PlainZIP

Iola, WI · standard

ZIP Code 54945

Waupaca County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

3,545
13/sq mi
$69,602
Median income
$216,800
Median home value
18.9%
Bachelor's or higher

The verdict

Iola pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.

46th pct
household income, US ZIPs
48th pct
home value, US ZIPs
13
people per sq mi
77%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54945 against every reporting US ZIP.

ZIP code 54945 covers 272.7 square miles in Iola, Waupaca County, Wisconsin (a standard USPS delivery area), with a modest 3,545 residents on file, a density of 13 people per square mile, in the Chicago time zone.

ZIP 54945 reports a modest median household income of $69,602 (11% below the Wisconsin average), while per-capita income is $39,268. The poverty rate stands at 8.5% and the unemployment rate at 2.5%. Housing costs here run $216,800 for a typical home value (13% below the state average), with rent averaging $800 a month; 77.1% of homes are owner-occupied.

Educational attainment sits below the national norm: 18.9% of adults hold a bachelor's degree or higher, the median age is 48.4, and the average commute is 27 minutes. To put 54945 in local context, 3 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Waupaca County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 54945

Top 5 sectors by establishment count in Iola, WI

Which industries have the most business establishments in ZIP 54945.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54945, Iola, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

3,545

Population

272.7

Area (sq mi)

13

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 54945?

48.4

Median Age

51.2%

Male

48.8%

Female

2.2%

Foreign-Born

White 90.7%
African American 2.0%
Asian 0.8%
American Indian or Alaska Native 0.1%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 5.1%
Hispanic or Latino 4.0%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$69,602

Median Household Income

-11% vs state

$39,268

Per Capita Income

8.5%

Poverty Rate

2.5%

Unemployment Rate

27.2 min

Mean Commute Time

How ZIP 54945 ranks nationally

Iola, WI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$69,602 46th percentile higher than 46% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 60.5%
Bachelor's Degree or Higher 18.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

1,926

Total Housing Units

1,581

Occupied Units

345

Vacant Units

2.17

Avg Household Size

Occupancy Type

Owner 77.1%
Renter 22.9%

$216,800

Median Home Value

-13% vs state

$800

Median Rent

1978

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+4.0%

YoY Change (2024)

219

HPI Index (2000 = 100)

+119%

Total Change Since 2000

Home values in ZIP 54945 have increased 4.0% over the past year (2024). Since 2000, this ZIP has seen +119% cumulative appreciation.

Year Annual Change HPI Index
2020 +6.3% 161
2021 +2.9% 166
2022 +12.0% 185
2023 +13.7% 211
2024 +4.0% 219

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 69 business establishments in ZIP 54945, employing approximately 482 people with a combined annual payroll of $13,718,000.

69

Businesses

482

Employees

$13.7M

Annual Payroll

9

Industry Sectors

Industry Establishments % of Total
Health care and social assistance 14 20.3%
Finance and insurance 8 11.6%
Other services (except public administration) 8 11.6%
Accommodation and food services 7 10.1%
Construction 6 8.7%
Manufacturing 5 7.3%
Retail trade 5 7.3%
Professional, scientific, and technical services 5 7.3%
Information 3 4.3%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 54945 vs 54977 →

ZIP 54945 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 54945 ranks the most populous - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 54945 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 54945 ranks #3 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
54977 Scandinavia, WI 1,337 8.3 mi
54962 Ogdensburg, WI 1,110 8.4 mi
54486 Tigerton, WI 2,290 11.1 mi

More ZIP Codes in Waupaca County

54981 standard
Waupaca, WI
Pop: 15,426
54961 standard
New London, WI
Pop: 14,266
54929 standard
Clintonville, WI
Pop: 8,746
54983 standard
Weyauwega, WI
Pop: 4,642
54940 standard
Fremont, WI
Pop: 4,020
54949 standard
Manawa, WI
Pop: 3,430

Related Areas

Waupaca County Iola, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 54945 in? ▼
ZIP code 54945 (Iola) is located in Waupaca County, Wisconsin. Waupaca County contains multiple ZIP codes, see the full list at /counties/waupaca-wi.
What is the population of ZIP code 54945? ▼
ZIP code 54945 in Iola, WI has a population of 3,545 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54945? ▼
The median household income in ZIP 54945 is $69,602, which is 9% below the national average of $76,288.
What is the average home value in ZIP 54945? ▼
The median home value in ZIP 54945 is $216,800, which is 22% below the national average of $278,155.
What is the demographic makeup of ZIP 54945? ▼
The largest racial group in ZIP 54945 is White at 90.7%. Hispanic or Latino residents make up 4.0% of the population.
How many businesses are in ZIP code 54945? ▼
ZIP code 54945 has 69 business establishments employing approximately 482 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54945? ▼
The top industries by establishment count in ZIP 54945 are: Health care and social assistance (14), Finance and insurance (8), Other services (except public administration) (8). There are 9 industry sectors represented in total.
How have home values changed in ZIP code 54945? ▼
According to the FHFA House Price Index, home values in ZIP 54945 increased by 4.0% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 119%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 54945? ▼
In ZIP code 54945, 60.5% of residents aged 25+ have a high school diploma or higher, and 18.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54945? ▼
The mean commute time for workers in ZIP code 54945 is 27.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54945? ▼
In ZIP code 54945, approximately 77.1% of occupied housing units are owner-occupied and 22.9% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54945? ▼
The poverty rate in ZIP code 54945 is 8.5% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.