31.4 min
Mean Commute Time
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
11,648
Total Housing Units
10,283
Occupied Units
1,365
Vacant Units
2.46
Avg Household Size
Occupancy Type
$285,500
Median Home Value
+19% vs state ZIP avg
$1,328
Median Rent
1997
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+3.9%
YoY Change (2024)
258
HPI Index (2000 = 100)
+158%
Total Change Since 2000
Home values in ZIP 30121 have increased 3.9% over the past year (2024). Since 2000, this ZIP has seen +158% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +6.8% | 161 |
| 2021 | +13.7% | 183 |
| 2022 | +26.7% | 232 |
| 2023 | +7.0% | 249 |
| 2024 | +3.9% | 258 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 538 business establishments in ZIP 30121, employing approximately 10,360 people with a combined annual payroll of $581,646,000.
538
Businesses
10,360
Employees
$581.6M
Annual Payroll
17
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 91 | 16.9% |
| Accommodation and food services | 81 | 15.1% |
| Construction | 73 | 13.6% |
| Health care and social assistance | 44 | 8.2% |
| Other services (except public administration) | 41 | 7.6% |
| Wholesale trade | 30 | 5.6% |
| Professional, scientific, and technical services | 30 | 5.6% |
| Manufacturing | 27 | 5.0% |
| Real estate and rental and leasing | 26 | 4.8% |
| Administrative and support and waste management and remediation services | 24 | 4.5% |
| Transportation and warehousing | 23 | 4.3% |
| Finance and insurance | 20 | 3.7% |
| Information | 10 | 1.9% |
| Educational services | 6 | 1.1% |
| Arts, entertainment, and recreation | 4 | 0.7% |
| Utilities | 3 | 0.6% |
| Management of companies and enterprises | 3 | 0.6% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 30121 vs 30184 →
ZIP 30121 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 30120
Cartersville (30120)
38,085 residents
- 30102
Acworth (30102)
37,470 residents
- 30121
Cartersville (30121)
22,078 residents
- 30184 6,847
White (30184)
6,847 residents
- 30171 3,491
Rydal (30171)
3,491 residents
- 30137 1,650
Emerson (30137)
1,650 residents
What this shows Among its immediate neighbors, ZIP 30121 ranks #3 by population - useful context the national average alone can't give.
ZIP 30121 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 30184
White (30184)
$110,694 median income
- 30102
Acworth (30102)
$97,676 median income
- 30120
Cartersville (30120)
$86,581 median income
- 30137
Emerson (30137)
$78,629 median income
- 30121
Cartersville (30121)
$78,366 median income
- 30171
Rydal (30171)
$73,409 median income
What this shows By household income, ZIP 30121 ranks #5 of 6 neighboring ZIPs, local affluence varies block to block, not just metro to metro.