PlainZIP

Babcock, WI · standard

ZIP Code 54413

Wood County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

191
2/sq mi
$64,688
Median income
$116,700
Median home value
16.9%
Bachelor's or higher

The verdict

Babcock pairs a below-median household income with among the most affordable home values nationally, in a rural, homeowner-dominated area.

38th pct
household income, US ZIPs
15th pct
home value, US ZIPs
2
people per sq mi
88%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54413 against every reporting US ZIP.

ZIP code 54413 is a sparsely populated ZIP (a standard USPS delivery area) in Babcock, Wood County, Wisconsin, home to just 191 residents across 79.6 square miles, a density of 2 people per square mile, in the Chicago time zone.

ZIP 54413 reports a modest median household income of $64,688 (17% below the Wisconsin average), while per-capita income is $40,503. Local economic indicators show a 6.9% poverty rate alongside 0.9% unemployment. Median home value sits at $116,700 (53% below the state average), median rent at - a month, and owner-occupancy at 88.4%.

Educational attainment sits below the national norm: 16.9% of adults hold a bachelor's degree or higher, the median age is 44.9, and the average commute is -. Compare these figures to the Wisconsin and national benchmarks above rather than reading 54413's numbers in isolation.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54413, Babcock, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

191

Population

79.6

Area (sq mi)

2

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 54413?

44.9

Median Age

52.5%

Male

47.5%

Female

0.5%

Foreign-Born

White 92.7%
African American 0.0%
Asian 0.0%
American Indian or Alaska Native 0.5%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 6.8%
Hispanic or Latino 5.9%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$64,688

Median Household Income

-17% vs state

$40,503

Per Capita Income

6.9%

Poverty Rate

0.9%

Unemployment Rate

How ZIP 54413 ranks nationally

Babcock, WI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$64,688 38th percentile higher than 38% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 55.8%
Bachelor's Degree or Higher 16.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

136

Total Housing Units

95

Occupied Units

41

Vacant Units

2.31

Avg Household Size

Occupancy Type

Owner 88.4%
Renter 11.6%

$116,700

Median Home Value

-53% vs state

1977

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 4 business establishments in ZIP 54413, employing approximately 49 people with a combined annual payroll of $3,186,000.

4

Businesses

49

Employees

$3.2M

Annual Payroll

1

Industry Sectors

Industry Establishments % of Total
Transportation and warehousing 3 75.0%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

More ZIP Codes in Wood County

54494 standard
Wisconsin Rapids, WI
Pop: 27,126
54449 standard
Marshfield, WI
Pop: 26,418
54457 standard
Nekoosa, WI
Pop: 8,539
54495 standard
Wisconsin Rapids, WI
Pop: 7,637
54466 standard
Pittsville, WI
Pop: 2,815
54410 standard
Arpin, WI
Pop: 2,392

Related Areas

Wood County Babcock, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 54413 in? ▼
ZIP code 54413 (Babcock) is located in Wood County, Wisconsin. Wood County contains multiple ZIP codes, see the full list at /counties/wood-wi.
What is the population of ZIP code 54413? ▼
ZIP code 54413 in Babcock, WI has a population of 191 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54413? ▼
The median household income in ZIP 54413 is $64,688, which is 15% below the national average of $76,288.
What is the average home value in ZIP 54413? ▼
The median home value in ZIP 54413 is $116,700, which is 58% below the national average of $278,155.
What is the demographic makeup of ZIP 54413? ▼
The largest racial group in ZIP 54413 is White at 92.7%. Hispanic or Latino residents make up 5.9% of the population.
How many businesses are in ZIP code 54413? ▼
ZIP code 54413 has 4 business establishments employing approximately 49 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What is the education level in ZIP code 54413? ▼
In ZIP code 54413, 55.8% of residents aged 25+ have a high school diploma or higher, and 16.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 54413? ▼
In ZIP code 54413, approximately 88.4% of occupied housing units are owner-occupied and 11.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54413? ▼
The poverty rate in ZIP code 54413 is 6.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.