Princeton, WI · standard
ZIP Code 54968
Green Lake County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 2,779
- 18/sq mi
- $65,758
- Median income
- $196,600
- Median home value
- 19.7%
- Bachelor's or higher
The verdict
Princeton pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 40th pct
- household income, US ZIPs
- 42th pct
- home value, US ZIPs
- 18
- people per sq mi
- 82%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54968 against every reporting US ZIP.
ZIP code 54968 is classified by USPS as a standard delivery area and covers roughly 155.3 square miles in Princeton, Green Lake County, Wisconsin. The area is home to 2,779 residents, producing a population density of 18 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54968 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 54968 sits at $65,758 (16% below the Wisconsin average), while per-capita income is $37,544. The poverty rate stands at 10.9% and the unemployment rate at 3.9%. On housing, the median home value is $196,600 (21% below the state average) with median rent at $778 per month, and 81.5% of occupied units are owner-occupied, a direct signal of whether 54968 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 19.7% of adults hold a bachelor's degree or higher, the median age is 51.6, and the average commute is 28 minutes. We also surface 4 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Green Lake County, so you can benchmark 54968 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 54968
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 54968.
- Retail trade
Retail trade
14 establishments
- Construction
Construction
13 establishments
- Other services (except public administration)
Other services (except public administration)
9 establishments
- Accommodation and food services
Accommodation and food services
8 establishments
- Administrative and support and waste management and remediation services
Administrative and support and waste management and remediation services
6 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54968, Princeton, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
2,779
Population
155.3
Area (sq mi)
18
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54968?
51.6
Median Age
47.9%
Male
52.1%
Female
0.7%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$65,758
Median Household Income
-16% vs state
$37,544
Per Capita Income
10.9%
Poverty Rate
3.9%
Unemployment Rate
27.7 min
Mean Commute Time
How ZIP 54968 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$65,758 40th percentile higher than 40% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
1,639
Total Housing Units
1,242
Occupied Units
397
Vacant Units
2.21
Avg Household Size
Occupancy Type
$196,600
Median Home Value
-21% vs state
$778
Median Rent
1969
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-16.2%
YoY Change (2024)
187
HPI Index (2000 = 100)
+87%
Total Change Since 2000
Home values in ZIP 54968 have decreased 16.2% over the past year (2024). Since 2000, this ZIP has seen +87% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | -1.0% | 150 |
| 2021 | +8.9% | 164 |
| 2022 | +7.8% | 176 |
| 2023 | +26.5% | 223 |
| 2024 | -16.2% | 187 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 72 business establishments in ZIP 54968, employing approximately 383 people with a combined annual payroll of $24,508,000.
72
Businesses
383
Employees
$24.5M
Annual Payroll
8
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 14 | 19.4% |
| Construction | 13 | 18.1% |
| Other services (except public administration) | 9 | 12.5% |
| Accommodation and food services | 8 | 11.1% |
| Administrative and support and waste management and remediation services | 6 | 8.3% |
| Finance and insurance | 5 | 6.9% |
| Transportation and warehousing | 4 | 5.6% |
| Health care and social assistance | 3 | 4.2% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54968 vs 53947 →
ZIP 54968 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53946
Markesan (53946)
4,386 residents
- 54960
Neshkoro (54960)
2,800 residents
- 54968
Princeton (54968)
2,779 residents
- 54941
Green Lake (54941)
2,613 residents
- 53947 137
Marquette (53947)
137 residents
What this shows Among its immediate neighbors, ZIP 54968 ranks #3 by population — useful context the national average alone can't give.
ZIP 54968 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54941
Green Lake (54941)
$79,146 median income
- 53946
Markesan (53946)
$72,450 median income
- 54960
Neshkoro (54960)
$66,625 median income
- 54968
Princeton (54968)
$65,758 median income
- 53947
Marquette (53947)
$56,250 median income
What this shows By household income, ZIP 54968 ranks #4 of 5 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
More ZIP Codes in Green Lake County
Related Areas
Frequently Asked Questions
What county is ZIP code 54968 in? ▼
What is the population of ZIP code 54968? ▼
What is the median household income in ZIP 54968? ▼
What is the average home value in ZIP 54968? ▼
What is the demographic makeup of ZIP 54968? ▼
How many businesses are in ZIP code 54968? ▼
What are the main industries in ZIP code 54968? ▼
How have home values changed in ZIP code 54968? ▼
What is the education level in ZIP code 54968? ▼
What is the average commute time in ZIP 54968? ▼
What percentage of residents own vs. rent in ZIP 54968? ▼
What is the poverty rate in ZIP code 54968? ▼
ZIP Code Research Guides
Official Data Resources for Princeton, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.