Gower, MO · standard
ZIP Code 64454
Clinton County, Missouri - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 2,667
- 16/sq mi Moderate-density area
- $87,262
- Median income Above-median income area
- $260,800
- Median home value Near-median home value
- 36.9%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Gower pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.
- Top 30%
- household income, US ZIPs
- Top 40%
- home value, US ZIPs
- 16
- people per sq mi
- 90%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 64454 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 64454 (Gower, MO) rose +2.0% from 2023 to 2024. The all-transactions index moved from 236.1 in 2023 to 240.7 in 2024 (2000 = 100).
ZIP code 64454 covers 169.9 square miles in Gower, Clinton County, Missouri (a standard USPS delivery area), with a modest 2,667 residents on file, a density of 16 people per square mile, in the Chicago time zone.
ZIP 64454 lands in the middle-income range, with a median household income of $87,262 (31% above the average Missouri ZIP), while per-capita income is $38,025. The poverty rate is 11.0%, with unemployment at 1.3%; those measures add context to the income figure. Housing is both higher-cost and owner-heavy: median home value is $260,800 (36% above the average Missouri ZIP), while 89.9% of occupied homes are owner-occupied and median rent is $945.
A solid share of residents have a four-year degree: 36.9% of adults hold a bachelor's degree or higher, the median age is 36.4, and the average commute is 28 minutes. The page also surfaces 6 ZIP codes within roughly 10 miles and 4 more in Clinton County, so 64454 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 64454
Top 5 sectors by establishment count in Gower, MO
Which industries have the most business establishments in ZIP 64454.
- Construction
Construction
10 establishments
- Health care and social assistance
Health care and social assistance
6 establishments
- Wholesale trade
Wholesale trade
5 establishments
- Other services (except public administration)
Other services (except public administration)
5 establishments
- Manufacturing
Manufacturing
4 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 64454, Gower, MO · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
2,667
Population
169.9
Area (sq mi)
16
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 64454?
36.4
Median Age
51.3%
Male
48.7%
Female
0.5%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$87,262
Median Household Income
+31% vs state ZIP avg
$38,025
Per Capita Income
11.0%
Poverty Rate
1.3%
Unemployment Rate
28.1 min
Mean Commute Time
How ZIP 64454 ranks among Missouri ZIPs
Gower, MO household income vs. every Missouri ZIP code
Median household income among 948 reporting Missouri ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$87,262 Top 15% higher than 85% of 948 Missouri ZIPs
Each bar is a $20K-wide band; taller bars hold more Missouri ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
1,201housing units
1,201
Total Housing Units
1,066
Occupied Units
135
Vacant Units
2.67
Avg Household Size
Occupancy Type
$260,800
Median Home Value
+36% vs state ZIP avg
$945
Median Rent
1977
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+2.0%
YoY Change (2024)
241
HPI Index (2000 = 100)
+141%
Total Change Since 2000
Home values in ZIP 64454 have increased 2.0% over the past year (2024). Since 2000, this ZIP has seen +141% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.9% | 162 |
| 2021 | +8.5% | 176 |
| 2022 | +16.3% | 205 |
| 2023 | +15.3% | 236 |
| 2024 | +2.0% | 241 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 45 business establishments in ZIP 64454, employing approximately 340 people with a combined annual payroll of $12,709,000.
45
Businesses
340
Employees
$12.7M
Annual Payroll
6
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 10 | 22.2% |
| Health care and social assistance | 6 | 13.3% |
| Wholesale trade | 5 | 11.1% |
| Other services (except public administration) | 5 | 11.1% |
| Manufacturing | 4 | 8.9% |
| Accommodation and food services | 4 | 8.9% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 64454 vs 64401 →
ZIP 64454 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 64477
Plattsburg (64477)
3,404 residents
- 64454
Gower (64454)
2,667 residents
- 64490
Stewartsville (64490)
2,056 residents
- 64492
Trimble (64492)
1,782 residents
- 64401
Agency (64401)
1,417 residents
- 64444 1,340
Edgerton (64444)
1,340 residents
- 64443 1,096
Easton (64443)
1,096 residents
What this shows Among its immediate neighbors, ZIP 64454 ranks #2 by population - useful context the national average alone can't give.
ZIP 64454 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 64401
Agency (64401)
$99,398 median income
- 64490
Stewartsville (64490)
$88,750 median income
- 64454
Gower (64454)
$87,262 median income
- 64443
Easton (64443)
$86,042 median income
- 64444
Edgerton (64444)
$68,482 median income
- 64492
Trimble (64492)
$66,211 median income
- 64477
Plattsburg (64477)
$64,643 median income
What this shows By household income, ZIP 64454 ranks #3 of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 64454, both outside MO so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (2,667 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Clinton County
Related Areas
Frequently Asked Questions
What county is ZIP code 64454 in?
ZIP code 64454 (Gower) is located in Clinton County, Missouri. Clinton County contains multiple ZIP codes, see the full list at /counties/clinton-mo.
What is the population of ZIP code 64454?
ZIP code 64454 in Gower, MO has a population of 2,667 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 64454?
The median household income in ZIP 64454 is $87,262, which is 14% above the national average of $76,288.
What is the average home value in ZIP 64454?
The median home value in ZIP 64454 is $260,800, which is 6% below the national average of $278,155.
What is the demographic makeup of ZIP 64454?
The largest racial group in ZIP 64454 is White at 94.3%. Hispanic or Latino residents make up 0.4% of the population.
How many businesses are in ZIP code 64454?
ZIP code 64454 has 45 business establishments employing approximately 340 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 64454?
The top industries by establishment count in ZIP 64454 are: Construction (10), Health care and social assistance (6), Wholesale trade (5). There are 6 industry sectors represented in total.
How have home values changed in ZIP code 64454?
According to the FHFA House Price Index, home values in ZIP 64454 increased by 2.0% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 141%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 64454?
In ZIP code 64454, 66.2% of residents aged 25+ have a high school diploma or higher, and 36.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 64454?
The mean commute time for workers in ZIP code 64454 is 28.1 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 64454?
In ZIP code 64454, approximately 89.9% of occupied housing units are owner-occupied and 10.1% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 64454?
The poverty rate in ZIP code 64454 is 11.0% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 64454's numbers, next.
- See how ZIP 64454 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Gower, MO ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.