Oconto Falls, WI · standard
ZIP Code 54154
Oconto County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 5,548
- 26/sq mi
- $59,767
- Median income
- $200,900
- Median home value
- 22.6%
- Bachelor's or higher
The verdict
Oconto Falls pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 29th pct
- household income, US ZIPs
- 44th pct
- home value, US ZIPs
- 26
- people per sq mi
- 75%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54154 against every reporting US ZIP.
ZIP code 54154 is classified by USPS as a standard delivery area and covers roughly 215.9 square miles in Oconto Falls, Oconto County, Wisconsin. The area is home to 5,548 residents, producing a population density of 26 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54154 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 54154 sits at $59,767 (23% below the Wisconsin average), while per-capita income is $37,680. The poverty rate stands at 8.9% and the unemployment rate at 1.7%. On housing, the median home value is $200,900 (19% below the state average) with median rent at $692 per month, and 75.0% of occupied units are owner-occupied, a direct signal of whether 54154 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 22.6% of adults hold a bachelor's degree or higher, the median age is 43.9, and the average commute is 29 minutes. We also surface 4 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Oconto County, so you can benchmark 54154 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 54154
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 54154.
- Health care and social assistance
Health care and social assistance
25 establishments
- Retail trade
Retail trade
17 establishments
- Construction
Construction
16 establishments
- Transportation and warehousing
Transportation and warehousing
12 establishments
- Accommodation and food services
Accommodation and food services
10 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54154, Oconto Falls, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
5,548
Population
215.9
Area (sq mi)
26
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54154?
43.9
Median Age
47.7%
Male
52.3%
Female
1.3%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$59,767
Median Household Income
-23% vs state
$37,680
Per Capita Income
8.9%
Poverty Rate
1.7%
Unemployment Rate
29.0 min
Mean Commute Time
How ZIP 54154 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$59,767 29th percentile higher than 29% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
2,745
Total Housing Units
2,548
Occupied Units
197
Vacant Units
2.21
Avg Household Size
Occupancy Type
$200,900
Median Home Value
-19% vs state
$692
Median Rent
1975
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+20.6%
YoY Change (2024)
259
HPI Index (2000 = 100)
+159%
Total Change Since 2000
Home values in ZIP 54154 have increased 20.6% over the past year (2024). Since 2000, this ZIP has seen +159% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +0.1% | 145 |
| 2021 | +14.6% | 166 |
| 2022 | +14.1% | 190 |
| 2023 | +13.1% | 214 |
| 2024 | +20.6% | 259 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 131 business establishments in ZIP 54154, employing approximately 1,425 people with a combined annual payroll of $62,316,000.
131
Businesses
1,425
Employees
$62.3M
Annual Payroll
12
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Health care and social assistance | 25 | 19.1% |
| Retail trade | 17 | 13.0% |
| Construction | 16 | 12.2% |
| Transportation and warehousing | 12 | 9.2% |
| Accommodation and food services | 10 | 7.6% |
| Other services (except public administration) | 10 | 7.6% |
| Manufacturing | 7 | 5.3% |
| Finance and insurance | 7 | 5.3% |
| Professional, scientific, and technical services | 7 | 5.3% |
| Administrative and support and waste management and remediation services | 6 | 4.6% |
| Real estate and rental and leasing | 5 | 3.8% |
| Utilities | 3 | 2.3% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54154 vs 54127 →
ZIP 54154 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54154
Oconto Falls (54154)
5,548 residents
- 54139
Lena (54139)
3,096 residents
- 54101
Abrams (54101)
2,751 residents
- 54137 1,115
Krakow (54137)
1,115 residents
- 54127 76
Green Valley (54127)
76 residents
What this shows Among its immediate neighbors, ZIP 54154 ranks the most populous — useful context the national average alone can't give.
ZIP 54154 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54127
Green Valley (54127)
$113,750 median income
- 54101
Abrams (54101)
$94,500 median income
- 54137
Krakow (54137)
$85,714 median income
- 54139
Lena (54139)
$78,013 median income
- 54154
Oconto Falls (54154)
$59,767 median income
What this shows By household income, ZIP 54154 ranks #5 of 5 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
More ZIP Codes in Oconto County
Related Areas
Frequently Asked Questions
What county is ZIP code 54154 in? ▼
What is the population of ZIP code 54154? ▼
What is the median household income in ZIP 54154? ▼
What is the average home value in ZIP 54154? ▼
What is the demographic makeup of ZIP 54154? ▼
How many businesses are in ZIP code 54154? ▼
What are the main industries in ZIP code 54154? ▼
How have home values changed in ZIP code 54154? ▼
What is the education level in ZIP code 54154? ▼
What is the average commute time in ZIP 54154? ▼
What percentage of residents own vs. rent in ZIP 54154? ▼
What is the poverty rate in ZIP code 54154? ▼
ZIP Code Research Guides
Official Data Resources for Oconto Falls, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.