PlainZIP

Velma, OK · standard

ZIP Code 73491

Stephens County, Oklahoma - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

721
16/sq mi
$83,750
Median income
$114,600
Median home value
12.2%
Bachelor's or higher

The verdict

Velma pairs an above-median household income with among the most affordable home values nationally, in a rural, homeowner-dominated area.

Top 34%
household income, US ZIPs
14th pct
home value, US ZIPs
16
people per sq mi
72%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 73491 against every reporting US ZIP.

ZIP code 73491 is a sparsely populated ZIP (a standard USPS delivery area) in Velma, Stephens County, Oklahoma, home to just 721 residents across 44.8 square miles, a density of 16 people per square mile, in the Chicago time zone.

ZIP 73491 lands in the middle-income range, with a median household income of $83,750 (34% above the Oklahoma average), while per-capita income is $30,168. 23.3% of residents live below the poverty line, and the unemployment rate reads 8.8%. On housing, the median home value is $114,600 (27% below the state average) with median rent at $971 per month, and 72.3% of occupied units are owner-occupied.

Formal educational attainment runs low here: just 12.2% of adults hold a bachelor's degree or higher, the median age is 37, and the average commute is -. We also surface 3 nearby ZIP codes within roughly 10 miles and 5 additional ZIPs sharing Stephens County, so you can benchmark 73491 against its immediate geography rather than a national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 73491

Top 5 sectors by establishment count in Velma, OK

Which industries have the most business establishments in ZIP 73491.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 73491, Velma, OK · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

721

Population

44.8

Area (sq mi)

16

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 73491?

37.0

Median Age

48.8%

Male

51.2%

Female

0.8%

Foreign-Born

White 76.5%
African American 0.3%
Asian 0.0%
American Indian or Alaska Native 7.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 16.3%
Hispanic or Latino 7.2%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$83,750

Median Household Income

+34% vs state

$30,168

Per Capita Income

23.3%

Poverty Rate

8.8%

Unemployment Rate

How ZIP 73491 ranks nationally

Velma, OK household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$83,750 Top 34% higher than 66% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 69.9%
Bachelor's Degree or Higher 12.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

347

Total Housing Units

318

Occupied Units

29

Vacant Units

2.49

Avg Household Size

Occupancy Type

Owner 72.3%
Renter 27.7%

$114,600

Median Home Value

-27% vs state

$971

Median Rent

1974

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 38 business establishments in ZIP 73491, employing approximately 441 people with a combined annual payroll of $25,646,000.

38

Businesses

441

Employees

$25.6M

Annual Payroll

6

Industry Sectors

Industry Establishments % of Total
Mining, quarrying, and oil and gas extraction 11 28.9%
Transportation and warehousing 5 13.2%
Wholesale trade 4 10.5%
Retail trade 4 10.5%
Construction 3 7.9%
Accommodation and food services 3 7.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 73491 vs 73425 →

ZIP 73491 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 73491 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 73491 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 73491 ranks the highest of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
73425 Countyline, OK 84 5.7 mi
73481 Ratliff City, OK 978 7.9 mi
73434 Foster, OK 699 10.9 mi

More ZIP Codes in Stephens County

73533 standard
Duncan, OK
Pop: 28,434
73055 standard
Marlow, OK
Pop: 9,942
73529 standard
Comanche, OK
Pop: 5,344
73434 standard
Foster, OK
Pop: 699
73442 standard
Loco, OK
Pop: 428

Related Areas

Stephens County Velma, OK Oklahoma

Frequently Asked Questions

What county is ZIP code 73491 in? ▼
ZIP code 73491 (Velma) is located in Stephens County, Oklahoma. Stephens County contains multiple ZIP codes, see the full list at /counties/stephens-ok.
What is the population of ZIP code 73491? ▼
ZIP code 73491 in Velma, OK has a population of 721 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 73491? ▼
The median household income in ZIP 73491 is $83,750, which is 10% above the national average of $76,288.
What is the average home value in ZIP 73491? ▼
The median home value in ZIP 73491 is $114,600, which is 59% below the national average of $278,155.
What is the demographic makeup of ZIP 73491? ▼
The largest racial group in ZIP 73491 is White at 76.5%. Hispanic or Latino residents make up 7.2% of the population.
How many businesses are in ZIP code 73491? ▼
ZIP code 73491 has 38 business establishments employing approximately 441 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 73491? ▼
The top industries by establishment count in ZIP 73491 are: Mining, quarrying, and oil and gas extraction (11), Transportation and warehousing (5), Wholesale trade (4). There are 6 industry sectors represented in total.
What is the education level in ZIP code 73491? ▼
In ZIP code 73491, 69.9% of residents aged 25+ have a high school diploma or higher, and 12.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 73491? ▼
In ZIP code 73491, approximately 72.3% of occupied housing units are owner-occupied and 27.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 73491? ▼
The poverty rate in ZIP code 73491 is 23.3% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.