National City, CA · standard
ZIP Code 91950
San Diego County, California - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 60,322
- 3,060/sq mi High-density area
- $66,426
- Median income Near-median income area
- $612,200
- Median home value Above-median home value
- 18.0%
- Bachelor's or higher Near-average bachelor's attainment
National ZIP placement
National City pairs a below-median household income with top-decile home values, in a suburban-density, renter-heavy and unusually populous area.
- 41st pct
- household income, US ZIPs
- Top 9%
- home value, US ZIPs
- 3,060
- people per sq mi
- 36%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 91950 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 91950 (National City, CA) rose +9.4% from 2023 to 2024. The all-transactions index moved from 389.4 in 2023 to 426.1 in 2024 (2000 = 100).
ZIP code 91950 is a densely settled ZIP (a standard USPS delivery area) in National City, San Diego County, California, with 60,322 residents across 19.7 square miles, a density of 3,060 people per square mile, in the Los Angeles time zone.
ZIP 91950 reports a modest median household income of $66,426 (35% below the average California ZIP), while per-capita income is $30,466. The poverty rate is 14.9%, with unemployment at 6.0%; those measures add context to the income figure. Home values sit below the statewide ZIP benchmark: the median is $612,200 (21% below the average California ZIP), and median rent is $1,670; owner occupancy is 35.7%.
Educational attainment sits below the national norm: 18.0% of adults hold a bachelor's degree or higher, the median age is 35.9, and the average commute is 25 minutes. The page also surfaces 10 ZIP codes within roughly 10 miles and 6 more in San Diego County, so 91950 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 91950
Top 5 sectors by establishment count in National City, CA
Which industries have the most business establishments in ZIP 91950.
- Retail trade
Retail trade
267 establishments
- Accommodation and food services
Accommodation and food services
209 establishments
- Health care and social assistance
Health care and social assistance
178 establishments
- Other services (except public administration)
Other services (except public administration)
146 establishments
- Construction
Construction
125 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 91950, National City, CA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
60,322
Population
19.7
Area (sq mi)
3,060
People / sq mi
Los Angeles
Time Zone
standard
ZIP Type
Who lives in ZIP 91950?
35.9
Median Age
50.2%
Male
49.8%
Female
36.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$66,426
Median Household Income
-35% vs state ZIP avg
$30,466
Per Capita Income
14.9%
Poverty Rate
6.0%
Unemployment Rate
25.3 min
Mean Commute Time
How ZIP 91950 ranks nationally
National City, CA household income vs. every US ZIP code
Median household income, the full national distribution, with this ZIP marked
$66,426 41st percentile higher than 41% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
19,616housing units
19,616
Total Housing Units
18,358
Occupied Units
1,258
Vacant Units
3.03
Avg Household Size
Occupancy Type
$612,200
Median Home Value
-21% vs state ZIP avg
$1,670
Median Rent
1968
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+9.4%
YoY Change (2024)
426
HPI Index (2000 = 100)
+326%
Total Change Since 2000
Home values in ZIP 91950 have increased 9.4% over the past year (2024). Since 2000, this ZIP has seen +326% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +4.3% | 282 |
| 2021 | +15.9% | 327 |
| 2022 | +15.2% | 377 |
| 2023 | +3.4% | 389 |
| 2024 | +9.4% | 426 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 1,373 business establishments in ZIP 91950, employing approximately 23,074 people with a combined annual payroll of $1,122,727,000.
1,373
Businesses
23,074
Employees
$1.1B
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 267 | 19.4% |
| Accommodation and food services | 209 | 15.2% |
| Health care and social assistance | 178 | 13.0% |
| Other services (except public administration) | 146 | 10.6% |
| Construction | 125 | 9.1% |
| Wholesale trade | 91 | 6.6% |
| Administrative and support and waste management and remediation services | 68 | 5.0% |
| Professional, scientific, and technical services | 57 | 4.2% |
| Manufacturing | 56 | 4.1% |
| Real estate and rental and leasing | 55 | 4.0% |
| Finance and insurance | 41 | 3.0% |
| Transportation and warehousing | 35 | 2.5% |
| Information | 16 | 1.2% |
| Arts, entertainment, and recreation | 15 | 1.1% |
| Educational services | 7 | 0.5% |
| Management of companies and enterprises | 5 | 0.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 91950 vs 92113 →
ZIP 91950 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 91911
Chula Vista (91911)
82,999 residents
- 91910
Chula Vista (91910)
75,802 residents
- 92105
San Diego (92105)
69,813 residents
- 92114
San Diego (92114)
65,433 residents
- 91950
National City (91950)
60,322 residents
- 92113
San Diego (92113)
56,066 residents
- 92102
San Diego (92102)
43,267 residents
- 92139
San Diego (92139)
35,125 residents
- 92118 23,575
Coronado (92118)
23,575 residents
What this shows Among its immediate neighbors, ZIP 91950 ranks #5 by population - useful context the national average alone can't give.
ZIP 91950 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 92118
Coronado (92118)
$134,534 median income
- 91902
Bonita (91902)
$122,524 median income
- 92114
San Diego (92114)
$97,794 median income
- 92139
San Diego (92139)
$95,653 median income
- 91910
Chula Vista (91910)
$90,222 median income
- 91911
Chula Vista (91911)
$82,350 median income
- 92102
San Diego (92102)
$77,248 median income
- 92105
San Diego (92105)
$68,563 median income
- 91950
National City (91950)
$66,426 median income
What this shows By household income, ZIP 91950 ranks #9 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 92113 | San Diego, CA | 56,066 | 2.3 mi |
| 92139 | San Diego, CA | 35,125 | 2.7 mi |
| 91910 | Chula Vista, CA | 75,802 | 3.1 mi |
| 92102 | San Diego, CA | 43,267 | 3.5 mi |
| 92105 | San Diego, CA | 69,813 | 4.7 mi |
| 92155 | San Diego, CA | 550 | 3.9 mi |
| 92114 | San Diego, CA | 65,433 | 3.5 mi |
| 91902 | Bonita, CA | 17,653 | 4.4 mi |
| 92118 | Coronado, CA | 23,575 | 4.9 mi |
| 91911 | Chula Vista, CA | 82,999 | 4.9 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 91950, both outside CA so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (60,322 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in San Diego County
Related Areas
Frequently Asked Questions
What county is ZIP code 91950 in?
ZIP code 91950 (National City) is located in San Diego County, California. San Diego County contains multiple ZIP codes, see the full list at /counties/san-diego-ca.
What is the population of ZIP code 91950?
ZIP code 91950 in National City, CA has a population of 60,322 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 91950?
The median household income in ZIP 91950 is $66,426, which is 13% below the national average of $76,288.
What is the average home value in ZIP 91950?
The median home value in ZIP 91950 is $612,200, which is 120% above the national average of $278,155.
What is the demographic makeup of ZIP 91950?
The largest racial group in ZIP 91950 is Two or More Ethnicities at 25.7%. Hispanic or Latino residents make up 64.8% of the population.
How many businesses are in ZIP code 91950?
ZIP code 91950 has 1,373 business establishments employing approximately 23,074 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 91950?
The top industries by establishment count in ZIP 91950 are: Retail trade (267), Accommodation and food services (209), Health care and social assistance (178). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 91950?
According to the FHFA House Price Index, home values in ZIP 91950 increased by 9.4% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 326%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 91950?
In ZIP code 91950, 44.6% of residents aged 25+ have a high school diploma or higher, and 18.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 91950?
The mean commute time for workers in ZIP code 91950 is 25.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 91950?
In ZIP code 91950, approximately 35.7% of occupied housing units are owner-occupied and 64.3% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 91950?
The poverty rate in ZIP code 91950 is 14.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 91950's numbers, next.
- See how ZIP 91950 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where National City, CA ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.