ZIP Code 57231

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De Smet · Kingsbury County · South Dakota

ZIP code 57231 in De Smet, South Dakota has a population of 1,695. The median household income is $78,646, which is 3% above the national average. Median home value is $212,200, 24% below the US average. 24.8% of residents hold a bachelor's degree or higher.

ZIP code 57231 is classified by USPS as a standard delivery area and covers roughly 706.3 square miles in De Smet, Kingsbury County, South Dakota. The area is home to 1,695 residents, producing a population density of 2 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 57231 against South Dakota and the nation.

On the economic side, the median household income for ZIP 57231 sits at $78,646 (3% above the South Dakota average), while per-capita income is $41,058. The poverty rate stands at 8.8% and the unemployment rate at 0.0%. On housing, the median home value is $212,200 (11% above the state average) with median rent at $725 per month, and 86.7% of occupied units are owner-occupied — a direct signal of whether 57231 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 24.8% of adults hold a bachelor's degree or higher, the median age is 44.2, and the average commute is . Use the benchmarks above to see where 57231 sits relative to South Dakota and the national baseline rather than viewing the numbers in isolation. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data — no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 57231

Top 5 industries — ZIP 57231 (establishments)

Top 5 industries — ZIP 57231 (establishments) Horizontal bar chart of the top 5 items by value (establishments). Top 5 industries — ZIP 57231 (establishments) Top 5 1. Retail trade 14 2. Construction 11 3. Other services (except public ad 10 4. Health care and social assistanc 9 5. Finance and insurance 7 Top 5 NAICS sectors by establishment count in ZIP 57231. Source: U.S. Census Bureau ZIP Code Business Patterns (ZBP).

Source: U.S. Census Bureau — American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 57231, De Smet, SD · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

1,695

Population

706.3

Area (sq mi)

2

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Demographics

44.2

Median Age

48.7%

Male

51.3%

Female

0.3%

Foreign-Born

White 96.0%
African American 0.0%
Asian 0.0%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 3.9%
Hispanic or Latino 0.1%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

Income & Employment

$78,646

Median Household Income

+3% vs state

$41,058

Per Capita Income

8.8%

Poverty Rate

0.0%

Unemployment Rate

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

Education

High School Graduate or Higher 68.1%
Bachelor's Degree or Higher 24.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

Housing

877

Total Housing Units

721

Occupied Units

156

Vacant Units

2.32

Avg Household Size

Occupancy Type

Owner 86.7%
Renter 13.3%

$212,200

Median Home Value

+11% vs state

$725

Median Rent

1967

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

Local Business Landscape

Census Bureau data shows 77 business establishments in ZIP 57231, employing approximately 720 people with a combined annual payroll of $37,019,000.

77

Businesses

720

Employees

$37.0M

Annual Payroll

10

Industry Sectors

Industry Establishments % of Total
Retail trade 14 18.2%
Construction 11 14.3%
Other services (except public administration) 10 13.0%
Health care and social assistance 9 11.7%
Finance and insurance 7 9.1%
Manufacturing 6 7.8%
Arts, entertainment, and recreation 4 5.2%
Wholesale trade 3 3.9%
Transportation and warehousing 3 3.9%
Accommodation and food services 3 3.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

More ZIP Codes in Kingsbury County

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Frequently Asked Questions

What county is ZIP code 57231 in?
ZIP code 57231 (De Smet) is located in Kingsbury County, South Dakota. Kingsbury County contains multiple ZIP codes — see the full list at /counties/kingsbury-sd.
What is the population of ZIP code 57231?
ZIP code 57231 in De Smet, SD has a population of 1,695 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 57231?
The median household income in ZIP 57231 is $78,646, which is 3% above the national average of $76,288.
What is the average home value in ZIP 57231?
The median home value in ZIP 57231 is $212,200, which is 24% below the national average of $278,155.
What is the demographic makeup of ZIP 57231?
The largest racial group in ZIP 57231 is White at 96.0%. Hispanic or Latino residents make up 0.1% of the population.
How many businesses are in ZIP code 57231?
ZIP code 57231 has 77 business establishments employing approximately 720 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 57231?
The top industries by establishment count in ZIP 57231 are: Retail trade (14), Construction (11), Other services (except public administration) (10). There are 10 industry sectors represented in total.
What is the education level in ZIP code 57231?
In ZIP code 57231, 68.1% of residents aged 25+ have a high school diploma or higher, and 24.8% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 57231?
In ZIP code 57231, approximately 86.7% of occupied housing units are owner-occupied and 13.3% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 57231?
The poverty rate in ZIP code 57231 is 8.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

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Source: U.S. Census Bureau, ACS 5-Year Estimates (2023). Business data: Source: Census ZIP Code Business Patterns (ZBP) 2023. Home value trends: Source: FHFA House Price Index (HPI), Five-Digit ZIP Codes.

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