Little Rock, AR · standard
ZIP Code 72201
Pulaski County, Arkansas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 1,024
- 326/sq mi High-density area
- $115,174
- Median income Above-median income area
- $290,100
- Median home value Near-median home value
- 80.0%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Little Rock pairs an upper-quartile household income with above-median home values, in a low-density, renter-heavy area.
- Top 11%
- household income, US ZIPs
- Top 35%
- home value, US ZIPs
- 326
- people per sq mi
- 35%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 72201 against every reporting US ZIP.
ZIP code 72201 is a sparsely populated ZIP (a standard USPS delivery area) in Little Rock, Pulaski County, Arkansas, home to just 1,024 residents across 3.1 square miles, a density of 326 people per square mile, in the Chicago time zone.
ZIP 72201 skews affluent, with a median household income of $115,174 (104% above the average Arkansas ZIP), while per-capita income is $113,767. Both reported hardship measures are comparatively low in absolute terms: poverty is 5.3% and unemployment is 0.0%. Housing costs run above the statewide ZIP benchmark while renting is common: median home value is $290,100 (99% above the average Arkansas ZIP), with only 34.8% owner-occupied homes and median rent of $1,255.
This is a highly-educated ZIP: 80.0% of adults hold a bachelor's degree or higher, the median age is 38.3, and the average commute is -. The page also surfaces 10 ZIP codes within roughly 10 miles and 6 more in Pulaski County, so 72201 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 72201
Top 5 sectors by establishment count in Little Rock, AR
Which industries have the most business establishments in ZIP 72201.
- Professional, scientific, and technical services
Professional, scientific, and technical services
364 establishments
- Finance and insurance 113
Finance and insurance
113 establishments
- Other services (except public administration) 103
Other services (except public administration)
103 establishments
- Accommodation and food services 77
Accommodation and food services
77 establishments
- Health care and social assistance 59
Health care and social assistance
59 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 72201, Little Rock, AR · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
1,024
Population
3.1
Area (sq mi)
326
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 72201?
38.3
Median Age
70.1%
Male
29.9%
Female
38.7%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$115,174
Median Household Income
+104% vs state ZIP avg
$113,767
Per Capita Income
5.3%
Poverty Rate
0.0%
Unemployment Rate
How ZIP 72201 ranks among Arkansas ZIPs
Little Rock, AR household income vs. every Arkansas ZIP code
Median household income among 505 reporting Arkansas ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$115,174 Top 1% higher than 99% of 505 Arkansas ZIPs
Each bar is a $20K-wide band; taller bars hold more Arkansas ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
604housing units
604
Total Housing Units
515
Occupied Units
89
Vacant Units
1.54
Avg Household Size
Occupancy Type
$290,100
Median Home Value
+99% vs state ZIP avg
$1,255
Median Rent
1972
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 1,006 business establishments in ZIP 72201, employing approximately 22,154 people with a combined annual payroll of $1,748,990,000.
1,006
Businesses
22,154
Employees
$1.7B
Annual Payroll
17
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Professional, scientific, and technical services | 364 | 36.2% |
| Finance and insurance | 113 | 11.2% |
| Other services (except public administration) | 103 | 10.2% |
| Accommodation and food services | 77 | 7.7% |
| Health care and social assistance | 59 | 5.9% |
| Administrative and support and waste management and remediation services | 56 | 5.6% |
| Real estate and rental and leasing | 47 | 4.7% |
| Information | 37 | 3.7% |
| Wholesale trade | 34 | 3.4% |
| Retail trade | 29 | 2.9% |
| Educational services | 16 | 1.6% |
| Construction | 15 | 1.5% |
| Management of companies and enterprises | 15 | 1.5% |
| Transportation and warehousing | 12 | 1.2% |
| Utilities | 10 | 1.0% |
| Arts, entertainment, and recreation | 10 | 1.0% |
| Manufacturing | 9 | 0.9% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 72201 vs 72202 →
ZIP 72201 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 72204
Little Rock (72204)
32,505 residents
- 72209
Little Rock (72209)
32,376 residents
- 72205
Little Rock (72205)
23,000 residents
- 72116
North Little Rock (72116)
21,431 residents
- 72211
Little Rock (72211)
21,288 residents
- 72114 12,658
North Little Rock (72114)
12,658 residents
- 72227 11,462
Little Rock (72227)
11,462 residents
- 72207 10,344
Little Rock (72207)
10,344 residents
- 72202 9,978
Little Rock (72202)
9,978 residents
What this shows Among its immediate neighbors, ZIP 72201 ranks #0 by population - useful context the national average alone can't give.
ZIP 72201 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 72201
Little Rock (72201)
$115,174 median income
- 72207
Little Rock (72207)
$96,343 median income
- 72211
Little Rock (72211)
$83,134 median income
- 72116
North Little Rock (72116)
$79,010 median income
- 72227
Little Rock (72227)
$73,879 median income
- 72205
Little Rock (72205)
$68,415 median income
- 72202
Little Rock (72202)
$50,899 median income
- 72204 $40,882
Little Rock (72204)
$40,882 median income
- 72209 $40,231
Little Rock (72209)
$40,231 median income
What this shows By household income, ZIP 72201 ranks the highest of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 72202 | Little Rock, AR | 9,978 | 0.8 mi |
| 72114 | North Little Rock, AR | 12,658 | 1.7 mi |
| 72205 | Little Rock, AR | 23,000 | 4.0 mi |
| 72116 | North Little Rock, AR | 21,431 | 4.2 mi |
| 72207 | Little Rock, AR | 10,344 | 4.2 mi |
| 72119 | North Little Rock, AR | 5 | 6.0 mi |
| 72204 | Little Rock, AR | 32,505 | 4.9 mi |
| 72227 | Little Rock, AR | 11,462 | 5.8 mi |
| 72209 | Little Rock, AR | 32,376 | 6.1 mi |
| 72211 | Little Rock, AR | 21,288 | 7.8 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 72201, both outside AR so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (1,024 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Pulaski County
Related Areas
Frequently Asked Questions
What county is ZIP code 72201 in?
ZIP code 72201 (Little Rock) is located in Pulaski County, Arkansas. Pulaski County contains multiple ZIP codes, see the full list at /counties/pulaski-ar.
What is the population of ZIP code 72201?
ZIP code 72201 in Little Rock, AR has a population of 1,024 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 72201?
The median household income in ZIP 72201 is $115,174, which is 51% above the national average of $76,288.
What is the average home value in ZIP 72201?
The median home value in ZIP 72201 is $290,100, which is 4% above the national average of $278,155.
What is the demographic makeup of ZIP 72201?
The largest racial group in ZIP 72201 is White at 91.9%. Hispanic or Latino residents make up 3.9% of the population.
How many businesses are in ZIP code 72201?
ZIP code 72201 has 1,006 business establishments employing approximately 22,154 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 72201?
The top industries by establishment count in ZIP 72201 are: Professional, scientific, and technical services (364), Finance and insurance (113), Other services (except public administration) (103). There are 17 industry sectors represented in total.
What is the education level in ZIP code 72201?
In ZIP code 72201, 87.4% of residents aged 25+ have a high school diploma or higher, and 80.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 72201?
In ZIP code 72201, approximately 34.8% of occupied housing units are owner-occupied and 65.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 72201?
The poverty rate in ZIP code 72201 is 5.3% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 72201's numbers, next.
- See how ZIP 72201 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Little Rock, AR ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.