PlainZIP

Gotham, WI · standard

ZIP Code 53540

Richland County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

169
48/sq mi
$61,458
Median income
$127,500
Median home value
6.3%
Bachelor's or higher

The verdict

Gotham pairs a below-median household income with among the most affordable home values nationally, in a rural, mixed-tenure area.

32th pct
household income, US ZIPs
19th pct
home value, US ZIPs
48
people per sq mi
57%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53540 against every reporting US ZIP.

ZIP code 53540 is a sparsely populated ZIP (a standard USPS delivery area) in Gotham, Richland County, Wisconsin, home to just 169 residents across 3.5 square miles, a density of 48 people per square mile, in the Chicago time zone.

ZIP 53540 reports a modest median household income of $61,458 (21% below the Wisconsin average), while per-capita income is $25,573. Local economic indicators show a 14.3% poverty rate alongside 17.4% unemployment. Median home value sits at $127,500 (49% below the state average), median rent at - a month, and owner-occupancy at 57.4%.

Formal educational attainment runs low here: just 6.3% of adults hold a bachelor's degree or higher, the median age is 31.8, and the average commute is -. A geography-based comparison follows: 3 ZIP codes within about 10 miles of 53540, plus 5 more within Richland County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 53540, Gotham, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

169

Population

3.5

Area (sq mi)

48

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 53540?

31.8

Median Age

52.7%

Male

47.3%

Female

0.0%

Foreign-Born

White 100.0%
African American 0.0%
Asian 0.0%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 0.0%
Hispanic or Latino 0.0%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$61,458

Median Household Income

-21% vs state

$25,573

Per Capita Income

14.3%

Poverty Rate

17.4%

Unemployment Rate

How ZIP 53540 ranks nationally

Gotham, WI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$61,458 32nd percentile higher than 32% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 71.3%
Bachelor's Degree or Higher 6.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

47

Total Housing Units

47

Occupied Units

0

Vacant Units

2.38

Avg Household Size

Occupancy Type

Owner 57.4%
Renter 42.6%

$127,500

Median Home Value

-49% vs state

1973

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

Nearby ZIP Codes

Want a side-by-side? Compare 53540 vs 53556 →

ZIP 53540 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 53540 ranks #4 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 53540 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 53540 ranks #3 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
53556 Lone Rock, WI 2,594 2.2 mi
53506 Avoca, WI 1,125 5.4 mi
53581 Richland Center, WI 10,699 11.8 mi

More ZIP Codes in Richland County

53581 standard
Richland Center, WI
Pop: 10,699
53556 standard
Lone Rock, WI
Pop: 2,594
54664 standard
Viola, WI
Pop: 1,516
53924 standard
Cazenovia, WI
Pop: 1,360
53518 standard
Blue River, WI
Pop: 1,330

Related Areas

Richland County Gotham, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 53540 in? ▼
ZIP code 53540 (Gotham) is located in Richland County, Wisconsin. Richland County contains multiple ZIP codes, see the full list at /counties/richland-wi.
What is the population of ZIP code 53540? ▼
ZIP code 53540 in Gotham, WI has a population of 169 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53540? ▼
The median household income in ZIP 53540 is $61,458, which is 19% below the national average of $76,288.
What is the average home value in ZIP 53540? ▼
The median home value in ZIP 53540 is $127,500, which is 54% below the national average of $278,155.
What is the demographic makeup of ZIP 53540? ▼
The largest racial group in ZIP 53540 is White at 100.0%.
What is the education level in ZIP code 53540? ▼
In ZIP code 53540, 71.3% of residents aged 25+ have a high school diploma or higher, and 6.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 53540? ▼
In ZIP code 53540, approximately 57.4% of occupied housing units are owner-occupied and 42.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53540? ▼
The poverty rate in ZIP code 53540 is 14.3% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.