Baileys Harbor, WI · standard
ZIP Code 54202
Door County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 1,240
- 12/sq mi
- $73,784
- Median income
- $432,200
- Median home value
- 48.4%
- Bachelor's or higher
The verdict
Baileys Harbor pairs an above-median household income with upper-quartile home values, in a rural, homeowner-dominated area.
- Top 47%
- household income, US ZIPs
- Top 18%
- home value, US ZIPs
- 12
- people per sq mi
- 81%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54202 against every reporting US ZIP.
ZIP code 54202 is classified by USPS as a standard delivery area and covers roughly 107.8 square miles in Baileys Harbor, Door County, Wisconsin. The area is home to 1,240 residents, producing a population density of 12 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54202 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 54202 sits at $73,784 (6% below the Wisconsin average), while per-capita income is $45,003. The poverty rate stands at 7.0% and the unemployment rate at 2.4%. On housing, the median home value is $432,200 (74% above the state average) with median rent at $1,293 per month, and 81.2% of occupied units are owner-occupied, a direct signal of whether 54202 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 48.4% of adults hold a bachelor's degree or higher, the median age is 55.7, and the average commute is 16 minutes. We also surface 4 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Door County, so you can benchmark 54202 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 54202
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 54202.
- Accommodation and food services
Accommodation and food services
24 establishments
- Construction
Construction
12 establishments
- Administrative and support and waste management and remediation services
Administrative and support and waste management and remediation services
10 establishments
- Retail trade 7
Retail trade
7 establishments
- Manufacturing 5
Manufacturing
5 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54202, Baileys Harbor, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
1,240
Population
107.8
Area (sq mi)
12
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54202?
55.7
Median Age
49.9%
Male
50.1%
Female
1.4%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$73,784
Median Household Income
-6% vs state
$45,003
Per Capita Income
7.0%
Poverty Rate
2.4%
Unemployment Rate
15.6 min
Mean Commute Time
How ZIP 54202 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$73,784 Top 47% higher than 53% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
1,863
Total Housing Units
916
Occupied Units
947
Vacant Units
1.87
Avg Household Size
Occupancy Type
$432,200
Median Home Value
+74% vs state
$1,293
Median Rent
1989
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+35.3%
YoY Change (2022)
183
HPI Index (2000 = 100)
+83%
Total Change Since 2000
Home values in ZIP 54202 have increased 35.3% over the past year (2022). Since 2000, this ZIP has seen +83% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2018 | -2.2% | 115 |
| 2019 | +8.5% | 125 |
| 2020 | +3.3% | 129 |
| 2021 | +5.2% | 135 |
| 2022 | +35.3% | 183 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2022. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 80 business establishments in ZIP 54202, employing approximately 389 people with a combined annual payroll of $20,289,000.
80
Businesses
389
Employees
$20.3M
Annual Payroll
9
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Accommodation and food services | 24 | 30.0% |
| Construction | 12 | 15.0% |
| Administrative and support and waste management and remediation services | 10 | 12.5% |
| Retail trade | 7 | 8.8% |
| Manufacturing | 5 | 6.3% |
| Arts, entertainment, and recreation | 5 | 6.3% |
| Other services (except public administration) | 5 | 6.3% |
| Professional, scientific, and technical services | 4 | 5.0% |
| Information | 3 | 3.8% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54202 vs 54211 →
ZIP 54202 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54234
Sister Bay (54234)
1,614 residents
- 54202
Baileys Harbor (54202)
1,240 residents
- 54209
Egg Harbor (54209)
1,195 residents
- 54212
Fish Creek (54212)
997 residents
- 54211 277
Ephraim (54211)
277 residents
What this shows Among its immediate neighbors, ZIP 54202 ranks #2 by population — useful context the national average alone can't give.
ZIP 54202 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54212
Fish Creek (54212)
$104,531 median income
- 54211
Ephraim (54211)
$100,938 median income
- 54209
Egg Harbor (54209)
$77,188 median income
- 54234
Sister Bay (54234)
$74,583 median income
- 54202
Baileys Harbor (54202)
$73,784 median income
What this shows By household income, ZIP 54202 ranks #5 of 5 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
More ZIP Codes in Door County
Related Areas
Frequently Asked Questions
What county is ZIP code 54202 in? ▼
What is the population of ZIP code 54202? ▼
What is the median household income in ZIP 54202? ▼
What is the average home value in ZIP 54202? ▼
What is the demographic makeup of ZIP 54202? ▼
How many businesses are in ZIP code 54202? ▼
What are the main industries in ZIP code 54202? ▼
How have home values changed in ZIP code 54202? ▼
What is the education level in ZIP code 54202? ▼
What is the average commute time in ZIP 54202? ▼
What percentage of residents own vs. rent in ZIP 54202? ▼
What is the poverty rate in ZIP code 54202? ▼
ZIP Code Research Guides
Official Data Resources for Baileys Harbor, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.