ZIP Code 57754
standardLead · Lawrence County · South Dakota
ZIP code 57754 in Lead, South Dakota has a population of 3,793. The median household income is $66,250, which is 13% below the national average. Median home value is $218,000, 22% below the US average. 21.7% of residents hold a bachelor's degree or higher.
ZIP code 57754 is classified by USPS as a standard delivery area and covers roughly 611.8 square miles in Lead, Lawrence County, South Dakota. The area is home to 3,793 residents, producing a population density of 6 people per square mile, and falls within the Denver time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 57754 against South Dakota and the nation.
On the economic side, the median household income for ZIP 57754 sits at $66,250 (13% below the South Dakota average), while per-capita income is $39,341. The poverty rate stands at 9.6% and the unemployment rate at 2.4%. On housing, the median home value is $218,000 (14% above the state average) with median rent at $844 per month, and 75.8% of occupied units are owner-occupied — a direct signal of whether 57754 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 21.7% of adults hold a bachelor's degree or higher, the median age is 54.5, and the average commute is 21 minutes. Use the benchmarks above to see where 57754 sits relative to South Dakota and the national baseline rather than viewing the numbers in isolation. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data — no estimates, no proprietary scoring.
Top industries in ZIP 57754
Source: U.S. Census Bureau — American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 57754, Lead, SD · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
3,793
Population
611.8
Area (sq mi)
6
People / sq mi
Denver
Time Zone
standard
ZIP Type
Demographics
54.5
Median Age
52.1%
Male
47.9%
Female
1.3%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
Income & Employment
$66,250
Median Household Income
-13% vs state
$39,341
Per Capita Income
9.6%
Poverty Rate
2.4%
Unemployment Rate
20.8 min
Mean Commute Time
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
Education
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
Housing
3,030
Total Housing Units
1,723
Occupied Units
1,307
Vacant Units
2.17
Avg Household Size
Occupancy Type
$218,000
Median Home Value
+14% vs state
$844
Median Rent
1953
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
Local Business Landscape
Census Bureau data shows 126 business establishments in ZIP 57754, employing approximately 941 people with a combined annual payroll of $52,023,000.
126
Businesses
941
Employees
$52.0M
Annual Payroll
14
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Accommodation and food services | 25 | 19.8% |
| Construction | 20 | 15.9% |
| Other services (except public administration) | 14 | 11.1% |
| Professional, scientific, and technical services | 11 | 8.7% |
| Real estate and rental and leasing | 10 | 7.9% |
| Retail trade | 8 | 6.3% |
| Administrative and support and waste management and remediation services | 6 | 4.8% |
| Arts, entertainment, and recreation | 6 | 4.8% |
| Agriculture, forestry, fishing and hunting | 4 | 3.2% |
| Mining, quarrying, and oil and gas extraction | 4 | 3.2% |
| Manufacturing | 4 | 3.2% |
| Transportation and warehousing | 4 | 3.2% |
| Finance and insurance | 4 | 3.2% |
| Wholesale trade | 3 | 2.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
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Frequently Asked Questions
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Source: U.S. Census Bureau, ACS 5-Year Estimates (2023). Business data: Source: Census ZIP Code Business Patterns (ZBP) 2023. Home value trends: Source: FHFA House Price Index (HPI), Five-Digit ZIP Codes.
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Read our methodology — how this data is sourced, computed, and verified.