Residential delivery area · Wisconsin
ZIP Code 54412: Auburndale, WI
ZIP code 54412 uses the postal name Auburndale, Wisconsin and lies mostly in Wood County (65% of its land) with the rest in Marathon County (Census 2020 ZIP-county file). About 2,100 people live there (Census Bureau, ACS 2020-2024). Median household income is $83,576 (Census Bureau, ACS 2020-2024). By Census place, 3% of its land lies in Auburndale; 97% is outside any Census place.
- ACS2020-24
- Census2020
- FHFA2024
- ZBP2023
- IRS2022
- Town
- Auburndale · its only residential ZIP
- County
- Wood County (65%); Marathon County (35%)
- Census places
- Auburndale
- Micro area
- Wisconsin Rapids-Marshfield, WI
- House districts
- WI-7 (84%), WI-3 (16%) 119th Congress, by share of land
- State
- Wisconsin
- Time zone
- Central
- Land area
- 71.1 sq mi · 30 people per sq mi
Where is ZIP code 54412?
54412 centers on 44.663°, -89.974° and covers 71.1 square miles of land plus 2.3 of water. It borders 6 ZIP codes: 54454, 54410, 54484, 54449, 54455, 54426.
The map draws ZIP code areas only. For the streets inside 54412, open its center on OpenStreetMap.
Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0).
How does 54412 compare with the rest of Wood County?
| Measure | 54412 | In Wood County | In WI |
|---|---|---|---|
| People (ACS 2020-2024) | 2,122 | 7th of 14 | 473rd of 783 |
| Median household income | $84k | 2nd of 12 | 237th of 610 |
| Median home value | $217k | 1st of 11 | 404th of 612 |
Its median household income is higher than in 66% of U.S. residential ZIP codes, and it is denser than 33% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).
How many people live in 54412?
The 2020 Census counted 2,046 people in 54412; the ACS, which samples households over 2020-2024, estimates 2,122. Between the 2010 and 2020 censuses its population fell 6.2% (its boundary stayed at least 90% the same).
- People, ACS 2020-2024
- 2,122±321 (90% margin)
- 2020 Census count
- 2,046−6.2% since 2010 (2,181)
- Households
- 792
- Median age
- 48.2
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).
Who lives in 54412?
Of the 2,122 people the ACS estimates in 54412, 22.3% are under 18 and 21.9% are 65 or older. The largest group by race and Hispanic origin is White (not Hispanic) (94.3%).
- Under 1822.3%
- 18 to 6455.8%
- 65 and older21.9%
- White, not Hispanic94.3%
- Hispanic or Latino4.6%
- Other or two or more1.0%
- Asian, not Hispanic0.0%
- Black, not Hispanic0.0%
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.
What do households in 54412 earn?
Median household income is $83,576 (ACS 2020-2024), the 2nd highest of the 12 ranked ZIP codes in Wood County. It rose from $75,567 in 2015-2019 (in 2024 dollars), a change larger than the surveys' margins of error.
- Median household income
- $83,576
- Income per person
- $39,275
- Below the poverty line
- 7.8%
- Unemployed (of the labor force)
- 3.3%
- Adults 25+ with a bachelor's degree
- 14.2%
- Adjusted gross income per tax return, 2022
- $85,7971,000 returns; wages 57% of AGI (IRS)
Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).
What are homes worth in 54412?
- Median home value (owners' estimate)
- $217,100
- Median gross rent
- $680
- Homes owned by their occupants
- 87.8%
- Housing units
- 892
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.
What businesses are in 54412?
49 business establishments had a location in this ZIP code in 2023, 3 fewer than in 2018; the most are in construction (ZIP Code Business Patterns).
- Construction9
- Manufacturing7
- Transportation and warehousing7
- Other services (except public administration)6
- Wholesale trade5
- Retail trade4
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).
Which ZIP codes are next to 54412?
| ZIP | Town | People | Household income | Distance |
|---|---|---|---|---|
| 54454 | Milladore | 1,215 | $83k | 6.1 mi |
| 54410 | Arpin | 2,611 | $84k | 8.8 mi |
| 54484 | Stratford | 5,529 | $72k | 10.8 mi |
| 54449 | Marshfield | 26,183 | $68k | 11.1 mi |
| 54455 | Mosinee | 19,025 | $96k | 15.9 mi |
| 54426 | Edgar | 4,275 | $79k | 17.2 mi |
| 54441 | Hewitt | 791 | $92k | 6.6 mi (near) |
| 54443 | Junction City | 2,145 | $99k | 11.6 mi (near) |
| 54489 | Vesper | 1,336 | $63k | 14.1 mi (near) |
| 54475 | Rudolph | 1,447 | $80k | 15.2 mi (near) |
Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.