Longbranch, WA · standard
ZIP Code 98351
Pierce County, Washington — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 1,115
- 50/sq mi
- $151,660
- Median income
- $752,100
- Median home value
- 26.7%
- Bachelor's or higher
The verdict
Longbranch pairs a top-decile household income with top-decile home values, in a rural, homeowner-dominated area.
- Top 4%
- household income, US ZIPs
- Top 5%
- home value, US ZIPs
- 50
- people per sq mi
- 93%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 98351 against every reporting US ZIP.
ZIP code 98351 is classified by USPS as a standard delivery area and covers roughly 22.1 square miles in Longbranch, Pierce County, Washington. The area is home to 1,115 residents, producing a population density of 50 people per square mile, and falls within the Los Angeles time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 98351 against Washington and the nation.
On the economic side, the median household income for ZIP 98351 sits at $151,660 (67% above the Washington average), while per-capita income is $61,925. The poverty rate stands at 36.7% and the unemployment rate at 0.8%. On housing, the median home value is $752,100 (47% above the state average) with median rent at — per month, and 93.2% of occupied units are owner-occupied, a direct signal of whether 98351 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 26.7% of adults hold a bachelor's degree or higher, the median age is 52.5, and the average commute is —. We also surface 9 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Pierce County, so you can benchmark 98351 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 98351
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 98351.
- Construction
Construction
4 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
3 establishments
- Administrative and support and waste management and remediation services
Administrative and support and waste management and remediation services
3 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 98351, Longbranch, WA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
1,115
Population
22.1
Area (sq mi)
50
People / sq mi
Los Angeles
Time Zone
standard
ZIP Type
Who lives in ZIP 98351?
52.5
Median Age
53.4%
Male
46.6%
Female
4.2%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$151,660
Median Household Income
+67% vs state
$61,925
Per Capita Income
36.7%
Poverty Rate
0.8%
Unemployment Rate
How ZIP 98351 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$151,660 Top 4% higher than 96% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
818
Total Housing Units
687
Occupied Units
131
Vacant Units
2.75
Avg Household Size
Occupancy Type
$752,100
Median Home Value
+47% vs state
1984
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+0.7%
YoY Change (2021)
208
HPI Index (2000 = 100)
+108%
Total Change Since 2000
Home values in ZIP 98351 have increased 0.7% over the past year (2021). Since 2000, this ZIP has seen +108% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2017 | +15.7% | 161 |
| 2018 | +18.0% | 190 |
| 2019 | +4.6% | 199 |
| 2020 | +4.2% | 207 |
| 2021 | +0.7% | 208 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2021. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 22 business establishments in ZIP 98351, employing approximately 115 people with a combined annual payroll of $5,182,000.
22
Businesses
115
Employees
$5.2M
Annual Payroll
3
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 4 | 18.2% |
| Professional, scientific, and technical services | 3 | 13.6% |
| Administrative and support and waste management and remediation services | 3 | 13.6% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 98351 vs 98349 →
ZIP 98351 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 98335
Gig Harbor (98335)
24,925 residents
- 98516
Olympia (98516)
20,166 residents
- 98506
Olympia (98506)
18,199 residents
- 98327 8,267
Dupont (98327)
8,267 residents
- 98388 7,508
Steilacoom (98388)
7,508 residents
- 98349 4,614
Lakebay (98349)
4,614 residents
- 98333 3,633
Fox Island (98333)
3,633 residents
- 98351 1,115
Longbranch (98351)
1,115 residents
- 98394 1,107
Vaughn (98394)
1,107 residents
What this shows Among its immediate neighbors, ZIP 98351 ranks #8 by population — useful context the national average alone can't give.
ZIP 98351 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 98333
Fox Island (98333)
$172,292 median income
- 98351
Longbranch (98351)
$151,660 median income
- 98335
Gig Harbor (98335)
$128,592 median income
- 98327
Dupont (98327)
$120,781 median income
- 98388
Steilacoom (98388)
$100,851 median income
- 98516
Olympia (98516)
$98,892 median income
- 98506
Olympia (98506)
$91,596 median income
- 98303
Anderson Island (98303)
$80,282 median income
- 98349
Lakebay (98349)
$75,875 median income
What this shows By household income, ZIP 98351 ranks #2 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 98349 | Lakebay, WA | 4,614 | 4.4 mi |
| 98303 | Anderson Island, WA | 1,037 | 4.4 mi |
| 98388 | Steilacoom, WA | 7,508 | 5.0 mi |
| 98516 | Olympia, WA | 20,166 | 7.4 mi |
| 98394 | Vaughn, WA | 1,107 | 8.0 mi |
| 98333 | Fox Island, WA | 3,633 | 7.4 mi |
| 98506 | Olympia, WA | 18,199 | 8.5 mi |
| 98327 | Dupont, WA | 8,267 | 8.7 mi |
| 98335 | Gig Harbor, WA | 24,925 | 9.7 mi |
More ZIP Codes in Pierce County
Related Areas
Frequently Asked Questions
What county is ZIP code 98351 in? ▼
What is the population of ZIP code 98351? ▼
What is the median household income in ZIP 98351? ▼
What is the average home value in ZIP 98351? ▼
What is the demographic makeup of ZIP 98351? ▼
How many businesses are in ZIP code 98351? ▼
What are the main industries in ZIP code 98351? ▼
How have home values changed in ZIP code 98351? ▼
What is the education level in ZIP code 98351? ▼
What percentage of residents own vs. rent in ZIP 98351? ▼
What is the poverty rate in ZIP code 98351? ▼
ZIP Code Research Guides
Official Data Resources for Longbranch, WA
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.