ZIP Code 30740

standard

Source:

Rocky Face · Whitfield County · Georgia

Population
8,600

65/sq mi

Median income
$79,671

▲ 4% vs US

higher than 62% of US ZIPs

Median home value
$242,600

▼ 13% vs US

higher than 56% of US ZIPs

Bachelor's or higher
25.9%

Median age 40.9

Land area
131.7 sq mi

New York

ZIP code 30740 in Rocky Face, Georgia has a population of 8,600. The median household income is $79,671, which is 4% above the national average. Median home value is $242,600, 13% below the US average. 25.9% of residents hold a bachelor's degree or higher.

ZIP code 30740 is classified by USPS as a standard delivery area and covers roughly 131.7 square miles in Rocky Face, Whitfield County, Georgia. The area is home to 8,600 residents, producing a population density of 65 people per square mile, and falls within the New York time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 30740 against Georgia and the nation.

On the economic side, the median household income for ZIP 30740 sits at $79,671 (13% above the Georgia average), while per-capita income is $34,802. The poverty rate stands at 13.7% and the unemployment rate at 9.7%. On housing, the median home value is $242,600 (1% above the state average) with median rent at $728 per month, and 88.9% of occupied units are owner-occupied, a direct signal of whether 30740 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 25.9% of adults hold a bachelor's degree or higher, the median age is 40.9, and the average commute is 26 minutes. We also surface 6 nearby ZIP codes within roughly 10 miles and 5 additional ZIPs sharing Whitfield County, so you can benchmark 30740 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 30740

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 30740.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 30740, Rocky Face, GA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

8,600

Population

131.7

Area (sq mi)

65

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 30740?

40.9

Median Age

48.2%

Male

51.8%

Female

6.5%

Foreign-Born

White 83.1%
African American 1.3%
Asian 0.7%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 9.8%
Hispanic or Latino 11.9%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$79,671

Median Household Income

+13% vs state

$34,802

Per Capita Income

13.7%

Poverty Rate

9.7%

Unemployment Rate

25.5 min

Mean Commute Time

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 53.2%
Bachelor's Degree or Higher 25.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

3,359

Total Housing Units

3,067

Occupied Units

292

Vacant Units

2.78

Avg Household Size

Occupancy Type

Owner 88.9%
Renter 11.1%

$242,600

Median Home Value

+1% vs state

$728

Median Rent

1992

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+0.8%

YoY Change (2024)

221

HPI Index (2000 = 100)

+121%

Total Change Since 2000

Home values in ZIP 30740 have increased 0.8% over the past year (2024). Since 2000, this ZIP has seen +121% cumulative appreciation.

Year Annual Change HPI Index
2020 +6.2% 151
2021 +17.0% 176
2022 +18.0% 208
2023 +5.2% 219
2024 +0.8% 221

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 82 business establishments in ZIP 30740, employing approximately 433 people with a combined annual payroll of $15,559,000.

82

Businesses

433

Employees

$15.6M

Annual Payroll

10

Industry Sectors

Industry Establishments % of Total
Retail trade 15 18.3%
Other services (except public administration) 13 15.8%
Construction 10 12.2%
Transportation and warehousing 7 8.5%
Wholesale trade 6 7.3%
Professional, scientific, and technical services 6 7.3%
Administrative and support and waste management and remediation services 5 6.1%
Health care and social assistance 4 4.9%
Accommodation and food services 4 4.9%
Arts, entertainment, and recreation 3 3.7%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 30740 vs 30720 →

ZIP Code City Population Distance
30720 Dalton, GA 26,895 4.5 mi
30755 Tunnel Hill, GA 9,590 8.0 mi
30739 Rock Spring, GA 5,571 8.5 mi
30736 Ringgold, GA 41,029 10.8 mi
30728 La Fayette, GA 19,612 9.9 mi
30756 Varnell, GA 74 11.4 mi

More ZIP Codes in Whitfield County

Frequently Asked Questions

What county is ZIP code 30740 in?
ZIP code 30740 (Rocky Face) is located in Whitfield County, Georgia. Whitfield County contains multiple ZIP codes, see the full list at /counties/whitfield-ga.
What is the population of ZIP code 30740?
ZIP code 30740 in Rocky Face, GA has a population of 8,600 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 30740?
The median household income in ZIP 30740 is $79,671, which is 4% above the national average of $76,288.
What is the average home value in ZIP 30740?
The median home value in ZIP 30740 is $242,600, which is 13% below the national average of $278,155.
What is the demographic makeup of ZIP 30740?
The largest racial group in ZIP 30740 is White at 83.1%. Hispanic or Latino residents make up 11.9% of the population.
How many businesses are in ZIP code 30740?
ZIP code 30740 has 82 business establishments employing approximately 433 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 30740?
The top industries by establishment count in ZIP 30740 are: Retail trade (15), Other services (except public administration) (13), Construction (10). There are 10 industry sectors represented in total.
How have home values changed in ZIP code 30740?
According to the FHFA House Price Index, home values in ZIP 30740 increased by 0.8% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 121%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 30740?
In ZIP code 30740, 53.2% of residents aged 25+ have a high school diploma or higher, and 25.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 30740?
The mean commute time for workers in ZIP code 30740 is 25.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 30740?
In ZIP code 30740, approximately 88.9% of occupied housing units are owner-occupied and 11.1% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 30740?
The poverty rate in ZIP code 30740 is 13.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Rocky Face, GA

Verify and explore additional data for this area using these official government sources.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023). Business data: Source: Census ZIP Code Business Patterns (ZBP) 2023. Home value trends: Source: FHFA House Price Index (HPI), Five-Digit ZIP Codes.

PlainZIP is not affiliated with the U.S. Census Bureau or any government agency.