Appleton, WI · standard
ZIP Code 54913
Outagamie County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 17,629
- 108/sq mi
- $105,385
- Median income
- $393,400
- Median home value
- 48.2%
- Bachelor's or higher
The verdict
Appleton pairs an upper-quartile household income with upper-quartile home values, in a rural, homeowner-dominated area.
- Top 16%
- household income, US ZIPs
- Top 21%
- home value, US ZIPs
- 108
- people per sq mi
- 70%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54913 against every reporting US ZIP.
ZIP code 54913 is classified by USPS as a standard delivery area and covers roughly 163.1 square miles in Appleton, Outagamie County, Wisconsin. The area is home to 17,629 residents, producing a population density of 108 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54913 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 54913 sits at $105,385 (35% above the Wisconsin average), while per-capita income is $59,110. The poverty rate stands at 1.6% and the unemployment rate at 2.9%. On housing, the median home value is $393,400 (58% above the state average) with median rent at $1,203 per month, and 69.5% of occupied units are owner-occupied, a direct signal of whether 54913 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 48.2% of adults hold a bachelor's degree or higher, the median age is 39.6, and the average commute is 19 minutes. We also surface 9 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Outagamie County, so you can benchmark 54913 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 54913
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 54913.
- Retail trade
Retail trade
170 establishments
- Health care and social assistance
Health care and social assistance
108 establishments
- Construction
Construction
93 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
86 establishments
- Other services (except public administration)
Other services (except public administration)
75 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54913, Appleton, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
17,629
Population
163.1
Area (sq mi)
108
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54913?
39.6
Median Age
49.9%
Male
50.1%
Female
5.2%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$105,385
Median Household Income
+35% vs state
$59,110
Per Capita Income
1.6%
Poverty Rate
2.9%
Unemployment Rate
18.9 min
Mean Commute Time
How ZIP 54913 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$105,385 Top 16% higher than 84% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
10,218
Total Housing Units
10,057
Occupied Units
161
Vacant Units
2.48
Avg Household Size
Occupancy Type
$393,400
Median Home Value
+58% vs state
$1,203
Median Rent
2004
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+6.7%
YoY Change (2024)
205
HPI Index (2000 = 100)
+105%
Total Change Since 2000
Home values in ZIP 54913 have increased 6.7% over the past year (2024). Since 2000, this ZIP has seen +105% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.5% | 140 |
| 2021 | +9.4% | 154 |
| 2022 | +11.0% | 171 |
| 2023 | +12.6% | 192 |
| 2024 | +6.7% | 205 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 905 business establishments in ZIP 54913, employing approximately 14,723 people with a combined annual payroll of $788,740,000.
905
Businesses
14,723
Employees
$788.7M
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 170 | 18.8% |
| Health care and social assistance | 108 | 11.9% |
| Construction | 93 | 10.3% |
| Professional, scientific, and technical services | 86 | 9.5% |
| Other services (except public administration) | 75 | 8.3% |
| Accommodation and food services | 74 | 8.2% |
| Finance and insurance | 73 | 8.1% |
| Wholesale trade | 49 | 5.4% |
| Administrative and support and waste management and remediation services | 42 | 4.6% |
| Real estate and rental and leasing | 36 | 4.0% |
| Manufacturing | 27 | 3.0% |
| Transportation and warehousing | 23 | 2.5% |
| Arts, entertainment, and recreation | 19 | 2.1% |
| Educational services | 11 | 1.2% |
| Information | 10 | 1.1% |
| Management of companies and enterprises | 8 | 0.9% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54913 vs 54911 →
ZIP 54913 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54915
Appleton (54915)
41,855 residents
- 54914
Appleton (54914)
30,475 residents
- 54911
Appleton (54911)
26,674 residents
- 54952
Menasha (54952)
25,729 residents
- 54913
Appleton (54913)
17,629 residents
- 54942 8,580
Greenville (54942)
8,580 residents
- 54140 8,533
Little Chute (54140)
8,533 residents
- 54136 6,406
Kimberly (54136)
6,406 residents
- 54106 4,997
Black Creek (54106)
4,997 residents
What this shows Among its immediate neighbors, ZIP 54913 ranks #5 by population — useful context the national average alone can't give.
ZIP 54913 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54942
Greenville (54942)
$119,508 median income
- 54913
Appleton (54913)
$105,385 median income
- 54106
Black Creek (54106)
$97,500 median income
- 54113
Combined Locks (54113)
$93,490 median income
- 54915
Appleton (54915)
$87,426 median income
- 54140
Little Chute (54140)
$82,472 median income
- 54914
Appleton (54914)
$79,875 median income
- 54136
Kimberly (54136)
$69,495 median income
- 54952
Menasha (54952)
$69,196 median income
What this shows By household income, ZIP 54913 ranks #2 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 54911 | Appleton, WI | 26,674 | 4.2 mi |
| 54136 | Kimberly, WI | 6,406 | 5.9 mi |
| 54915 | Appleton, WI | 41,855 | 7.2 mi |
| 54140 | Little Chute, WI | 8,533 | 5.8 mi |
| 54914 | Appleton, WI | 30,475 | 6.5 mi |
| 54113 | Combined Locks, WI | 3,325 | 7.1 mi |
| 54942 | Greenville, WI | 8,580 | 8.1 mi |
| 54106 | Black Creek, WI | 4,997 | 10.3 mi |
| 54952 | Menasha, WI | 25,729 | 10.4 mi |
More ZIP Codes in Outagamie County
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Frequently Asked Questions
What county is ZIP code 54913 in? ▼
What is the population of ZIP code 54913? ▼
What is the median household income in ZIP 54913? ▼
What is the average home value in ZIP 54913? ▼
What is the demographic makeup of ZIP 54913? ▼
How many businesses are in ZIP code 54913? ▼
What are the main industries in ZIP code 54913? ▼
How have home values changed in ZIP code 54913? ▼
What is the education level in ZIP code 54913? ▼
What is the average commute time in ZIP 54913? ▼
What percentage of residents own vs. rent in ZIP 54913? ▼
What is the poverty rate in ZIP code 54913? ▼
ZIP Code Research Guides
Official Data Resources for Appleton, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.