De Soto, WI · standard
ZIP Code 54624
Vernon County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 1,383
- 8/sq mi Low-density area
- $81,518
- Median income Near-median income area
- $186,000
- Median home value Near-median home value
- 17.0%
- Bachelor's or higher Below-average bachelor's attainment
National ZIP placement
De Soto pairs an above-median household income with below-median home values, in a rural, homeowner-dominated area.
- Top 36%
- household income, US ZIPs
- 40th pct
- home value, US ZIPs
- 8
- people per sq mi
- 88%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54624 against every reporting US ZIP.
ZIP code 54624 is a sparsely populated ZIP (a standard USPS delivery area) in De Soto, Vernon County, Wisconsin, home to just 1,383 residents across 168.7 square miles, a density of 8 people per square mile, in the Chicago time zone.
ZIP 54624 lands in the middle-income range, with a median household income of $81,518 (4% above the average Wisconsin ZIP), while per-capita income is $38,845. The poverty rate is 9.0%, with unemployment at 3.5%; those measures add context to the income figure. Home values sit below the statewide ZIP benchmark: the median is $186,000 (25% below the average Wisconsin ZIP), and median rent is $793; owner occupancy is 88.0%.
Educational attainment sits below the national norm: 17.0% of adults hold a bachelor's degree or higher, the median age is 55.5, and the average commute is 33 minutes. The page also surfaces 3 ZIP codes within roughly 10 miles and 6 more in Vernon County, so 54624 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 54624
Top 5 sectors by establishment count in De Soto, WI
Which industries have the most business establishments in ZIP 54624.
- Other services (except public administration)
Other services (except public administration)
5 establishments
- Accommodation and food services
Accommodation and food services
4 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
3 establishments
- Administrative and support and waste management and remediation services
Administrative and support and waste management and remediation services
3 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54624, De Soto, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
1,383
Population
168.7
Area (sq mi)
8
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54624?
55.5
Median Age
52.1%
Male
47.9%
Female
0.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$81,518
Median Household Income
+4% vs state ZIP avg
$38,845
Per Capita Income
9.0%
Poverty Rate
3.5%
Unemployment Rate
33.3 min
Mean Commute Time
How ZIP 54624 ranks among Wisconsin ZIPs
De Soto, WI household income vs. every Wisconsin ZIP code
Median household income among 755 reporting Wisconsin ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$81,518 Top 38% higher than 62% of 755 Wisconsin ZIPs
Each bar is a $20K-wide band; taller bars hold more Wisconsin ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
1,032housing units
1,032
Total Housing Units
731
Occupied Units
301
Vacant Units
2.13
Avg Household Size
Occupancy Type
$186,000
Median Home Value
-25% vs state ZIP avg
$793
Median Rent
1987
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 23 business establishments in ZIP 54624, employing approximately 86 people with a combined annual payroll of $3,678,000.
23
Businesses
86
Employees
$3.7M
Annual Payroll
4
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Other services (except public administration) | 5 | 21.7% |
| Accommodation and food services | 4 | 17.4% |
| Professional, scientific, and technical services | 3 | 13.0% |
| Administrative and support and waste management and remediation services | 3 | 13.0% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54624 vs 54632 →
ZIP 54624 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 52151
Lansing (52151)
2,138 residents
- 54624
De Soto (54624)
1,383 residents
- 54632
Genoa (54632)
1,247 residents
- 54628
Ferryville (54628)
1,092 residents
What this shows Among its immediate neighbors, ZIP 54624 ranks #2 by population - useful context the national average alone can't give.
ZIP 54624 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54632
Genoa (54632)
$82,500 median income
- 54624
De Soto (54624)
$81,518 median income
- 52151
Lansing (52151)
$69,938 median income
- 54628
Ferryville (54628)
$57,167 median income
What this shows By household income, ZIP 54624 ranks #2 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 54624, both outside WI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (1,383 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Vernon County
Related Areas
Frequently Asked Questions
What county is ZIP code 54624 in?
ZIP code 54624 (De Soto) is located in Vernon County, Wisconsin. Vernon County contains multiple ZIP codes, see the full list at /counties/vernon-wi.
What is the population of ZIP code 54624?
ZIP code 54624 in De Soto, WI has a population of 1,383 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54624?
The median household income in ZIP 54624 is $81,518, which is 7% above the national average of $76,288.
What is the average home value in ZIP 54624?
The median home value in ZIP 54624 is $186,000, which is 33% below the national average of $278,155.
What is the demographic makeup of ZIP 54624?
The largest racial group in ZIP 54624 is White at 95.4%. Hispanic or Latino residents make up 0.1% of the population.
How many businesses are in ZIP code 54624?
ZIP code 54624 has 23 business establishments employing approximately 86 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54624?
The top industries by establishment count in ZIP 54624 are: Other services (except public administration) (5), Accommodation and food services (4), Professional, scientific, and technical services (3). There are 4 industry sectors represented in total.
What is the education level in ZIP code 54624?
In ZIP code 54624, 67.2% of residents aged 25+ have a high school diploma or higher, and 17.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54624?
The mean commute time for workers in ZIP code 54624 is 33.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54624?
In ZIP code 54624, approximately 88.0% of occupied housing units are owner-occupied and 12.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54624?
The poverty rate in ZIP code 54624 is 9.0% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 54624's numbers, next.
- See how ZIP 54624 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where De Soto, WI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.