PlainZIP

Upland, NE · standard

ZIP Code 68981

Franklin County, Nebraska - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

314
2/sq mi
$62,917
Median income
$91,700
Median home value
16.7%
Bachelor's or higher

The verdict

Upland pairs a below-median household income with among the most affordable home values nationally, in a rural, homeowner-dominated area.

35th pct
household income, US ZIPs
7th pct
home value, US ZIPs
2
people per sq mi
88%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 68981 against every reporting US ZIP.

ZIP code 68981 is a sparsely populated ZIP (a standard USPS delivery area) in Upland, Franklin County, Nebraska, home to just 314 residents across 209.3 square miles, a density of 2 people per square mile, in the Chicago time zone.

ZIP 68981 reports a modest median household income of $62,917 (18% below the Nebraska average), while per-capita income is $39,122. The poverty rate stands at 30.1% and the unemployment rate at 0.0%. On housing, the median home value is $91,700 (51% below the state average) with median rent at - per month, and 87.5% of occupied units are owner-occupied.

Educational attainment sits below the national norm: 16.7% of adults hold a bachelor's degree or higher, the median age is 39.5, and the average commute is -. The state and national benchmarks above give 68981's numbers context; they should not be read in isolation.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 68981, Upland, NE · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

314

Population

209.3

Area (sq mi)

2

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 68981?

39.5

Median Age

50.6%

Male

49.4%

Female

1.2%

Foreign-Born

White 96.4%
African American 0.0%
Asian 0.0%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 3.6%
Hispanic or Latino 0.0%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$62,917

Median Household Income

-18% vs state

$39,122

Per Capita Income

30.1%

Poverty Rate

0.0%

Unemployment Rate

How ZIP 68981 ranks nationally

Upland, NE household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$62,917 35th percentile higher than 35% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 53.8%
Bachelor's Degree or Higher 16.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

121

Total Housing Units

80

Occupied Units

41

Vacant Units

2.08

Avg Household Size

Occupancy Type

Owner 87.5%
Renter 12.5%

$91,700

Median Home Value

-51% vs state

1938

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 4 business establishments in ZIP 68981, employing approximately 18 people with a combined annual payroll of $309,000.

4

Businesses

18

Employees

$309K

Annual Payroll

0

Industry Sectors

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

More ZIP Codes in Franklin County

68939 standard
Franklin, NE
Pop: 1,318
68947 standard
Hildreth, NE
Pop: 549
68932 standard
Campbell, NE
Pop: 493
68972 standard
Riverton, NE
Pop: 209
68960 standard
Naponee, NE
Pop: 183
68929 standard
Bloomington, NE
Pop: 160

Related Areas

Franklin County Upland, NE Nebraska

Frequently Asked Questions

What county is ZIP code 68981 in? ▼
ZIP code 68981 (Upland) is located in Franklin County, Nebraska. Franklin County contains multiple ZIP codes, see the full list at /counties/franklin-ne.
What is the population of ZIP code 68981? ▼
ZIP code 68981 in Upland, NE has a population of 314 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 68981? ▼
The median household income in ZIP 68981 is $62,917, which is 18% below the national average of $76,288.
What is the average home value in ZIP 68981? ▼
The median home value in ZIP 68981 is $91,700, which is 67% below the national average of $278,155.
What is the demographic makeup of ZIP 68981? ▼
The largest racial group in ZIP 68981 is White at 96.4%.
How many businesses are in ZIP code 68981? ▼
ZIP code 68981 has 4 business establishments employing approximately 18 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What is the education level in ZIP code 68981? ▼
In ZIP code 68981, 53.8% of residents aged 25+ have a high school diploma or higher, and 16.7% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 68981? ▼
In ZIP code 68981, approximately 87.5% of occupied housing units are owner-occupied and 12.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 68981? ▼
The poverty rate in ZIP code 68981 is 30.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.