Winston Salem, NC · standard
ZIP Code 27103
Forsyth County, North Carolina — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 33,208
- 691/sq mi
- $67,012
- Median income
- $241,700
- Median home value
- 45.1%
- Bachelor's or higher
The verdict
Winston Salem pairs a below-median household income with above-median home values, in a low-density, mixed-tenure area.
- 42th pct
- household income, US ZIPs
- Top 45%
- home value, US ZIPs
- 691
- people per sq mi
- 55%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 27103 against every reporting US ZIP.
ZIP code 27103 is classified by USPS as a standard delivery area and covers roughly 48.0 square miles in Winston Salem, Forsyth County, North Carolina. The area is home to 33,208 residents, producing a population density of 691 people per square mile, and falls within the New York time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 27103 against North Carolina and the nation.
On the economic side, the median household income for ZIP 27103 sits at $67,012 (3% below the North Carolina average), while per-capita income is $41,224. The poverty rate stands at 11.5% and the unemployment rate at 3.9%. On housing, the median home value is $241,700 (7% below the state average) with median rent at $1,259 per month, and 54.6% of occupied units are owner-occupied, a direct signal of whether 27103 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 45.1% of adults hold a bachelor's degree or higher, the median age is 38.7, and the average commute is 20 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Forsyth County, so you can benchmark 27103 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 27103
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 27103.
- Retail trade
Retail trade
344 establishments
- Health care and social assistance
Health care and social assistance
336 establishments
- Accommodation and food services
Accommodation and food services
191 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
188 establishments
- Finance and insurance
Finance and insurance
166 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 27103, Winston Salem, NC · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
33,208
Population
48.0
Area (sq mi)
691
People / sq mi
New York
Time Zone
standard
ZIP Type
Who lives in ZIP 27103?
38.7
Median Age
44.0%
Male
56.0%
Female
12.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$67,012
Median Household Income
-3% vs state
$41,224
Per Capita Income
11.5%
Poverty Rate
3.9%
Unemployment Rate
19.8 min
Mean Commute Time
How ZIP 27103 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$67,012 42nd percentile higher than 42% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
17,543
Total Housing Units
16,002
Occupied Units
1,541
Vacant Units
2.07
Avg Household Size
Occupancy Type
$241,700
Median Home Value
-7% vs state
$1,259
Median Rent
1979
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+6.2%
YoY Change (2024)
245
HPI Index (2000 = 100)
+145%
Total Change Since 2000
Home values in ZIP 27103 have increased 6.2% over the past year (2024). Since 2000, this ZIP has seen +145% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +5.8% | 161 |
| 2021 | +12.8% | 181 |
| 2022 | +17.6% | 213 |
| 2023 | +8.3% | 231 |
| 2024 | +6.2% | 245 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 1,867 business establishments in ZIP 27103, employing approximately 45,884 people with a combined annual payroll of $3,211,615,000.
1,867
Businesses
45,884
Employees
$3.2B
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 344 | 18.4% |
| Health care and social assistance | 336 | 18.0% |
| Accommodation and food services | 191 | 10.2% |
| Professional, scientific, and technical services | 188 | 10.1% |
| Finance and insurance | 166 | 8.9% |
| Other services (except public administration) | 148 | 7.9% |
| Administrative and support and waste management and remediation services | 93 | 5.0% |
| Real estate and rental and leasing | 91 | 4.9% |
| Construction | 86 | 4.6% |
| Wholesale trade | 71 | 3.8% |
| Manufacturing | 44 | 2.4% |
| Transportation and warehousing | 30 | 1.6% |
| Arts, entertainment, and recreation | 23 | 1.2% |
| Educational services | 22 | 1.2% |
| Management of companies and enterprises | 17 | 0.9% |
| Information | 16 | 0.9% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 27103 vs 27104 →
ZIP 27103 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 27107
Winston Salem (27107)
46,963 residents
- 27106
Winston Salem (27106)
45,015 residents
- 27127
Winston Salem (27127)
34,138 residents
- 27103
Winston Salem (27103)
33,208 residents
- 27104
Winston Salem (27104)
28,485 residents
- 27012
Clemmons (27012)
25,461 residents
- 27101
Winston Salem (27101)
18,901 residents
- 27023 11,873
Lewisville (27023)
11,873 residents
- 27040 10,893
Pfafftown (27040)
10,893 residents
What this shows Among its immediate neighbors, ZIP 27103 ranks #4 by population — useful context the national average alone can't give.
ZIP 27103 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 27023
Lewisville (27023)
$107,924 median income
- 27012
Clemmons (27012)
$96,250 median income
- 27040
Pfafftown (27040)
$92,601 median income
- 27104
Winston Salem (27104)
$81,529 median income
- 27106
Winston Salem (27106)
$68,568 median income
- 27103
Winston Salem (27103)
$67,012 median income
- 27127
Winston Salem (27127)
$61,926 median income
- 27107
Winston Salem (27107)
$60,729 median income
- 27101
Winston Salem (27101)
$44,198 median income
What this shows By household income, ZIP 27103 ranks #6 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 27104 | Winston Salem, NC | 28,485 | 2.5 mi |
| 27127 | Winston Salem, NC | 34,138 | 3.5 mi |
| 27106 | Winston Salem, NC | 45,015 | 5.9 mi |
| 27012 | Clemmons, NC | 25,461 | 4.8 mi |
| 27109 | Winston Salem, NC | 2,539 | 5.8 mi |
| 27110 | Winston Salem, NC | 2,127 | 5.8 mi |
| 27023 | Lewisville, NC | 11,873 | 7.6 mi |
| 27101 | Winston Salem, NC | 18,901 | 7.8 mi |
| 27040 | Pfafftown, NC | 10,893 | 8.6 mi |
| 27107 | Winston Salem, NC | 46,963 | 8.5 mi |
More ZIP Codes in Forsyth County
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Frequently Asked Questions
What county is ZIP code 27103 in? ▼
What is the population of ZIP code 27103? ▼
What is the median household income in ZIP 27103? ▼
What is the average home value in ZIP 27103? ▼
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How many businesses are in ZIP code 27103? ▼
What are the main industries in ZIP code 27103? ▼
How have home values changed in ZIP code 27103? ▼
What is the education level in ZIP code 27103? ▼
What is the average commute time in ZIP 27103? ▼
What percentage of residents own vs. rent in ZIP 27103? ▼
What is the poverty rate in ZIP code 27103? ▼
ZIP Code Research Guides
Official Data Resources for Winston Salem, NC
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.