Lincoln, NE · standard
ZIP Code 68528
Lancaster County, Nebraska — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 6,285
- 126/sq mi
- $75,740
- Median income
- $253,800
- Median home value
- 45.7%
- Bachelor's or higher
The verdict
Lincoln pairs an above-median household income with above-median home values, in a rural, mixed-tenure area.
- Top 44%
- household income, US ZIPs
- Top 42%
- home value, US ZIPs
- 126
- people per sq mi
- 55%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 68528 against every reporting US ZIP.
ZIP code 68528 is classified by USPS as a standard delivery area and covers roughly 49.8 square miles in Lincoln, Lancaster County, Nebraska. The area is home to 6,285 residents, producing a population density of 126 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 68528 against Nebraska and the nation.
On the economic side, the median household income for ZIP 68528 sits at $75,740 (1% below the Nebraska average), while per-capita income is $40,761. The poverty rate stands at 13.0% and the unemployment rate at 2.3%. On housing, the median home value is $253,800 (36% above the state average) with median rent at $1,351 per month, and 55.1% of occupied units are owner-occupied, a direct signal of whether 68528 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 45.7% of adults hold a bachelor's degree or higher, the median age is 28.4, and the average commute is 20 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Lancaster County, so you can benchmark 68528 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 68528
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 68528.
- Retail trade
Retail trade
40 establishments
- Construction
Construction
28 establishments
- Accommodation and food services
Accommodation and food services
21 establishments
- Wholesale trade
Wholesale trade
19 establishments
- Other services (except public administration)
Other services (except public administration)
19 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 68528, Lincoln, NE · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
6,285
Population
49.8
Area (sq mi)
126
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 68528?
28.4
Median Age
50.9%
Male
49.1%
Female
9.2%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$75,740
Median Household Income
-1% vs state
$40,761
Per Capita Income
13.0%
Poverty Rate
2.3%
Unemployment Rate
20.2 min
Mean Commute Time
How ZIP 68528 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$75,740 Top 44% higher than 56% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
3,031
Total Housing Units
2,849
Occupied Units
182
Vacant Units
2.55
Avg Household Size
Occupancy Type
$253,800
Median Home Value
+36% vs state
$1,351
Median Rent
2000
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-2.8%
YoY Change (2024)
226
HPI Index (2000 = 100)
+126%
Total Change Since 2000
Home values in ZIP 68528 have decreased 2.8% over the past year (2024). Since 2000, this ZIP has seen +126% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +4.1% | 160 |
| 2021 | +13.5% | 182 |
| 2022 | +12.3% | 204 |
| 2023 | +13.6% | 232 |
| 2024 | -2.8% | 226 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 210 business establishments in ZIP 68528, employing approximately 3,878 people with a combined annual payroll of $224,602,000.
210
Businesses
3,878
Employees
$224.6M
Annual Payroll
14
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 40 | 19.1% |
| Construction | 28 | 13.3% |
| Accommodation and food services | 21 | 10.0% |
| Wholesale trade | 19 | 9.1% |
| Other services (except public administration) | 19 | 9.1% |
| Transportation and warehousing | 14 | 6.7% |
| Professional, scientific, and technical services | 13 | 6.2% |
| Administrative and support and waste management and remediation services | 12 | 5.7% |
| Health care and social assistance | 12 | 5.7% |
| Real estate and rental and leasing | 10 | 4.8% |
| Arts, entertainment, and recreation | 7 | 3.3% |
| Manufacturing | 5 | 2.4% |
| Finance and insurance | 5 | 2.4% |
| Information | 3 | 1.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 68528 vs 68532 →
ZIP 68528 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 68502
Lincoln (68502)
26,238 residents
- 68503
Lincoln (68503)
15,264 residents
- 68508
Lincoln (68508)
14,475 residents
- 68522
Lincoln (68522)
12,728 residents
- 68528 6,285
Lincoln (68528)
6,285 residents
- 68524 5,983
Lincoln (68524)
5,983 residents
- 68523 1,390
Lincoln (68523)
1,390 residents
- 68339 1,311
Denton (68339)
1,311 residents
- 68402 1,210
Malcolm (68402)
1,210 residents
What this shows Among its immediate neighbors, ZIP 68528 ranks #5 by population — useful context the national average alone can't give.
ZIP 68528 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 68532
Lincoln (68532)
$179,554 median income
- 68523
Lincoln (68523)
$141,786 median income
- 68402
Malcolm (68402)
$123,000 median income
- 68423
Pleasant Dale (68423)
$101,250 median income
- 68339
Denton (68339)
$101,146 median income
- 68524
Lincoln (68524)
$81,045 median income
- 68522
Lincoln (68522)
$77,597 median income
- 68528
Lincoln (68528)
$75,740 median income
- 68502 $68,523
Lincoln (68502)
$68,523 median income
What this shows By household income, ZIP 68528 ranks #8 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 68532 | Lincoln, NE | 493 | 2.3 mi |
| 68524 | Lincoln, NE | 5,983 | 3.6 mi |
| 68522 | Lincoln, NE | 12,728 | 3.7 mi |
| 68508 | Lincoln, NE | 14,475 | 5.9 mi |
| 68402 | Malcolm, NE | 1,210 | 6.4 mi |
| 68339 | Denton, NE | 1,311 | 6.4 mi |
| 68523 | Lincoln, NE | 1,390 | 6.6 mi |
| 68503 | Lincoln, NE | 15,264 | 7.6 mi |
| 68423 | Pleasant Dale, NE | 898 | 7.0 mi |
| 68502 | Lincoln, NE | 26,238 | 6.8 mi |
More ZIP Codes in Lancaster County
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Frequently Asked Questions
What county is ZIP code 68528 in? ▼
What is the population of ZIP code 68528? ▼
What is the median household income in ZIP 68528? ▼
What is the average home value in ZIP 68528? ▼
What is the demographic makeup of ZIP 68528? ▼
How many businesses are in ZIP code 68528? ▼
What are the main industries in ZIP code 68528? ▼
How have home values changed in ZIP code 68528? ▼
What is the education level in ZIP code 68528? ▼
What is the average commute time in ZIP 68528? ▼
What percentage of residents own vs. rent in ZIP 68528? ▼
What is the poverty rate in ZIP code 68528? ▼
ZIP Code Research Guides
Official Data Resources for Lincoln, NE
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.