Appleton, WI · standard

ZIP Code 54913

Outagamie County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

17,629
108/sq mi
$105,385
Median income
$393,400
Median home value
48.2%
Bachelor's or higher

The verdict

Appleton pairs an upper-quartile household income with upper-quartile home values, in a rural, homeowner-dominated area.

Top 16%
household income, US ZIPs
Top 21%
home value, US ZIPs
108
people per sq mi
70%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54913 against every reporting US ZIP.

ZIP code 54913 is classified by USPS as a standard delivery area and covers roughly 163.1 square miles in Appleton, Outagamie County, Wisconsin. The area is home to 17,629 residents, producing a population density of 108 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54913 against Wisconsin and the nation.

On the economic side, the median household income for ZIP 54913 sits at $105,385 (35% above the Wisconsin average), while per-capita income is $59,110. The poverty rate stands at 1.6% and the unemployment rate at 2.9%. On housing, the median home value is $393,400 (58% above the state average) with median rent at $1,203 per month, and 69.5% of occupied units are owner-occupied, a direct signal of whether 54913 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 48.2% of adults hold a bachelor's degree or higher, the median age is 39.6, and the average commute is 19 minutes. We also surface 9 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Outagamie County, so you can benchmark 54913 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 54913

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 54913.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54913, Appleton, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

17,629

Population

163.1

Area (sq mi)

108

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 54913?

39.6

Median Age

49.9%

Male

50.1%

Female

5.2%

Foreign-Born

White 89.3%
African American 1.6%
Asian 4.1%
American Indian or Alaska Native 0.3%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 4.2%
Hispanic or Latino 2.9%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$105,385

Median Household Income

+35% vs state

$59,110

Per Capita Income

1.6%

Poverty Rate

2.9%

Unemployment Rate

18.9 min

Mean Commute Time

How ZIP 54913 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$105,385 Top 16% higher than 84% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Below this entry. $100,000–$120,000: 2,855 US ZIPs (9%). This entry sits in this band. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 70.5%
Bachelor's Degree or Higher 48.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

10,218

Total Housing Units

10,057

Occupied Units

161

Vacant Units

2.48

Avg Household Size

Occupancy Type

Owner 69.5%
Renter 30.5%

$393,400

Median Home Value

+58% vs state

$1,203

Median Rent

2004

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+6.7%

YoY Change (2024)

205

HPI Index (2000 = 100)

+105%

Total Change Since 2000

Home values in ZIP 54913 have increased 6.7% over the past year (2024). Since 2000, this ZIP has seen +105% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.5% 140
2021 +9.4% 154
2022 +11.0% 171
2023 +12.6% 192
2024 +6.7% 205

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 905 business establishments in ZIP 54913, employing approximately 14,723 people with a combined annual payroll of $788,740,000.

905

Businesses

14,723

Employees

$788.7M

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Retail trade 170 18.8%
Health care and social assistance 108 11.9%
Construction 93 10.3%
Professional, scientific, and technical services 86 9.5%
Other services (except public administration) 75 8.3%
Accommodation and food services 74 8.2%
Finance and insurance 73 8.1%
Wholesale trade 49 5.4%
Administrative and support and waste management and remediation services 42 4.6%
Real estate and rental and leasing 36 4.0%
Manufacturing 27 3.0%
Transportation and warehousing 23 2.5%
Arts, entertainment, and recreation 19 2.1%
Educational services 11 1.2%
Information 10 1.1%
Management of companies and enterprises 8 0.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 54913 vs 54911 →

ZIP 54913 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 54913 ranks #5 by population — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 54913 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 54913 ranks #2 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
54911 Appleton, WI 26,674 4.2 mi
54136 Kimberly, WI 6,406 5.9 mi
54915 Appleton, WI 41,855 7.2 mi
54140 Little Chute, WI 8,533 5.8 mi
54914 Appleton, WI 30,475 6.5 mi
54113 Combined Locks, WI 3,325 7.1 mi
54942 Greenville, WI 8,580 8.1 mi
54106 Black Creek, WI 4,997 10.3 mi
54952 Menasha, WI 25,729 10.4 mi

More ZIP Codes in Outagamie County

Frequently Asked Questions

What county is ZIP code 54913 in?
ZIP code 54913 (Appleton) is located in Outagamie County, Wisconsin. Outagamie County contains multiple ZIP codes, see the full list at /counties/outagamie-wi.
What is the population of ZIP code 54913?
ZIP code 54913 in Appleton, WI has a population of 17,629 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54913?
The median household income in ZIP 54913 is $105,385, which is 38% above the national average of $76,288.
What is the average home value in ZIP 54913?
The median home value in ZIP 54913 is $393,400, which is 41% above the national average of $278,155.
What is the demographic makeup of ZIP 54913?
The largest racial group in ZIP 54913 is White at 89.3%. Hispanic or Latino residents make up 2.9% of the population.
How many businesses are in ZIP code 54913?
ZIP code 54913 has 905 business establishments employing approximately 14,723 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54913?
The top industries by establishment count in ZIP 54913 are: Retail trade (170), Health care and social assistance (108), Construction (93). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 54913?
According to the FHFA House Price Index, home values in ZIP 54913 increased by 6.7% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 105%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 54913?
In ZIP code 54913, 70.5% of residents aged 25+ have a high school diploma or higher, and 48.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54913?
The mean commute time for workers in ZIP code 54913 is 18.9 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54913?
In ZIP code 54913, approximately 69.5% of occupied housing units are owner-occupied and 30.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54913?
The poverty rate in ZIP code 54913 is 1.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Appleton, WI

Verify and explore additional data for this area using these official government sources.