La Puente, CA · standard
ZIP Code 91744
Los Angeles County, California — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 85,040
- 3,736/sq mi
- $93,557
- Median income
- $610,900
- Median home value
- 13.7%
- Bachelor's or higher
The verdict
La Puente pairs an upper-quartile household income with top-decile home values, in a suburban-density, homeowner-dominated and unusually populous area.
- Top 24%
- household income, US ZIPs
- Top 9%
- home value, US ZIPs
- 3,736
- people per sq mi
- 69%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 91744 against every reporting US ZIP.
ZIP code 91744 is classified by USPS as a standard delivery area and covers roughly 22.8 square miles in La Puente, Los Angeles County, California. The area is home to 85,040 residents, producing a population density of 3,736 people per square mile, and falls within the Los Angeles time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 91744 against California and the nation.
On the economic side, the median household income for ZIP 91744 sits at $93,557 (8% below the California average), while per-capita income is $27,675. The poverty rate stands at 10.4% and the unemployment rate at 6.3%. On housing, the median home value is $610,900 (21% below the state average) with median rent at $1,903 per month, and 69.1% of occupied units are owner-occupied, a direct signal of whether 91744 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 13.7% of adults hold a bachelor's degree or higher, the median age is 37.6, and the average commute is 31 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Los Angeles County, so you can benchmark 91744 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 91744
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 91744.
- Transportation and warehousing
Transportation and warehousing
181 establishments
- Wholesale trade
Wholesale trade
160 establishments
- Retail trade
Retail trade
153 establishments
- Construction
Construction
93 establishments
- Accommodation and food services
Accommodation and food services
87 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 91744, La Puente, CA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
85,040
Population
22.8
Area (sq mi)
3,736
People / sq mi
Los Angeles
Time Zone
standard
ZIP Type
Who lives in ZIP 91744?
37.6
Median Age
50.8%
Male
49.2%
Female
38.8%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$93,557
Median Household Income
-8% vs state
$27,675
Per Capita Income
10.4%
Poverty Rate
6.3%
Unemployment Rate
30.6 min
Mean Commute Time
How ZIP 91744 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$93,557 Top 24% higher than 76% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
19,169
Total Housing Units
18,393
Occupied Units
776
Vacant Units
4.17
Avg Household Size
Occupancy Type
$610,900
Median Home Value
-21% vs state
$1,903
Median Rent
1958
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+10.4%
YoY Change (2024)
464
HPI Index (2000 = 100)
+364%
Total Change Since 2000
Home values in ZIP 91744 have increased 10.4% over the past year (2024). Since 2000, this ZIP has seen +364% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +4.6% | 322 |
| 2021 | +12.6% | 362 |
| 2022 | +15.7% | 419 |
| 2023 | +0.2% | 420 |
| 2024 | +10.4% | 464 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 1,082 business establishments in ZIP 91744, employing approximately 10,400 people with a combined annual payroll of $520,476,000.
1,082
Businesses
10,400
Employees
$520.5M
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Transportation and warehousing | 181 | 16.7% |
| Wholesale trade | 160 | 14.8% |
| Retail trade | 153 | 14.1% |
| Construction | 93 | 8.6% |
| Accommodation and food services | 87 | 8.0% |
| Health care and social assistance | 85 | 7.9% |
| Other services (except public administration) | 78 | 7.2% |
| Administrative and support and waste management and remediation services | 50 | 4.6% |
| Professional, scientific, and technical services | 46 | 4.3% |
| Manufacturing | 42 | 3.9% |
| Real estate and rental and leasing | 42 | 3.9% |
| Finance and insurance | 29 | 2.7% |
| Educational services | 11 | 1.0% |
| Arts, entertainment, and recreation | 10 | 0.9% |
| Information | 8 | 0.7% |
| Management of companies and enterprises | 6 | 0.6% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 91744 vs 91790 →
ZIP 91744 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 91744
La Puente (91744)
85,040 residents
- 91706
Baldwin Park (91706)
76,571 residents
- 90631
La Habra (90631)
67,619 residents
- 91745
Hacienda Heights (91745)
54,013 residents
- 91748
Rowland Heights (91748)
45,406 residents
- 91790
West Covina (91790)
44,907 residents
- 91789
Walnut (91789)
43,079 residents
- 91722
Covina (91722)
34,409 residents
- 91791 32,414
West Covina (91791)
32,414 residents
What this shows Among its immediate neighbors, ZIP 91744 ranks the most populous — useful context the national average alone can't give.
ZIP 91744 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 91789
Walnut (91789)
$125,720 median income
- 91745
Hacienda Heights (91745)
$109,183 median income
- 90631
La Habra (90631)
$104,251 median income
- 91790
West Covina (91790)
$102,927 median income
- 91791
West Covina (91791)
$102,266 median income
- 91722
Covina (91722)
$102,062 median income
- 91792
West Covina (91792)
$94,817 median income
- 91744
La Puente (91744)
$93,557 median income
- 91746
La Puente (91746)
$86,567 median income
What this shows By household income, ZIP 91744 ranks #8 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 91790 | West Covina, CA | 44,907 | 2.7 mi |
| 91792 | West Covina, CA | 30,854 | 2.2 mi |
| 91746 | La Puente, CA | 30,485 | 3.0 mi |
| 91745 | Hacienda Heights, CA | 54,013 | 2.9 mi |
| 91791 | West Covina, CA | 32,414 | 3.3 mi |
| 91748 | Rowland Heights, CA | 45,406 | 4.2 mi |
| 91789 | Walnut, CA | 43,079 | 4.8 mi |
| 91706 | Baldwin Park, CA | 76,571 | 5.0 mi |
| 91722 | Covina, CA | 34,409 | 5.0 mi |
| 90631 | La Habra, CA | 67,619 | 6.0 mi |
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Frequently Asked Questions
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What percentage of residents own vs. rent in ZIP 91744? ▼
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ZIP Code Research Guides
Official Data Resources for La Puente, CA
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.