Residential delivery area · Wisconsin
ZIP Code 54403: Wausau, WI
ZIP code 54403 uses the postal name Wausau, Wisconsin and lies entirely in Marathon County (Census 2020 ZIP-county file). About 25,000 people live there (Census Bureau, ACS 2020-2024), the less populous of Wausau's 2 residential ZIP codes. Median household income is $69,030 (Census Bureau, ACS 2020-2024). By Census place, 7% of its land lies in Wausau, and under 1% in smaller places; 93% is outside any Census place.
- ACS2020-24
- Census2020
- FHFA2025
- ZBP2023
- IRS2022
- Town
- Wausau · 2 residential ZIPs
- County
- Marathon County
- Census places
- Wausau
- Neighborhood
- Franklin Hill GeoNames
- Metro area
- Wausau, WI
- House district
- WI-7 119th Congress
- State
- Wisconsin
- Time zone
- Central
- Land area
- 133.6 sq mi · 187 people per sq mi
- PO Box ZIPs
- 54402 also use the name Wausau
Where is ZIP code 54403?
54403 centers on 45.019°, -89.525° and covers 133.6 square miles of land plus 0.8 of water. It borders 7 ZIP codes: 54417, 54471, 54476, 54401, 54408, 54409, 54452.
The map draws ZIP code areas only. For the streets inside 54403, open its center on OpenStreetMap.
Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0); neighborhoods from the GeoNames gazetteer (CC BY 4.0), placed in this ZIP code by PlainZIP.
How does 54403 compare with the rest of Wausau?
| Measure | 54403 | In Wausau | In Marathon County | In WI |
|---|---|---|---|---|
| People (ACS 2020-2024) | 24,950 | 2nd of 2 | 3rd of 28 | 77th of 783 |
| Median household income | $69k | 2nd of 2 | 19th of 26 | 443rd of 610 |
| Median home value | $193k | 2nd of 2 | 17th of 26 | 477th of 612 |
Its median household income is higher than in 45% of U.S. residential ZIP codes, and it is denser than 62% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).
How many people live in 54403?
The 2020 Census counted 24,712 people in 54403; the ACS, which samples households over 2020-2024, estimates 24,950. Between the 2010 and 2020 censuses its population grew 1.8% (its boundary stayed at least 90% the same).
- People, ACS 2020-2024
- 24,950
- 2020 Census count
- 24,712+1.8% since 2010 (24,272)
- Households
- 10,499
- Median age
- 39.6
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).
Who lives in 54403?
Of the 24,950 people the ACS estimates in 54403, 22.5% are under 18 and 21.0% are 65 or older. The largest group by race and Hispanic origin is White (not Hispanic) (86.4%).
- Under 1822.5%
- 18 to 6456.5%
- 65 and older21.0%
- White, not Hispanic86.4%
- Other or two or more5.8%
- Asian, not Hispanic3.7%
- Hispanic or Latino3.4%
- Black, not Hispanic0.6%
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.
What do households in 54403 earn?
Median household income is $69,030 (ACS 2020-2024), the 19th highest of the 26 ranked ZIP codes in Marathon County. It is not measurably different from 2015-2019 ($67,008 in 2024 dollars): the change is within the surveys' margins of error.
- Median household income
- $69,030
- Income per person
- $39,420
- Below the poverty line
- 11.5%
- Unemployed (of the labor force)
- 6.0%
- Adults 25+ with a bachelor's degree
- 34.4%
- Adjusted gross income per tax return, 2022
- $82,90012,240 returns; wages 63% of AGI (IRS)
Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).
What are homes worth in 54403?
FHFA's house price index for 54403, built from repeat sales and appraisals of the same homes, rose 94% from 2015 to 2025 and rose 58% from 2020 to 2025, and moved +7.3% in 2025.
- Median home value (owners' estimate)
- $192,600
- Median gross rent
- $1,009
- Homes owned by their occupants
- 65.0%
- Housing units
- 11,083
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.
What businesses are in 54403?
541 business establishments had a location in this ZIP code in 2023, 26 fewer than in 2018; the most are in other services (except public administration) (ZIP Code Business Patterns).
- Other services (except public administration)70
- Health care and social assistance67
- Professional, scientific, and technical services64
- Retail trade61
- Accommodation and food services60
- Construction52
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).
Which ZIP codes are next to 54403?
| ZIP | Town | People | Household income | Distance |
|---|---|---|---|---|
| 54417 | Brokaw | 4 | – | 6.3 mi |
| 54471 | Ringle | 1,636 | $87k | 7.8 mi |
| 54476 | Schofield | 19,377 | $78k | 8.9 mi |
| 54401 | Wausau | 31,692 | $72k | 9.7 mi |
| 54408 | Aniwa | 1,247 | $73k | 9.8 mi |
| 54409 | Antigo | 12,639 | $54k | 18.7 mi |
| 54452 | Merrill | 18,969 | $68k | 19.0 mi |
| 54474 | Rothschild | 4,589 | $82k | 11.0 mi (near) |
| 54440 | Hatley | 2,662 | $91k | 16.0 mi (near) |
| 54448 | Marathon | 4,280 | $94k | 16.0 mi (near) |
Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.