Gillett, WI · standard
ZIP Code 54124
Oconto County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 3,881
- 16/sq mi Moderate-density area
- $60,703
- Median income Below-median income area
- $143,400
- Median home value Below-median home value
- 12.7%
- Bachelor's or higher Below-average bachelor's attainment
National ZIP placement
Gillett pairs a below-median household income with among the most affordable home values nationally, in a rural, homeowner-dominated area.
- 30th pct
- household income, US ZIPs
- 23rd pct
- home value, US ZIPs
- 16
- people per sq mi
- 87%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54124 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 54124 (Gillett, WI) rose +10.1% from 2023 to 2024. The all-transactions index moved from 208.5 in 2023 to 229.5 in 2024 (2000 = 100).
ZIP code 54124 covers 244.1 square miles in Gillett, Oconto County, Wisconsin (a standard USPS delivery area), with a modest 3,881 residents on file, a density of 16 people per square mile, in the Chicago time zone.
ZIP 54124 reports a modest median household income of $60,703 (22% below the average Wisconsin ZIP), while per-capita income is $31,904. The poverty rate is 12.6%, with unemployment at 2.6%; those measures add context to the income figure. Home values sit below the statewide ZIP benchmark: the median is $143,400 (42% below the average Wisconsin ZIP), and median rent is $775; owner occupancy is 86.6%.
Formal educational attainment runs low here: just 12.7% of adults hold a bachelor's degree or higher, the median age is 44.6, and the average commute is 27 minutes. The page also surfaces 3 ZIP codes within roughly 10 miles and 6 more in Oconto County, so 54124 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 54124
Top 5 sectors by establishment count in Gillett, WI
Which industries have the most business establishments in ZIP 54124.
- Other services (except public administration)
Other services (except public administration)
12 establishments
- Retail trade
Retail trade
11 establishments
- Health care and social assistance
Health care and social assistance
11 establishments
- Construction
Construction
10 establishments
- Accommodation and food services
Accommodation and food services
7 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54124, Gillett, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
3,881
Population
244.1
Area (sq mi)
16
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54124?
44.6
Median Age
50.5%
Male
49.5%
Female
0.5%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$60,703
Median Household Income
-22% vs state ZIP avg
$31,904
Per Capita Income
12.6%
Poverty Rate
2.6%
Unemployment Rate
27.3 min
Mean Commute Time
How ZIP 54124 ranks among Wisconsin ZIPs
Gillett, WI household income vs. every Wisconsin ZIP code
Median household income among 755 reporting Wisconsin ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$60,703 15th percentile higher than 15% of 755 Wisconsin ZIPs
Each bar is a $20K-wide band; taller bars hold more Wisconsin ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
1,786housing units
1,786
Total Housing Units
1,419
Occupied Units
367
Vacant Units
2.38
Avg Household Size
Occupancy Type
$143,400
Median Home Value
-42% vs state ZIP avg
$775
Median Rent
1971
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+10.1%
YoY Change (2024)
229
HPI Index (2000 = 100)
+129%
Total Change Since 2000
Home values in ZIP 54124 have increased 10.1% over the past year (2024). Since 2000, this ZIP has seen +129% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | -0.8% | 132 |
| 2021 | +20.0% | 158 |
| 2022 | +10.3% | 175 |
| 2023 | +19.5% | 209 |
| 2024 | +10.1% | 229 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 75 business establishments in ZIP 54124, employing approximately 539 people with a combined annual payroll of $23,524,000.
75
Businesses
539
Employees
$23.5M
Annual Payroll
7
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Other services (except public administration) | 12 | 16.0% |
| Retail trade | 11 | 14.7% |
| Health care and social assistance | 11 | 14.7% |
| Construction | 10 | 13.3% |
| Accommodation and food services | 7 | 9.3% |
| Manufacturing | 6 | 8.0% |
| Transportation and warehousing | 6 | 8.0% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54124 vs 54111 →
ZIP 54124 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54124
Gillett (54124)
3,881 residents
- 54174
Suring (54174)
3,013 residents
- 54111
Cecil (54111)
2,132 residents
- 54127 76
Green Valley (54127)
76 residents
What this shows Among its immediate neighbors, ZIP 54124 ranks the most populous - useful context the national average alone can't give.
ZIP 54124 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54127
Green Valley (54127)
$113,750 median income
- 54174
Suring (54174)
$69,878 median income
- 54111
Cecil (54111)
$67,396 median income
- 54124
Gillett (54124)
$60,703 median income
What this shows By household income, ZIP 54124 ranks #4 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 54124, both outside WI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (3,881 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Oconto County
Related Areas
Frequently Asked Questions
What county is ZIP code 54124 in?
ZIP code 54124 (Gillett) is located in Oconto County, Wisconsin. Oconto County contains multiple ZIP codes, see the full list at /counties/oconto-wi.
What is the population of ZIP code 54124?
ZIP code 54124 in Gillett, WI has a population of 3,881 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54124?
The median household income in ZIP 54124 is $60,703, which is 20% below the national average of $76,288.
What is the average home value in ZIP 54124?
The median home value in ZIP 54124 is $143,400, which is 48% below the national average of $278,155.
What is the demographic makeup of ZIP 54124?
The largest racial group in ZIP 54124 is White at 86.1%. Hispanic or Latino residents make up 4.0% of the population.
How many businesses are in ZIP code 54124?
ZIP code 54124 has 75 business establishments employing approximately 539 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54124?
The top industries by establishment count in ZIP 54124 are: Other services (except public administration) (12), Retail trade (11), Health care and social assistance (11). There are 7 industry sectors represented in total.
How have home values changed in ZIP code 54124?
According to the FHFA House Price Index, home values in ZIP 54124 increased by 10.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 129%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 54124?
In ZIP code 54124, 58.4% of residents aged 25+ have a high school diploma or higher, and 12.7% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54124?
The mean commute time for workers in ZIP code 54124 is 27.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54124?
In ZIP code 54124, approximately 86.6% of occupied housing units are owner-occupied and 13.4% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54124?
The poverty rate in ZIP code 54124 is 12.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 54124's numbers, next.
- See how ZIP 54124 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Gillett, WI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.