Gays Mills, WI · standard
ZIP Code 54631
Crawford County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 1,844
- 7/sq mi
- $65,417
- Median income
- $170,900
- Median home value
- 15.8%
- Bachelor's or higher
The verdict
Gays Mills pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 39th pct
- household income, US ZIPs
- 35th pct
- home value, US ZIPs
- 7
- people per sq mi
- 77%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54631 against every reporting US ZIP.
ZIP code 54631 is classified by USPS as a standard delivery area and covers roughly 271.2 square miles in Gays Mills, Crawford County, Wisconsin. The area is home to 1,844 residents, producing a population density of 7 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54631 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 54631 sits at $65,417 (16% below the Wisconsin average), while per-capita income is $37,209. The poverty rate stands at 12.4% and the unemployment rate at 3.1%. On housing, the median home value is $170,900 (31% below the state average) with median rent at $805 per month, and 77.0% of occupied units are owner-occupied, a direct signal of whether 54631 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 15.8% of adults hold a bachelor's degree or higher, the median age is 53.4, and the average commute is 30 minutes. We also surface 5 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Crawford County, so you can benchmark 54631 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 54631
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 54631.
- Retail trade
Retail trade
6 establishments
- Construction
Construction
4 establishments
- Manufacturing
Manufacturing
4 establishments
- Other services (except public administration)
Other services (except public administration)
3 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54631, Gays Mills, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
1,844
Population
271.2
Area (sq mi)
7
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54631?
53.4
Median Age
48.4%
Male
51.6%
Female
12.9%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$65,417
Median Household Income
-16% vs state
$37,209
Per Capita Income
12.4%
Poverty Rate
3.1%
Unemployment Rate
29.9 min
Mean Commute Time
How ZIP 54631 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$65,417 39th percentile higher than 39% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
974
Total Housing Units
736
Occupied Units
238
Vacant Units
2.36
Avg Household Size
Occupancy Type
$170,900
Median Home Value
-31% vs state
$805
Median Rent
1980
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 26 business establishments in ZIP 54631, employing approximately 227 people with a combined annual payroll of $10,069,000.
26
Businesses
227
Employees
$10.1M
Annual Payroll
4
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 6 | 23.1% |
| Construction | 4 | 15.4% |
| Manufacturing | 4 | 15.4% |
| Other services (except public administration) | 3 | 11.5% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54631 vs 54645 →
ZIP 54631 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53805
Boscobel (53805)
5,269 residents
- 54631 1,844
Gays Mills (54631)
1,844 residents
- 54655 1,778
Soldiers Grove (54655)
1,778 residents
- 54657 411
Steuben (54657)
411 residents
- 54654 153
Seneca (54654)
153 residents
- 54645 81
Mount Sterling (54645)
81 residents
What this shows Among its immediate neighbors, ZIP 54631 ranks #2 by population — useful context the national average alone can't give.
ZIP 54631 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54657
Steuben (54657)
$70,750 median income
- 54654
Seneca (54654)
$68,304 median income
- 54631
Gays Mills (54631)
$65,417 median income
- 53805
Boscobel (53805)
$60,870 median income
- 54655
Soldiers Grove (54655)
$56,010 median income
- 54645
Mount Sterling (54645)
$50,833 median income
What this shows By household income, ZIP 54631 ranks #3 of 6 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
More ZIP Codes in Crawford County
Related Areas
Frequently Asked Questions
What county is ZIP code 54631 in? ▼
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What is the demographic makeup of ZIP 54631? ▼
How many businesses are in ZIP code 54631? ▼
What are the main industries in ZIP code 54631? ▼
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What percentage of residents own vs. rent in ZIP 54631? ▼
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ZIP Code Research Guides
Official Data Resources for Gays Mills, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.