PlainZIP

Southborough, MA · standard

ZIP Code 01772

Worcester County, Massachusetts - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

9,370
266/sq mi
$201,568
Median income
$841,700
Median home value
75.9%
Bachelor's or higher

The verdict

Southborough pairs a top-decile household income with top-decile home values, in a low-density, homeowner-dominated area.

Top 1%
household income, US ZIPs
Top 4%
home value, US ZIPs
266
people per sq mi
87%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 01772 against every reporting US ZIP.

ZIP code 01772 is a mid-sized community (a standard USPS delivery area) in Southborough, Worcester County, Massachusetts, home to 9,370 residents across 35.2 square miles, a density of 266 people per square mile, in the New York time zone.

ZIP 01772 skews affluent, with a median household income of $201,568 (74% above the Massachusetts average), while per-capita income is $97,617. Poverty here runs at 3.8%, with unemployment measured at 4.5%. Median home value sits at $841,700 (40% above the state average), median rent at $2,496 a month, and owner-occupancy at 87.4%.

This is a highly-educated ZIP: 75.9% of adults hold a bachelor's degree or higher, the median age is 43.9, and the average commute is 33 minutes. To put 01772 in local context, 10 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Worcester County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 01772

Top 5 sectors by establishment count in Southborough, MA

Which industries have the most business establishments in ZIP 01772.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 01772, Southborough, MA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

9,370

Population

35.2

Area (sq mi)

266

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 01772?

43.9

Median Age

46.6%

Male

53.4%

Female

23.5%

Foreign-Born

White 73.3%
African American 1.3%
Asian 16.0%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 6.4%
Hispanic or Latino 3.9%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$201,568

Median Household Income

+74% vs state

$97,617

Per Capita Income

3.8%

Poverty Rate

4.5%

Unemployment Rate

32.7 min

Mean Commute Time

How ZIP 01772 ranks nationally

Southborough, MA household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$201,568 Top 1% higher than 99% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Below this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Below this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Below this entry. $140,000–$160,000: 686 US ZIPs (2%). Below this entry. $160,000–$180,000: 364 US ZIPs (1%). Below this entry. $180,000–$200,000: 186 US ZIPs (1%). Below this entry. $200,000–$220,000: 324 US ZIPs (1%). This entry sits in this band. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 82.8%
Bachelor's Degree or Higher 75.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

3,691

Total Housing Units

3,560

Occupied Units

131

Vacant Units

2.75

Avg Household Size

Occupancy Type

Owner 87.4%
Renter 12.6%

$841,700

Median Home Value

+40% vs state

$2,496

Median Rent

1982

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+5.1%

YoY Change (2024)

252

HPI Index (2000 = 100)

+152%

Total Change Since 2000

Home values in ZIP 01772 have increased 5.1% over the past year (2024). Since 2000, this ZIP has seen +152% cumulative appreciation.

Year Annual Change HPI Index
2020 +2.7% 176
2021 +8.4% 191
2022 +12.9% 215
2023 +11.2% 239
2024 +5.1% 252

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 366 business establishments in ZIP 01772, employing approximately 9,819 people with a combined annual payroll of $972,288,000.

366

Businesses

9,819

Employees

$972.3M

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Professional, scientific, and technical services 77 21.0%
Health care and social assistance 45 12.3%
Construction 40 10.9%
Retail trade 31 8.5%
Finance and insurance 27 7.4%
Administrative and support and waste management and remediation services 24 6.6%
Accommodation and food services 23 6.3%
Other services (except public administration) 21 5.7%
Wholesale trade 16 4.4%
Real estate and rental and leasing 14 3.8%
Manufacturing 10 2.7%
Educational services 10 2.7%
Arts, entertainment, and recreation 9 2.5%
Information 8 2.2%
Transportation and warehousing 6 1.6%
Management of companies and enterprises 3 0.8%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 01772 vs 01745 →

ZIP 01772 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 01772 ranks #9 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 01772 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 01772 ranks #2 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
01745 Fayville, MA 397 1.6 mi
01752 Marlborough, MA 38,499 3.4 mi
01748 Hopkinton, MA 14,925 5.3 mi
01749 Hudson, MA 19,063 6.1 mi
01721 Ashland, MA 16,593 4.4 mi
01701 Framingham, MA 31,217 4.9 mi
01702 Framingham, MA 37,206 5.1 mi
01581 Westborough, MA 18,272 4.9 mi
01532 Northborough, MA 14,155 6.1 mi
01775 Stow, MA 6,590 8.9 mi

More ZIP Codes in Worcester County

01453 standard
Leominster, MA
Pop: 40,883
01420 standard
Fitchburg, MA
Pop: 40,337
01545 standard
Shrewsbury, MA
Pop: 35,299
01604 standard
Worcester, MA
Pop: 34,677
01757 standard
Milford, MA
Pop: 28,061
01605 standard
Worcester, MA
Pop: 26,221

Related Areas

Worcester County Southborough, MA Massachusetts

Frequently Asked Questions

What county is ZIP code 01772 in? ▼
ZIP code 01772 (Southborough) is located in Worcester County, Massachusetts. Worcester County contains multiple ZIP codes, see the full list at /counties/worcester-ma.
What is the population of ZIP code 01772? ▼
ZIP code 01772 in Southborough, MA has a population of 9,370 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 01772? ▼
The median household income in ZIP 01772 is $201,568, which is 164% above the national average of $76,288.
What is the average home value in ZIP 01772? ▼
The median home value in ZIP 01772 is $841,700, which is 203% above the national average of $278,155.
What is the demographic makeup of ZIP 01772? ▼
The largest racial group in ZIP 01772 is White at 73.3%. Hispanic or Latino residents make up 3.9% of the population.
How many businesses are in ZIP code 01772? ▼
ZIP code 01772 has 366 business establishments employing approximately 9,819 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 01772? ▼
The top industries by establishment count in ZIP 01772 are: Professional, scientific, and technical services (77), Health care and social assistance (45), Construction (40). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 01772? ▼
According to the FHFA House Price Index, home values in ZIP 01772 increased by 5.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 152%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 01772? ▼
In ZIP code 01772, 82.8% of residents aged 25+ have a high school diploma or higher, and 75.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 01772? ▼
The mean commute time for workers in ZIP code 01772 is 32.7 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 01772? ▼
In ZIP code 01772, approximately 87.4% of occupied housing units are owner-occupied and 12.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 01772? ▼
The poverty rate in ZIP code 01772 is 3.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.