Oconto, WI · standard

ZIP Code 54153

Oconto County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

7,252
28/sq mi
$70,684
Median income
$174,500
Median home value
14.4%
Bachelor's or higher

The verdict

Oconto pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.

48th pct
household income, US ZIPs
36th pct
home value, US ZIPs
28
people per sq mi
72%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54153 against every reporting US ZIP.

ZIP code 54153 is classified by USPS as a standard delivery area and covers roughly 261.8 square miles in Oconto, Oconto County, Wisconsin. The area is home to 7,252 residents, producing a population density of 28 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54153 against Wisconsin and the nation.

On the economic side, the median household income for ZIP 54153 sits at $70,684 (10% below the Wisconsin average), while per-capita income is $38,879. The poverty rate stands at 9.9% and the unemployment rate at 0.7%. On housing, the median home value is $174,500 (30% below the state average) with median rent at $800 per month, and 71.9% of occupied units are owner-occupied, a direct signal of whether 54153 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 14.4% of adults hold a bachelor's degree or higher, the median age is 46.3, and the average commute is 26 minutes. We also surface 3 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Oconto County, so you can benchmark 54153 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 54153

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 54153.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54153, Oconto, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

7,252

Population

261.8

Area (sq mi)

28

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 54153?

46.3

Median Age

54.0%

Male

46.0%

Female

0.7%

Foreign-Born

White 91.9%
African American 0.5%
Asian 0.6%
American Indian or Alaska Native 0.5%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 5.6%
Hispanic or Latino 4.0%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$70,684

Median Household Income

-10% vs state

$38,879

Per Capita Income

9.9%

Poverty Rate

0.7%

Unemployment Rate

25.8 min

Mean Commute Time

How ZIP 54153 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$70,684 48th percentile higher than 48% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 55.3%
Bachelor's Degree or Higher 14.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

3,656

Total Housing Units

3,307

Occupied Units

349

Vacant Units

2.23

Avg Household Size

Occupancy Type

Owner 71.9%
Renter 28.1%

$174,500

Median Home Value

-30% vs state

$800

Median Rent

1966

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+11.6%

YoY Change (2024)

218

HPI Index (2000 = 100)

+118%

Total Change Since 2000

Home values in ZIP 54153 have increased 11.6% over the past year (2024). Since 2000, this ZIP has seen +118% cumulative appreciation.

Year Annual Change HPI Index
2020 +1.7% 129
2021 +10.1% 142
2022 +17.2% 166
2023 +17.7% 196
2024 +11.6% 218

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 161 business establishments in ZIP 54153, employing approximately 2,084 people with a combined annual payroll of $94,715,000.

161

Businesses

2,084

Employees

$94.7M

Annual Payroll

14

Industry Sectors

Industry Establishments % of Total
Health care and social assistance 27 16.8%
Retail trade 23 14.3%
Accommodation and food services 19 11.8%
Other services (except public administration) 18 11.2%
Manufacturing 14 8.7%
Construction 13 8.1%
Finance and insurance 11 6.8%
Administrative and support and waste management and remediation services 9 5.6%
Professional, scientific, and technical services 7 4.3%
Transportation and warehousing 5 3.1%
Arts, entertainment, and recreation 5 3.1%
Wholesale trade 3 1.9%
Information 3 1.9%
Real estate and rental and leasing 3 1.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 54153 vs 54101 →

ZIP 54153 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 54153 ranks the most populous — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 54153 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 54153 ranks #3 of 4 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
54101 Abrams, WI 2,751 10.4 mi
54157 Peshtigo, WI 5,986 11.5 mi
54112 Coleman, WI 2,284 11.7 mi

More ZIP Codes in Oconto County

Frequently Asked Questions

What county is ZIP code 54153 in?
ZIP code 54153 (Oconto) is located in Oconto County, Wisconsin. Oconto County contains multiple ZIP codes, see the full list at /counties/oconto-wi.
What is the population of ZIP code 54153?
ZIP code 54153 in Oconto, WI has a population of 7,252 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54153?
The median household income in ZIP 54153 is $70,684, which is 7% below the national average of $76,288.
What is the average home value in ZIP 54153?
The median home value in ZIP 54153 is $174,500, which is 37% below the national average of $278,155.
What is the demographic makeup of ZIP 54153?
The largest racial group in ZIP 54153 is White at 91.9%. Hispanic or Latino residents make up 4.0% of the population.
How many businesses are in ZIP code 54153?
ZIP code 54153 has 161 business establishments employing approximately 2,084 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54153?
The top industries by establishment count in ZIP 54153 are: Health care and social assistance (27), Retail trade (23), Accommodation and food services (19). There are 14 industry sectors represented in total.
How have home values changed in ZIP code 54153?
According to the FHFA House Price Index, home values in ZIP 54153 increased by 11.6% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 118%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 54153?
In ZIP code 54153, 55.3% of residents aged 25+ have a high school diploma or higher, and 14.4% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54153?
The mean commute time for workers in ZIP code 54153 is 25.8 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54153?
In ZIP code 54153, approximately 71.9% of occupied housing units are owner-occupied and 28.1% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54153?
The poverty rate in ZIP code 54153 is 9.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Oconto, WI

Verify and explore additional data for this area using these official government sources.