South Pasadena, CA · standard
ZIP Code 91030
Los Angeles County, California - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 25,616
- 2,900/sq mi High-density area
- $127,175
- Median income Above-median income area
- $1,640,000
- Median home value Above-median home value
- 73.5%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
South Pasadena pairs a top-decile household income with top-decile home values, in a suburban-density, mixed-tenure area.
- Top 8%
- household income, US ZIPs
- Top 1%
- home value, US ZIPs
- 2,900
- people per sq mi
- 44%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 91030 against every reporting US ZIP.
ZIP code 91030 is a densely settled ZIP (a standard USPS delivery area) in South Pasadena, Los Angeles County, California, with 25,616 residents across 8.8 square miles, a density of 2,900 people per square mile, in the Los Angeles time zone.
ZIP 91030 skews affluent, with a median household income of $127,175 (25% above the average California ZIP), while per-capita income is $76,757. The poverty rate is 4.9%, with unemployment at 5.1%; those measures add context to the income figure. Housing costs run above the statewide ZIP benchmark while renting is common: median home value is $1,640,000 (112% above the average California ZIP), with only 44.0% owner-occupied homes and median rent of $2,284.
This is a highly-educated ZIP: 73.5% of adults hold a bachelor's degree or higher, the median age is 40.5, and the average commute is 30 minutes. The page also surfaces 10 ZIP codes within roughly 10 miles and 6 more in Los Angeles County, so 91030 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 91030
Top 5 sectors by establishment count in South Pasadena, CA
Which industries have the most business establishments in ZIP 91030.
- Professional, scientific, and technical services
Professional, scientific, and technical services
239 establishments
- Health care and social assistance
Health care and social assistance
178 establishments
- Real estate and rental and leasing 81
Real estate and rental and leasing
81 establishments
- Other services (except public administration) 76
Other services (except public administration)
76 establishments
- Accommodation and food services 71
Accommodation and food services
71 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 91030, South Pasadena, CA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
25,616
Population
8.8
Area (sq mi)
2,900
People / sq mi
Los Angeles
Time Zone
standard
ZIP Type
Who lives in ZIP 91030?
40.5
Median Age
50.0%
Male
50.0%
Female
25.5%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$127,175
Median Household Income
+25% vs state ZIP avg
$76,757
Per Capita Income
4.9%
Poverty Rate
5.1%
Unemployment Rate
29.9 min
Mean Commute Time
How ZIP 91030 ranks among California ZIPs
South Pasadena, CA household income vs. every California ZIP code
Median household income among 1,583 reporting California ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$127,175 Top 23% higher than 77% of 1,583 California ZIPs
Each bar is a $20K-wide band; taller bars hold more California ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
10,817housing units
10,817
Total Housing Units
10,220
Occupied Units
597
Vacant Units
2.54
Avg Household Size
Occupancy Type
$1,640,000
Median Home Value
+112% vs state ZIP avg
$2,284
Median Rent
1953
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+23.3%
YoY Change (2023)
454
HPI Index (2000 = 100)
+354%
Total Change Since 2000
Home values in ZIP 91030 have increased 23.3% over the past year (2023). Since 2000, this ZIP has seen +354% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2019 | -0.3% | 307 |
| 2020 | -6.7% | 286 |
| 2021 | +3.6% | 296 |
| 2022 | +24.3% | 368 |
| 2023 | +23.3% | 454 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2023. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 1,018 business establishments in ZIP 91030, employing approximately 7,315 people with a combined annual payroll of $362,576,000.
1,018
Businesses
7,315
Employees
$362.6M
Annual Payroll
17
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Professional, scientific, and technical services | 239 | 23.5% |
| Health care and social assistance | 178 | 17.5% |
| Real estate and rental and leasing | 81 | 8.0% |
| Other services (except public administration) | 76 | 7.5% |
| Accommodation and food services | 71 | 7.0% |
| Arts, entertainment, and recreation | 62 | 6.1% |
| Retail trade | 52 | 5.1% |
| Finance and insurance | 48 | 4.7% |
| Wholesale trade | 39 | 3.8% |
| Construction | 35 | 3.4% |
| Information | 35 | 3.4% |
| Administrative and support and waste management and remediation services | 30 | 3.0% |
| Educational services | 27 | 2.6% |
| Transportation and warehousing | 19 | 1.9% |
| Manufacturing | 16 | 1.6% |
| Management of companies and enterprises | 4 | 0.4% |
| Industries not classified | 3 | 0.3% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 91030 vs 91105 →
ZIP 91030 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 90042
Los Angeles (90042)
62,430 residents
- 91801
Alhambra (91801)
52,735 residents
- 90032
Los Angeles (90032)
45,786 residents
- 90065
Los Angeles (90065)
45,527 residents
- 91803
Alhambra (91803)
30,322 residents
- 91103
Pasadena (91103)
27,480 residents
- 91030
South Pasadena (91030)
25,616 residents
- 91106 24,229
Pasadena (91106)
24,229 residents
- 91101 20,460
Pasadena (91101)
20,460 residents
What this shows Among its immediate neighbors, ZIP 91030 ranks #7 by population - useful context the national average alone can't give.
ZIP 91030 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 91108
San Marino (91108)
$204,847 median income
- 91105
Pasadena (91105)
$156,791 median income
- 91030
South Pasadena (91030)
$127,175 median income
- 90042
Los Angeles (90042)
$95,282 median income
- 90065
Los Angeles (90065)
$94,784 median income
- 91103
Pasadena (91103)
$93,660 median income
- 91106
Pasadena (91106)
$90,028 median income
- 91801
Alhambra (91801)
$89,156 median income
- 91101
Pasadena (91101)
$87,813 median income
What this shows By household income, ZIP 91030 ranks #3 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 91105 | Pasadena, CA | 11,254 | 2.0 mi |
| 90042 | Los Angeles, CA | 62,430 | 2.0 mi |
| 91803 | Alhambra, CA | 30,322 | 2.5 mi |
| 91801 | Alhambra, CA | 52,735 | 2.2 mi |
| 90032 | Los Angeles, CA | 45,786 | 2.4 mi |
| 91101 | Pasadena, CA | 20,460 | 2.7 mi |
| 91108 | San Marino, CA | 13,361 | 2.7 mi |
| 91106 | Pasadena, CA | 24,229 | 2.6 mi |
| 91103 | Pasadena, CA | 27,480 | 4.1 mi |
| 90065 | Los Angeles, CA | 45,527 | 4.0 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 91030, both outside CA so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (25,616 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Los Angeles County
Related Areas
Frequently Asked Questions
What county is ZIP code 91030 in?
ZIP code 91030 (South Pasadena) is located in Los Angeles County, California. Los Angeles County contains multiple ZIP codes, see the full list at /counties/los-angeles-ca.
What is the population of ZIP code 91030?
ZIP code 91030 in South Pasadena, CA has a population of 25,616 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 91030?
The median household income in ZIP 91030 is $127,175, which is 67% above the national average of $76,288.
What is the average home value in ZIP 91030?
The median home value in ZIP 91030 is $1,640,000, which is 490% above the national average of $278,155.
What is the demographic makeup of ZIP 91030?
The largest racial group in ZIP 91030 is White at 37.4%. Hispanic or Latino residents make up 19.7% of the population.
How many businesses are in ZIP code 91030?
ZIP code 91030 has 1,018 business establishments employing approximately 7,315 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 91030?
The top industries by establishment count in ZIP 91030 are: Professional, scientific, and technical services (239), Health care and social assistance (178), Real estate and rental and leasing (81). There are 17 industry sectors represented in total.
How have home values changed in ZIP code 91030?
According to the FHFA House Price Index, home values in ZIP 91030 increased by 23.3% in 2023. Since 2000, home values in this ZIP have appreciated by approximately 354%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 91030?
In ZIP code 91030, 80.2% of residents aged 25+ have a high school diploma or higher, and 73.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 91030?
The mean commute time for workers in ZIP code 91030 is 29.9 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 91030?
In ZIP code 91030, approximately 44.0% of occupied housing units are owner-occupied and 56.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 91030?
The poverty rate in ZIP code 91030 is 4.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 91030's numbers, next.
- See how ZIP 91030 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where South Pasadena, CA ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.