PlainZIP

Wayland, MI · standard

ZIP Code 49348

Allegan County, Michigan - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

12,153
71/sq mi
$82,512
Median income
$275,400
Median home value
23.4%
Bachelor's or higher

The verdict

Wayland pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.

Top 35%
household income, US ZIPs
Top 38%
home value, US ZIPs
71
people per sq mi
84%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 49348 against every reporting US ZIP.

ZIP code 49348 is a mid-sized community (a standard USPS delivery area) in Wayland, Allegan County, Michigan, home to 12,153 residents across 172.1 square miles, a density of 71 people per square mile, in the Detroit time zone.

ZIP 49348 lands in the middle-income range, with a median household income of $82,512 (12% above the Michigan average), while per-capita income is $37,071. Poverty here runs at 7.9%, with unemployment measured at 2.1%. The typical home here is valued at $275,400 (25% above the state average); renters pay a median of $1,166 monthly, and 83.8% of units are owner-occupied.

Educational attainment sits below the national norm: 23.4% of adults hold a bachelor's degree or higher, the median age is 38.3, and the average commute is 26 minutes. We also surface 6 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Allegan County, so you can benchmark 49348 against its immediate geography rather than a national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 49348

Top 5 sectors by establishment count in Wayland, MI

Which industries have the most business establishments in ZIP 49348.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 49348, Wayland, MI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

12,153

Population

172.1

Area (sq mi)

71

People / sq mi

Detroit

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 49348?

38.3

Median Age

51.0%

Male

49.0%

Female

2.5%

Foreign-Born

White 88.3%
African American 1.9%
Asian 1.6%
American Indian or Alaska Native 0.3%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 6.3%
Hispanic or Latino 4.8%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$82,512

Median Household Income

+12% vs state

$37,071

Per Capita Income

7.9%

Poverty Rate

2.1%

Unemployment Rate

25.7 min

Mean Commute Time

How ZIP 49348 ranks nationally

Wayland, MI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$82,512 Top 35% higher than 65% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 62.7%
Bachelor's Degree or Higher 23.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

5,597

Total Housing Units

5,014

Occupied Units

583

Vacant Units

2.71

Avg Household Size

Occupancy Type

Owner 83.8%
Renter 16.2%

$275,400

Median Home Value

+25% vs state

$1,166

Median Rent

1991

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+7.5%

YoY Change (2024)

242

HPI Index (2000 = 100)

+142%

Total Change Since 2000

Home values in ZIP 49348 have increased 7.5% over the past year (2024). Since 2000, this ZIP has seen +142% cumulative appreciation.

Year Annual Change HPI Index
2020 +5.2% 156
2021 +14.8% 179
2022 +13.9% 204
2023 +10.4% 225
2024 +7.5% 242

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 320 business establishments in ZIP 49348, employing approximately 5,019 people with a combined annual payroll of $265,194,000.

320

Businesses

5,019

Employees

$265.2M

Annual Payroll

15

Industry Sectors

Industry Establishments % of Total
Construction 51 15.9%
Retail trade 44 13.8%
Other services (except public administration) 35 10.9%
Wholesale trade 26 8.1%
Health care and social assistance 24 7.5%
Manufacturing 23 7.2%
Transportation and warehousing 22 6.9%
Accommodation and food services 20 6.3%
Real estate and rental and leasing 15 4.7%
Professional, scientific, and technical services 15 4.7%
Finance and insurance 14 4.4%
Administrative and support and waste management and remediation services 14 4.4%
Agriculture, forestry, fishing and hunting 5 1.6%
Arts, entertainment, and recreation 4 1.3%
Utilities 3 0.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 49348 vs 49335 →

ZIP 49348 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 49348 ranks #3 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 49348 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 49348 ranks #6 of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
49335 Moline, MI 314 4.6 mi
49344 Shelbyville, MI 3,410 6.5 mi
49070 Martin, MI 2,451 10.1 mi
49316 Caledonia, MI 20,074 8.3 mi
49328 Hopkins, MI 3,885 8.2 mi
49315 Byron Center, MI 19,915 10.0 mi

More ZIP Codes in Allegan County

49316 standard
Caledonia, MI
Pop: 20,074
49010 standard
Allegan, MI
Pop: 17,374
49080 standard
Plainwell, MI
Pop: 15,802
49323 standard
Dorr, MI
Pop: 9,410
49408 standard
Fennville, MI
Pop: 9,091
49078 standard
Otsego, MI
Pop: 8,902

Related Areas

Allegan County Wayland, MI Michigan

Frequently Asked Questions

What county is ZIP code 49348 in? ▼
ZIP code 49348 (Wayland) is located in Allegan County, Michigan. Allegan County contains multiple ZIP codes, see the full list at /counties/allegan-mi.
What is the population of ZIP code 49348? ▼
ZIP code 49348 in Wayland, MI has a population of 12,153 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 49348? ▼
The median household income in ZIP 49348 is $82,512, which is 8% above the national average of $76,288.
What is the average home value in ZIP 49348? ▼
The median home value in ZIP 49348 is $275,400, which is 1% below the national average of $278,155.
What is the demographic makeup of ZIP 49348? ▼
The largest racial group in ZIP 49348 is White at 88.3%. Hispanic or Latino residents make up 4.8% of the population.
How many businesses are in ZIP code 49348? ▼
ZIP code 49348 has 320 business establishments employing approximately 5,019 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 49348? ▼
The top industries by establishment count in ZIP 49348 are: Construction (51), Retail trade (44), Other services (except public administration) (35). There are 15 industry sectors represented in total.
How have home values changed in ZIP code 49348? ▼
According to the FHFA House Price Index, home values in ZIP 49348 increased by 7.5% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 142%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 49348? ▼
In ZIP code 49348, 62.7% of residents aged 25+ have a high school diploma or higher, and 23.4% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 49348? ▼
The mean commute time for workers in ZIP code 49348 is 25.7 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 49348? ▼
In ZIP code 49348, approximately 83.8% of occupied housing units are owner-occupied and 16.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 49348? ▼
The poverty rate in ZIP code 49348 is 7.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.