Southborough, MA · standard
ZIP Code 01772
Worcester County, Massachusetts - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 9,370
- 266/sq mi High-density area
- $201,568
- Median income Above-median income area
- $841,700
- Median home value Above-median home value
- 75.9%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Southborough pairs a top-decile household income with top-decile home values, in a low-density, homeowner-dominated area.
- Top 1%
- household income, US ZIPs
- Top 4%
- home value, US ZIPs
- 266
- people per sq mi
- 87%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 01772 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 01772 (Southborough, MA) rose +5.1% from 2023 to 2024. The all-transactions index moved from 239.4 in 2023 to 251.5 in 2024 (2000 = 100).
ZIP code 01772 is a mid-sized community (a standard USPS delivery area) in Southborough, Worcester County, Massachusetts, home to 9,370 residents across 35.2 square miles, a density of 266 people per square mile, in the New York time zone.
ZIP 01772 skews affluent, with a median household income of $201,568 (74% above the average Massachusetts ZIP), while per-capita income is $97,617. The poverty rate is 3.8%, with unemployment at 4.5%; those measures add context to the income figure. Housing is both higher-cost and owner-heavy: median home value is $841,700 (40% above the average Massachusetts ZIP), while 87.4% of occupied homes are owner-occupied and median rent is $2,496.
This is a highly-educated ZIP: 75.9% of adults hold a bachelor's degree or higher, the median age is 43.9, and the average commute is 33 minutes. The page also surfaces 10 ZIP codes within roughly 10 miles and 6 more in Worcester County, so 01772 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 01772
Top 5 sectors by establishment count in Southborough, MA
Which industries have the most business establishments in ZIP 01772.
- Professional, scientific, and technical services
Professional, scientific, and technical services
77 establishments
- Health care and social assistance
Health care and social assistance
45 establishments
- Construction
Construction
40 establishments
- Retail trade
Retail trade
31 establishments
- Finance and insurance 27
Finance and insurance
27 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 01772, Southborough, MA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
9,370
Population
35.2
Area (sq mi)
266
People / sq mi
New York
Time Zone
standard
ZIP Type
Who lives in ZIP 01772?
43.9
Median Age
46.6%
Male
53.4%
Female
23.5%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$201,568
Median Household Income
+74% vs state ZIP avg
$97,617
Per Capita Income
3.8%
Poverty Rate
4.5%
Unemployment Rate
32.7 min
Mean Commute Time
How ZIP 01772 ranks among Massachusetts ZIPs
Southborough, MA household income vs. every Massachusetts ZIP code
Median household income among 505 reporting Massachusetts ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$201,568 Top 5% higher than 95% of 505 Massachusetts ZIPs
Each bar is a $20K-wide band; taller bars hold more Massachusetts ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
3,691housing units
3,691
Total Housing Units
3,560
Occupied Units
131
Vacant Units
2.75
Avg Household Size
Occupancy Type
$841,700
Median Home Value
+40% vs state ZIP avg
$2,496
Median Rent
1982
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+5.1%
YoY Change (2024)
252
HPI Index (2000 = 100)
+152%
Total Change Since 2000
Home values in ZIP 01772 have increased 5.1% over the past year (2024). Since 2000, this ZIP has seen +152% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +2.7% | 176 |
| 2021 | +8.4% | 191 |
| 2022 | +12.9% | 215 |
| 2023 | +11.2% | 239 |
| 2024 | +5.1% | 252 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 366 business establishments in ZIP 01772, employing approximately 9,819 people with a combined annual payroll of $972,288,000.
366
Businesses
9,819
Employees
$972.3M
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Professional, scientific, and technical services | 77 | 21.0% |
| Health care and social assistance | 45 | 12.3% |
| Construction | 40 | 10.9% |
| Retail trade | 31 | 8.5% |
| Finance and insurance | 27 | 7.4% |
| Administrative and support and waste management and remediation services | 24 | 6.6% |
| Accommodation and food services | 23 | 6.3% |
| Other services (except public administration) | 21 | 5.7% |
| Wholesale trade | 16 | 4.4% |
| Real estate and rental and leasing | 14 | 3.8% |
| Manufacturing | 10 | 2.7% |
| Educational services | 10 | 2.7% |
| Arts, entertainment, and recreation | 9 | 2.5% |
| Information | 8 | 2.2% |
| Transportation and warehousing | 6 | 1.6% |
| Management of companies and enterprises | 3 | 0.8% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 01772 vs 01745 →
ZIP 01772 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 01752
Marlborough (01752)
38,499 residents
- 01702
Framingham (01702)
37,206 residents
- 01701
Framingham (01701)
31,217 residents
- 01749
Hudson (01749)
19,063 residents
- 01581
Westborough (01581)
18,272 residents
- 01721
Ashland (01721)
16,593 residents
- 01748 14,925
Hopkinton (01748)
14,925 residents
- 01532 14,155
Northborough (01532)
14,155 residents
- 01772 9,370
Southborough (01772)
9,370 residents
What this shows Among its immediate neighbors, ZIP 01772 ranks #9 by population - useful context the national average alone can't give.
ZIP 01772 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 01748
Hopkinton (01748)
$222,801 median income
- 01772
Southborough (01772)
$201,568 median income
- 01745
Fayville (01745)
$185,994 median income
- 01775
Stow (01775)
$185,809 median income
- 01532
Northborough (01532)
$153,199 median income
- 01581
Westborough (01581)
$141,944 median income
- 01701
Framingham (01701)
$137,094 median income
- 01721
Ashland (01721)
$127,539 median income
- 01749
Hudson (01749)
$103,400 median income
What this shows By household income, ZIP 01772 ranks #2 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 01745 | Fayville, MA | 397 | 1.6 mi |
| 01752 | Marlborough, MA | 38,499 | 3.4 mi |
| 01748 | Hopkinton, MA | 14,925 | 5.3 mi |
| 01749 | Hudson, MA | 19,063 | 6.1 mi |
| 01721 | Ashland, MA | 16,593 | 4.4 mi |
| 01701 | Framingham, MA | 31,217 | 4.9 mi |
| 01702 | Framingham, MA | 37,206 | 5.1 mi |
| 01581 | Westborough, MA | 18,272 | 4.9 mi |
| 01532 | Northborough, MA | 14,155 | 6.1 mi |
| 01775 | Stow, MA | 6,590 | 8.9 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 01772, both outside MA so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (9,370 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Worcester County
Related Areas
Frequently Asked Questions
What county is ZIP code 01772 in?
ZIP code 01772 (Southborough) is located in Worcester County, Massachusetts. Worcester County contains multiple ZIP codes, see the full list at /counties/worcester-ma.
What is the population of ZIP code 01772?
ZIP code 01772 in Southborough, MA has a population of 9,370 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 01772?
The median household income in ZIP 01772 is $201,568, which is 164% above the national average of $76,288.
What is the average home value in ZIP 01772?
The median home value in ZIP 01772 is $841,700, which is 203% above the national average of $278,155.
What is the demographic makeup of ZIP 01772?
The largest racial group in ZIP 01772 is White at 73.3%. Hispanic or Latino residents make up 3.9% of the population.
How many businesses are in ZIP code 01772?
ZIP code 01772 has 366 business establishments employing approximately 9,819 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 01772?
The top industries by establishment count in ZIP 01772 are: Professional, scientific, and technical services (77), Health care and social assistance (45), Construction (40). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 01772?
According to the FHFA House Price Index, home values in ZIP 01772 increased by 5.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 152%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 01772?
In ZIP code 01772, 82.8% of residents aged 25+ have a high school diploma or higher, and 75.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 01772?
The mean commute time for workers in ZIP code 01772 is 32.7 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 01772?
In ZIP code 01772, approximately 87.4% of occupied housing units are owner-occupied and 12.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 01772?
The poverty rate in ZIP code 01772 is 3.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 01772's numbers, next.
- See how ZIP 01772 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Southborough, MA ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.