Residential delivery area · Wisconsin

ZIP Code 54838: Gordon, WI

ZIP code 54838 uses the postal name Gordon, Wisconsin and lies mostly in Douglas County (98% of its land) with the rest in Bayfield County (Census 2020 ZIP-county file). About 1,400 people live there (Census Bureau, ACS 2020-2024). Median household income is $74,318 (Census Bureau, ACS 2020-2024). By Census place, under 1% of its land lies in Gordon (a census-designated place); more than 99% is outside any Census place.

  • ACS2020-24
  • Census2020
  • FHFA2025
  • ZBP2023
  • IRS2022
5national area: Wisconsin, Iowa, Minnesota, Montana, North Dakota and South Dakota
548sectional center: Eau Claire, WI (SCF 547)
38delivery area within it
Town
Gordon · its only residential ZIP
Census places
Gordon census-designated place
Metro area
Duluth, MN-WI
House district
WI-7 119th Congress
Time zone
Central
Land area
241.0 sq mi · 6 people per sq mi

Where is ZIP code 54838?

54838 centers on 46.249°, -91.794° and covers 241.0 square miles of land plus 14.7 of water. It borders 3 ZIP codes: 54873, 54859, 54830.

54830 · Danbury54859 · Minong54873 · Solon Springs54838 · Gordon (this ZIP)5483854873548305485954830 · Danbury54859 · Minong54873 · Solon Springs54838 · Gordon (this ZIP)5483854873548305485954830 · Danbury54859 · Minong54873 · Solon Springs54838 · Gordon (this ZIP)54838548735483054859
Shaded by median household income, in national fifths (ACS 2020-2024); 54838 outlined. Census 2020 ZCTA boundaries. <$54.1k$98.1k+no figure

The map draws ZIP code areas only. For the streets inside 54838, open its center on OpenStreetMap.

Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0).

How does 54838 compare with the rest of Douglas County?

Rank of 54838 among the residential ZIP codes of its town, county and state (1 = the most; income and home value among ZIP codes of 1,000+ people living in households)
Measure54838In Douglas CountyIn WI
People (ACS 2020-2024)1,4048th of 12559th of 783
Median household income$74k5th of 8348th of 610
Median home value$250k4th of 8269th of 612

Its median household income is higher than in 54% of U.S. residential ZIP codes, and it is denser than 12% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.

Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).

How many people live in 54838?

The 2020 Census counted 1,481 people in 54838; the ACS, which samples households over 2020-2024, estimates 1,404. Between the 2010 and 2020 censuses its population grew 34.3% (its boundary stayed at least 90% the same).

People, ACS 2020-2024
1,404±160 (90% margin)
2020 Census count
1,481+34.3% since 2010 (1,103)
Households
568
Median age
59.4

Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).

Who lives in 54838?

Of the 1,404 people the ACS estimates in 54838, 10.1% are under 18 and 39.5% are 65 or older. The largest group by race and Hispanic origin is White (not Hispanic) (86.8%).

  • Under 1810.1%
  • 18 to 6450.4%
  • 65 and older39.5%
Age of the people of 54838 (ACS 2020-2024, B01001)
  • White, not Hispanic86.8%
  • Other or two or more7.1%
  • Black, not Hispanic4.6%
  • Hispanic or Latino1.4%
  • Asian, not Hispanic0.1%
Race and Hispanic origin in 54838 (ACS 2020-2024, B03002); each person counted once

Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.

What do households in 54838 earn?

Median household income is $74,318 (ACS 2020-2024), the 5th highest of the 8 ranked ZIP codes in Douglas County. It is not measurably different from 2015-2019 ($71,403 in 2024 dollars): the change is within the surveys' margins of error.

Median household income
$74,318±$8,179
Income per person
$39,596
Below the poverty line
14.2%
Unemployed (of the labor force)
1.1%
Adults 25+ with a bachelor's degree
26.7%
Adjusted gross income per tax return, 2022
$80,852690 returns; wages 47% of AGI (IRS)

Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).

What are homes worth in 54838?

FHFA's house price index for 54838, built from repeat sales and appraisals of the same homes, rose 71% from 2015 to 2025 and rose 42% from 2020 to 2025, and moved −19.0% in 2025.

Median home value (owners' estimate)
$250,000
Median gross rent
–
Homes owned by their occupants
94.4%
Housing units
1,637
0 100 200 300 1998201020202025 0 100 200 300 1998201020202025 0 100 200 300 1998201020202025
Index = 100 in 1998, the first year FHFA reports for 54838; 2025: 254.7. Annual, not seasonally adjusted; FHFA calls its ZIP-level indexes developmental.

Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.

What businesses are in 54838?

31 business establishments had a location in this ZIP code in 2023, 6 more than in 2018; the most are in accommodation and food services (ZIP Code Business Patterns).

  • Accommodation and food services12
  • Construction7
  • Health care and social assistance3

Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).

Which ZIP codes are next to 54838?

ZIP codes that share a boundary with 54838, then the nearest by center
ZIPTownPeopleHousehold incomeDistance
54873Solon Springs3,056$88k8.0 mi
54859Minong2,242$56k8.9 mi
54830Danbury3,526$67k22.9 mi
54849Lake Nebagamon1,857$81k16.5 mi (near)
54842Hawthorne267$89k17.1 mi (near)
54888Trego1,381$64k19.3 mi (near)
54875Springbrook1,335$57k19.7 mi (near)
54832Drummond453$76k22.1 mi (near)

Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.