Residential delivery area · Wisconsin
ZIP Code 54891: Washburn, WI
ZIP code 54891 uses the postal name Washburn, Wisconsin and lies entirely in Bayfield County (Census 2020 ZIP-county file). About 3,300 people live there (Census Bureau, ACS 2020-2024). Median household income is $70,536 (Census Bureau, ACS 2020-2024). By Census place, 6% of its land lies in Washburn; 94% is outside any Census place.
- ACS2020-24
- Census2020
- FHFA2025
- ZBP2023
- IRS2022
- Town
- Washburn · its only residential ZIP
- County
- Bayfield County
- Census places
- Washburn
- House district
- WI-7 119th Congress
- State
- Wisconsin
- Time zone
- Central
- Land area
- 68.5 sq mi · 48 people per sq mi
Where is ZIP code 54891?
54891 centers on 46.698°, -90.971° and covers 68.5 square miles of land plus 0.8 of water. It borders 3 ZIP codes: 54827, 54806, 54814.
The map draws ZIP code areas only. For the streets inside 54891, open its center on OpenStreetMap.
Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0).
How does 54891 compare with the rest of Bayfield County?
| Measure | 54891 | In Bayfield County | In WI |
|---|---|---|---|
| People (ACS 2020-2024) | 3,297 | 2nd of 15 | 361st of 783 |
| Median household income | $71k | 4th of 8 | 421st of 610 |
| Median home value | $209k | 6th of 8 | 427th of 612 |
Its median household income is higher than in 48% of U.S. residential ZIP codes, and it is denser than 41% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).
How many people live in 54891?
The 2020 Census counted 3,351 people in 54891; the ACS, which samples households over 2020-2024, estimates 3,297. Between the 2010 and 2020 censuses its population fell 1.1% (its boundary stayed at least 90% the same).
- People, ACS 2020-2024
- 3,297
- 2020 Census count
- 3,351−1.1% since 2010 (3,389)
- Households
- 1,464
- Median age
- 50.8
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).
Who lives in 54891?
Of the 3,297 people the ACS estimates in 54891, 16.0% are under 18 and 31.5% are 65 or older. The largest group by race and Hispanic origin is White (not Hispanic) (86.2%).
- Under 1816.0%
- 18 to 6452.5%
- 65 and older31.5%
- White, not Hispanic86.2%
- Other or two or more9.9%
- Hispanic or Latino2.0%
- Black, not Hispanic1.7%
- Asian, not Hispanic0.3%
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.
What do households in 54891 earn?
Median household income is $70,536 (ACS 2020-2024), the 4th highest of the 8 ranked ZIP codes in Bayfield County. It is not measurably different from 2015-2019 ($68,891 in 2024 dollars): the change is within the surveys' margins of error.
- Median household income
- $70,536±$8,164
- Income per person
- $39,557
- Below the poverty line
- 6.3%
- Unemployed (of the labor force)
- 3.2%
- Adults 25+ with a bachelor's degree
- 41.0%
- Adjusted gross income per tax return, 2022
- $67,9671,690 returns; wages 57% of AGI (IRS)
Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).
What are homes worth in 54891?
FHFA's house price index for 54891, built from repeat sales and appraisals of the same homes, rose 92% from 2015 to 2025 and rose 62% from 2020 to 2025, and moved +2.0% in 2025.
- Median home value (owners' estimate)
- $208,800
- Median gross rent
- $825
- Homes owned by their occupants
- 77.1%
- Housing units
- 1,761
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.
What businesses are in 54891?
97 business establishments had a location in this ZIP code in 2023, 10 more than in 2018; the most are in accommodation and food services (ZIP Code Business Patterns).
- Accommodation and food services19
- Retail trade15
- Construction12
- Other services (except public administration)12
- Health care and social assistance10
- Professional, scientific, and technical services6
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).
Which ZIP codes are next to 54891?
| ZIP | Town | People | Household income | Distance |
|---|---|---|---|---|
| 54827 | Cornucopia | 300 | $90k | 9.8 mi |
| 54806 | Ashland | 11,704 | $65k | 11.7 mi |
| 54814 | Bayfield | 2,762 | $64k | 11.9 mi |
| 54844 | Herbster | 243 | $63k | 12.9 mi (near) |
| 54861 | Odanah | 122 | – | 17.0 mi (near) |
| 54856 | Mason | 1,628 | $77k | 19.5 mi (near) |
| 54865 | Port Wing | 517 | $62k | 19.5 mi (near) |
| 54847 | Iron River | 2,607 | $69k | 21.9 mi (near) |
Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.