PlainZIP

Aniwa, WI · standard

ZIP Code 54408

Marathon County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

1,068
9/sq mi
$72,768
Median income
$165,100
Median home value
18.4%
Bachelor's or higher

The verdict

Aniwa pairs an above-median household income with below-median home values, in a rural, homeowner-dominated area.

Top 49%
household income, US ZIPs
32th pct
home value, US ZIPs
9
people per sq mi
93%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54408 against every reporting US ZIP.

ZIP code 54408 is a sparsely populated ZIP (a standard USPS delivery area) in Aniwa, Marathon County, Wisconsin, home to just 1,068 residents across 116.1 square miles, a density of 9 people per square mile, in the Chicago time zone.

ZIP 54408 lands in the middle-income range, with a median household income of $72,768 (7% below the Wisconsin average), while per-capita income is $38,658. Local economic indicators show a 5.2% poverty rate alongside 5.6% unemployment. Housing costs here run $165,100 for a typical home value (34% below the state average), with rent averaging $606 a month; 92.7% of homes are owner-occupied.

Educational attainment sits below the national norm: 18.4% of adults hold a bachelor's degree or higher, the median age is 46.5, and the average commute is 27 minutes. A geography-based comparison follows: 3 ZIP codes within about 10 miles of 54408, plus 6 more within Marathon County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54408, Aniwa, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

1,068

Population

116.1

Area (sq mi)

9

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 54408?

46.5

Median Age

56.7%

Male

43.3%

Female

0.7%

Foreign-Born

White 94.3%
African American 0.1%
Asian 2.6%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 2.6%
Hispanic or Latino 1.2%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$72,768

Median Household Income

-7% vs state

$38,658

Per Capita Income

5.2%

Poverty Rate

5.6%

Unemployment Rate

27.1 min

Mean Commute Time

How ZIP 54408 ranks nationally

Aniwa, WI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$72,768 Top 49% higher than 51% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 65.0%
Bachelor's Degree or Higher 18.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

536

Total Housing Units

477

Occupied Units

59

Vacant Units

2.61

Avg Household Size

Occupancy Type

Owner 92.7%
Renter 7.3%

$165,100

Median Home Value

-34% vs state

$606

Median Rent

1984

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 23 business establishments in ZIP 54408, employing approximately 105 people with a combined annual payroll of $4,013,000.

23

Businesses

105

Employees

$4.0M

Annual Payroll

2

Industry Sectors

Industry Establishments % of Total
Construction 8 34.8%
Other services (except public administration) 3 13.0%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 54408 vs 54471 →

ZIP 54408 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 54408 ranks #4 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 54408 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 54408 ranks #2 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
54471 Ringle, WI 1,854 8.1 mi
54414 Birnamwood, WI 3,404 8.1 mi
54409 Antigo, WI 13,238 9.3 mi

More ZIP Codes in Marathon County

54401 standard
Wausau, WI
Pop: 30,702
54403 standard
Wausau, WI
Pop: 24,272
54476 standard
Schofield, WI
Pop: 18,580
54455 standard
Mosinee, WI
Pop: 17,029
54411 standard
Athens, WI
Pop: 5,406
54484 standard
Stratford, WI
Pop: 4,984

Related Areas

Marathon County Aniwa, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 54408 in? ▼
ZIP code 54408 (Aniwa) is located in Marathon County, Wisconsin. Marathon County contains multiple ZIP codes, see the full list at /counties/marathon-wi.
What is the population of ZIP code 54408? ▼
ZIP code 54408 in Aniwa, WI has a population of 1,068 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54408? ▼
The median household income in ZIP 54408 is $72,768, which is 5% below the national average of $76,288.
What is the average home value in ZIP 54408? ▼
The median home value in ZIP 54408 is $165,100, which is 41% below the national average of $278,155.
What is the demographic makeup of ZIP 54408? ▼
The largest racial group in ZIP 54408 is White at 94.3%. Hispanic or Latino residents make up 1.2% of the population.
How many businesses are in ZIP code 54408? ▼
ZIP code 54408 has 23 business establishments employing approximately 105 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What is the education level in ZIP code 54408? ▼
In ZIP code 54408, 65.0% of residents aged 25+ have a high school diploma or higher, and 18.4% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54408? ▼
The mean commute time for workers in ZIP code 54408 is 27.1 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54408? ▼
In ZIP code 54408, approximately 92.7% of occupied housing units are owner-occupied and 7.3% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54408? ▼
The poverty rate in ZIP code 54408 is 5.2% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.