PlainZIP

Kansas City, KS · standard

ZIP Code 66104

Wyandotte County, Kansas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

25,401
608/sq mi
$61,338
Median income
$141,500
Median home value
12.0%
Bachelor's or higher

The verdict

Kansas City pairs a below-median household income with among the most affordable home values nationally, in a low-density, homeowner-dominated area.

32th pct
household income, US ZIPs
23th pct
home value, US ZIPs
608
people per sq mi
68%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 66104 against every reporting US ZIP.

ZIP code 66104 is a densely settled ZIP (a standard USPS delivery area) in Kansas City, Wyandotte County, Kansas, with 25,401 residents across 41.8 square miles, a density of 608 people per square mile, in the Chicago time zone.

ZIP 66104 reports a modest median household income of $61,338 (15% below the Kansas average), while per-capita income is $25,818. Local economic indicators show a 18.7% poverty rate alongside 4.9% unemployment. Housing costs here run $141,500 for a typical home value (13% below the state average), with rent averaging $1,114 a month; 67.6% of homes are owner-occupied.

Formal educational attainment runs low here: just 12.0% of adults hold a bachelor's degree or higher, the median age is 35.3, and the average commute is 22 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Wyandotte County, so you can benchmark 66104 against its immediate geography rather than a national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 66104

Top 5 sectors by establishment count in Kansas City, KS

Which industries have the most business establishments in ZIP 66104.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 66104, Kansas City, KS · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

25,401

Population

41.8

Area (sq mi)

608

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 66104?

35.3

Median Age

49.4%

Male

50.6%

Female

21.0%

Foreign-Born

White 25.2%
African American 27.5%
Asian 4.5%
American Indian or Alaska Native 3.1%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 19.9%
Hispanic or Latino 41.8%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$61,338

Median Household Income

-15% vs state

$25,818

Per Capita Income

18.7%

Poverty Rate

4.9%

Unemployment Rate

22.4 min

Mean Commute Time

How ZIP 66104 ranks nationally

Kansas City, KS household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$61,338 32nd percentile higher than 32% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 43.2%
Bachelor's Degree or Higher 12.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

11,105

Total Housing Units

9,624

Occupied Units

1,481

Vacant Units

2.78

Avg Household Size

Occupancy Type

Owner 67.6%
Renter 32.4%

$141,500

Median Home Value

-13% vs state

$1,114

Median Rent

1955

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+12.2%

YoY Change (2024)

306

HPI Index (2000 = 100)

+206%

Total Change Since 2000

Home values in ZIP 66104 have increased 12.2% over the past year (2024). Since 2000, this ZIP has seen +206% cumulative appreciation.

Year Annual Change HPI Index
2020 +10.1% 187
2021 +18.1% 221
2022 +18.8% 263
2023 +4.0% 273
2024 +12.2% 306

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 175 business establishments in ZIP 66104, employing approximately 1,299 people with a combined annual payroll of $48,084,000.

175

Businesses

1,299

Employees

$48.1M

Annual Payroll

10

Industry Sectors

Industry Establishments % of Total
Other services (except public administration) 34 19.4%
Construction 31 17.7%
Retail trade 27 15.4%
Health care and social assistance 22 12.6%
Accommodation and food services 16 9.1%
Administrative and support and waste management and remediation services 13 7.4%
Transportation and warehousing 8 4.6%
Finance and insurance 8 4.6%
Professional, scientific, and technical services 5 2.9%
Educational services 3 1.7%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 66104 vs 66102 →

ZIP 66104 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 66104 ranks #3 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 66104 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 66104 ranks #4 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
66102 Kansas City, KS 29,282 2.6 mi
64150 Riverside, MO 3,048 3.4 mi
66115 Kansas City, KS 0 4.2 mi
66101 Kansas City, KS 13,220 4.0 mi
64152 Kansas City, MO 26,024 4.6 mi
66106 Kansas City, KS 23,367 5.8 mi
66105 Kansas City, KS 2,924 5.1 mi
64116 Kansas City, MO 15,318 6.1 mi
66112 Kansas City, KS 11,458 5.2 mi
66118 Kansas City, KS 3 5.1 mi

More ZIP Codes in Wyandotte County

66102 standard
Kansas City, KS
Pop: 29,282
66106 standard
Kansas City, KS
Pop: 23,367
66109 standard
Kansas City, KS
Pop: 20,480
66103 standard
Kansas City, KS
Pop: 13,934
66101 standard
Kansas City, KS
Pop: 13,220
66112 standard
Kansas City, KS
Pop: 11,458

Related Areas

Wyandotte County Kansas City, KS Kansas

Frequently Asked Questions

What county is ZIP code 66104 in? ▼
ZIP code 66104 (Kansas City) is located in Wyandotte County, Kansas. Wyandotte County contains multiple ZIP codes, see the full list at /counties/wyandotte-ks.
What is the population of ZIP code 66104? ▼
ZIP code 66104 in Kansas City, KS has a population of 25,401 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 66104? ▼
The median household income in ZIP 66104 is $61,338, which is 20% below the national average of $76,288.
What is the average home value in ZIP 66104? ▼
The median home value in ZIP 66104 is $141,500, which is 49% below the national average of $278,155.
What is the demographic makeup of ZIP 66104? ▼
The largest racial group in ZIP 66104 is African American at 27.5%. Hispanic or Latino residents make up 41.8% of the population.
How many businesses are in ZIP code 66104? ▼
ZIP code 66104 has 175 business establishments employing approximately 1,299 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 66104? ▼
The top industries by establishment count in ZIP 66104 are: Other services (except public administration) (34), Construction (31), Retail trade (27). There are 10 industry sectors represented in total.
How have home values changed in ZIP code 66104? ▼
According to the FHFA House Price Index, home values in ZIP 66104 increased by 12.2% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 206%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 66104? ▼
In ZIP code 66104, 43.2% of residents aged 25+ have a high school diploma or higher, and 12.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 66104? ▼
The mean commute time for workers in ZIP code 66104 is 22.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 66104? ▼
In ZIP code 66104, approximately 67.6% of occupied housing units are owner-occupied and 32.4% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 66104? ▼
The poverty rate in ZIP code 66104 is 18.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.