Waterloo, WI · standard
ZIP Code 53594
Jefferson County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 5,144
- 28/sq mi Moderate-density area
- $88,390
- Median income Above-median income area
- $244,200
- Median home value Near-median home value
- 23.2%
- Bachelor's or higher Near-average bachelor's attainment
National ZIP placement
Waterloo pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.
- Top 28%
- household income, US ZIPs
- Top 44%
- home value, US ZIPs
- 28
- people per sq mi
- 74%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53594 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 53594 (Waterloo, WI) rose +5.5% from 2023 to 2024. The all-transactions index moved from 240.2 in 2023 to 253.5 in 2024 (2000 = 100).
ZIP code 53594 is a mid-sized community (a standard USPS delivery area) in Waterloo, Jefferson County, Wisconsin, home to 5,144 residents across 183.1 square miles, a density of 28 people per square mile, in the Chicago time zone.
ZIP 53594 lands in the middle-income range, with a median household income of $88,390 (13% above the average Wisconsin ZIP), while per-capita income is $39,775. The poverty rate is 13.6%, with unemployment at 0.8%; those measures add context to the income figure. Median home value is $244,200 (2% below the average Wisconsin ZIP) and median rent is $1,124; 73.8% of occupied homes are owner-occupied.
Educational attainment sits below the national norm: 23.2% of adults hold a bachelor's degree or higher, the median age is 39.2, and the average commute is 30 minutes. The page also surfaces 5 ZIP codes within roughly 10 miles and 6 more in Jefferson County, so 53594 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 53594
Top 5 sectors by establishment count in Waterloo, WI
Which industries have the most business establishments in ZIP 53594.
- Accommodation and food services
Accommodation and food services
21 establishments
- Construction
Construction
15 establishments
- Manufacturing
Manufacturing
12 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
10 establishments
- Transportation and warehousing
Transportation and warehousing
9 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 53594, Waterloo, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
5,144
Population
183.1
Area (sq mi)
28
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 53594?
39.2
Median Age
50.9%
Male
49.1%
Female
4.3%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$88,390
Median Household Income
+13% vs state ZIP avg
$39,775
Per Capita Income
13.6%
Poverty Rate
0.8%
Unemployment Rate
30.3 min
Mean Commute Time
How ZIP 53594 ranks among Wisconsin ZIPs
Waterloo, WI household income vs. every Wisconsin ZIP code
Median household income among 755 reporting Wisconsin ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$88,390 Top 26% higher than 74% of 755 Wisconsin ZIPs
Each bar is a $20K-wide band; taller bars hold more Wisconsin ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
2,308housing units
2,308
Total Housing Units
2,212
Occupied Units
96
Vacant Units
2.34
Avg Household Size
Occupancy Type
$244,200
Median Home Value
-2% vs state ZIP avg
$1,124
Median Rent
1966
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+5.5%
YoY Change (2024)
253
HPI Index (2000 = 100)
+153%
Total Change Since 2000
Home values in ZIP 53594 have increased 5.5% over the past year (2024). Since 2000, this ZIP has seen +153% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +2.7% | 163 |
| 2021 | +12.0% | 182 |
| 2022 | +8.5% | 198 |
| 2023 | +21.5% | 240 |
| 2024 | +5.5% | 253 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 110 business establishments in ZIP 53594, employing approximately 2,587 people with a combined annual payroll of $156,985,000.
110
Businesses
2,587
Employees
$157.0M
Annual Payroll
12
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Accommodation and food services | 21 | 19.1% |
| Construction | 15 | 13.6% |
| Manufacturing | 12 | 10.9% |
| Professional, scientific, and technical services | 10 | 9.1% |
| Transportation and warehousing | 9 | 8.2% |
| Retail trade | 7 | 6.4% |
| Other services (except public administration) | 7 | 6.4% |
| Finance and insurance | 6 | 5.5% |
| Wholesale trade | 5 | 4.5% |
| Educational services | 5 | 4.5% |
| Health care and social assistance | 4 | 3.6% |
| Administrative and support and waste management and remediation services | 3 | 2.7% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 53594 vs 53559 →
ZIP 53594 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53551
Lake Mills (53551)
8,273 residents
- 53925
Columbus (53925)
7,781 residents
- 53559
Marshall (53559)
6,063 residents
- 53594
Waterloo (53594)
5,144 residents
- 53531
Deerfield (53531)
4,338 residents
- 53579 1,760
Reeseville (53579)
1,760 residents
What this shows Among its immediate neighbors, ZIP 53594 ranks #4 by population - useful context the national average alone can't give.
ZIP 53594 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53531
Deerfield (53531)
$105,000 median income
- 53551
Lake Mills (53551)
$94,401 median income
- 53559
Marshall (53559)
$93,571 median income
- 53594
Waterloo (53594)
$88,390 median income
- 53925
Columbus (53925)
$84,044 median income
- 53579
Reeseville (53579)
$79,792 median income
What this shows By household income, ZIP 53594 ranks #4 of 6 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 53594, both outside WI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (5,144 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Jefferson County
Related Areas
Frequently Asked Questions
What county is ZIP code 53594 in?
ZIP code 53594 (Waterloo) is located in Jefferson County, Wisconsin. Jefferson County contains multiple ZIP codes, see the full list at /counties/jefferson-wi.
What is the population of ZIP code 53594?
ZIP code 53594 in Waterloo, WI has a population of 5,144 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53594?
The median household income in ZIP 53594 is $88,390, which is 16% above the national average of $76,288.
What is the average home value in ZIP 53594?
The median home value in ZIP 53594 is $244,200, which is 12% below the national average of $278,155.
What is the demographic makeup of ZIP 53594?
The largest racial group in ZIP 53594 is White at 88.5%. Hispanic or Latino residents make up 13.5% of the population.
How many businesses are in ZIP code 53594?
ZIP code 53594 has 110 business establishments employing approximately 2,587 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53594?
The top industries by establishment count in ZIP 53594 are: Accommodation and food services (21), Construction (15), Manufacturing (12). There are 12 industry sectors represented in total.
How have home values changed in ZIP code 53594?
According to the FHFA House Price Index, home values in ZIP 53594 increased by 5.5% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 153%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53594?
In ZIP code 53594, 65.5% of residents aged 25+ have a high school diploma or higher, and 23.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53594?
The mean commute time for workers in ZIP code 53594 is 30.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53594?
In ZIP code 53594, approximately 73.8% of occupied housing units are owner-occupied and 26.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53594?
The poverty rate in ZIP code 53594 is 13.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 53594's numbers, next.
- See how ZIP 53594 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Waterloo, WI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.